Showing results by author "Gini Scott" in All Categories

The three tales in this audiobook are adapted from stories told by the peasants in Eastern Europe and Central Asia. They are drawn from some books I found in shops when I visited the former USSR in 1988 as part of a citizen diplomacy group. I was intrigued by these folktales, since my paternal grandmother lived for some time in Odessa in the Ukraine. Also, I found these stories share a common theme - the poor peasant is able to succeed despite obstacles against an unfair ruler.

A key to success in email marketing is determining the decision maker and finding out his or her email so you can make a connection and show how your business can help. The Complete Guide to Email Marketing features the tools and techniques to use for this approach to gain visibility and credibility and build your business for more sales and profits.

Sell Your Way to Success on Shopify provides a detailed step-by-step guide on how to get started on Shopify, drawing on the author's experience in setting up a Shopify store for Changemakers Publishing, which features about 200 books by the author. She also helps sellers set up Shopify stores. For a new seller, the audiobook discusses how to decide on brand identity, product line, and store name.

The Big Con: The Story of a Book to Film Scam, the Victims, Other Writer Scams, and How to Avoid Being a Victim is about the discovery of a scam and meeting the victims. The scammers created an elaborate fraud, in which authors with dreams of turning their books into films were duped into believing a company could pitch their projects to executives at top film companies.

Self-Publishing Your Book in Multiple Formats is designed to help writers take advantage of the many formats for publishing and selling books. This audiobook features an introduction to the different platforms and shows how to prepare and publish your manuscript in each format. By doing so, you can take advantage of the multiple approaches for selling your work to customers who like to consume books in different ways.

How to Write, Publish, and Promote Your Website, Blogs, and Books introduces a company that can help you with all types of writing and publishing - from books and scripts to blogs and website copy.

How to Find Publishers and Agents and Get Published is about how to successfully write, pitch a book, write a query letter, promote a book, and build a platform. Many of these chapters started off as answers to questions from clients or prospective clients of Publishers Agents and Films (www.publishersagentsandfilms.com), a service that connects writers to publishers and agents. Then, I began thinking about all the steps involved, from writing a book to getting published.

The Basic Guide to Creating a Successful Facebook Ad Campaign features an overview of the key steps you need to take to set up an ad campaign, assess the results, and make changes for even better ad performance.

A step-by-step guide to the unique E-R-I method of conflict resolution. It's based on dealing with the negative emotions, using the reason to understand the situation and consider alternative conflict resolution strategies, and employing the intuition to come up with alternatives and decide on the best approach.

10 Ways to Pitch Your Script More Successfully describes how to best pitch your script, starting with having a good script, writing an effective query letter, creating a short treatment or synopsis, a taking steps to make your script stand out. The audiobook is part of a series of short books, in which each audiobook features tips and techniques for becoming more successful in the film industry.

Conducting a Monthly Social Media Campaign on Four Major Platforms illustrates how you can create a successful social media campaign to build awareness, get more clients or customers, and increase your sales through posts on four popular platforms. You can use this approach both to appeal to prospects in your own area or nationally, and even internationally, depending on the target market for your business.

Trumpty Dumpty features a series of columns I wrote on Huffington Post about the dangers of a Trump Presidency not only to the US but to the world. It begins with an article on why Trump was not attacking the cartoonists and writers who were writing critical articles about him, although he has attacked members of the media as the lowest form of humanity and journalists as horrible, disgusting, and dishonest human beings.

The Magic Ring tells the story of Vadim, a boy who lives with his father in a small house in the villages. He goes to the market to buy bread, but returns home several times without any after he gives the money to get a peasant to stop beating his dog, another to stop beating a mouse, and a third to stop whipping a cat. Finally, he gets a peasant to stop kicking a snake, who gives him a magic ring. He not only has to tap it to get bread, but he creates a tree with leaves of gold.

The Vision Board Book provides a way to create your vision board in a book, in which you envision what you want and decide what action steps to take to get it. But instead of creating your vision on a large board, usually about 24"x36," you create it in an 8.5"x11" book. Perhaps think of this book like a visual journal or diary in which you record your hopes and dreams and later look back from time to time. But now you have a separate book which you can focus on each day and use to keep track of how you are doing, as well as motivate you to go after and make real what you want.

Dealing with Copyright and Suppression Claims in a Social Media Age deals with the growing challenge to writers and publishers over what they can and can’t publish as more and more information is available online. Some of this material is covered by copyright, and some is not, and it is increasingly difficult to tell what is and isn’t permitted.

The Beach Is Calling features a series of poems I wrote back in 1992 when I was living near the beach in San Francisco. It was a free and carefree time when I was exploring the beach, going to raves, and active in the San Francisco singles scene.

How to Set Up Speaking Gigs and Get Paid provides a step-by-step guide to developing, organizing, and promoting your first speaking gigs and getting paid for them. It includes examples from my experiences in setting up a paid gig on writing and publishing books for myself and clients, marketing and promoting the event, and working with a videographer to create a series of videos I could use to promote future gigs.

The Basic Guide to Turning Your Interviews, Articles, Presentations, and Exhibits Into a Video provides a step-by-step guide to creating videos from your interviews, articles, blogs, presentations, and other written material to gain more visibility and authority. The videos help to draw attention to whatever you are doing and help viewers want to learn more about you and your work. Once you create these videos, you can promote them in various ways.

10 Keys to Making a Low-Cost Documentary Feature describes a low-cost approach for producing a feature-length documentary with a budget under $50,000. It features an approach I have used that combines interviews with interviewees and experts along with B-roll shots of activities to use with voice-overs from the interviews. It also suggests ways to find interviewees, obtain funding for the film, and more.The book is formatted like a journal, so readers can write down their ideas for what to do after reading each tip.

How Coyote Brought Winter into the World is an adaptation of a Native American folktale told by the Zuni. In the story, Coyote brings winter by letting the sun escape from a box he steals from an Indian village during a dance celebration. Can he get it back with Eagle’s help, and what will happen if he doesn’t get it?