Showing results by narrator "Walter Dixon" in All Categories

Drawing upon his own experience and interviews with more than 99 companies, author Robert Sher runs through seven “silent growth killers” that plague midsized companies which, if not addressed, eventually cripple growth. Mighty Midsized Companies offers clear, tangible, actionable advice about dealing with these killers and growing despite them.

Compete in the digital world with pragmatic strategies for success. Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand.

It's amazing the misinformation found in most résumé books! Scott Bennett has hired hundreds of people in a variety of industries, and he knows firsthand what kind of résumé sparks an employer's interest - and which ones fail. In The Elements of Résumé Style, he warns against popular "tricks" that tend to backfire - and instead informs listeners how to craft clear, compelling, targeted résumés and cover letters that actually work.

Underdogma is a new "idea book" that shows how our love/hate relationship with power - and those who have power - shape how we look at the world. For many people, those who have less power (underdogs) can do no wrong, even when we do wrong, and those who have more power can do no right - even when they do right. Michael Prell gave this belief system a name - Underdogma - and he reveals how Underdogma is affecting your life right now - and how it threatens America's superpower status.

When you think of a great business, you often think of its clients. They’re not just happy customers; they’re raving fans who’ll take time out of their day to tell you or anyone within range just how much they love that business. They’ll line up before dawn for its latest product offering, create buzz, and treat the brand as a personal status symbol. Does your business have super-fans like this? Do you want them? If so, ...And the Clients Went Wild! is your essential marketing toolbox.

Marketing experts John Quelch and Katherine Jocz offer a new way to think about place in every strategic decision - from how to leverage consumer associations with locations to where to position products on the shelf. They explore case studies such as Nike and The Apple Store, which use place in creative ways. Drawing on a blend of hard data and engaging anecdotes, this audiobook will help any business - from global mega-brands to boutique, small town stores - influence customers more effectively.

Think you know what it takes to be successful and happy? Think again! If you were to ask anyone what factor contributes most to being successful and happy, you can be virtually certain that not one of them would mention loyalty. And that's a problem.

We never really know how it’s going to turn out. One day a community organizer, the next day President. One day CEO of Lehman Brothers, the next day the piñata for greed and ambition run amok. Life is full of decisions, choices, and unexpected twists and turns; how you pick yourself up and react to thee unanticipated circumstances will make all the difference.

When the economy's difficult and jobs aren't secure, people tend to focus on the short term...on survival. But what they don't grasp is how their current position could be a springboard to their next position - or even the one after that. Caught between a fear of failure and a desire for instant success, they limit the risks they take, unwittingly limiting their opportunities. As much as they want to get ahead, they simply can't see how to get there. Trajectory is the answer.

Wayne Rogers has, over the past four decades, become an enormously successful entrepreneur and businessman - and in Make Your Own Rules he shows you how to retain your own identity and reap tremendous rewards in your career and business while doing so. Using fascinating examples from his wide array of experiences - all of which involved leaping into situations where he lacked the traditional background in a particular field - Rogers presents a clarion call to the creative-minded person who isn’t quite sure how to apply that creativity to the world of business.

Marc Freedman, hailed by the New York Times as “the voice of aging baby boomers [seeking] meaningful and sustaining work later in life”, makes an impassioned call to accept the decades opening up between midlife and anything approximating old age for what they really are: an entirely new stage of life, which he dubs the encore years. The whole 60- to 80-year-old period is simply new territory, he writes, and the people in this period constitute a whole new phenomenon in the 21st century.

Members of the 'Old Coast-Guard' are sent to put down pirates in the Straits of Malacca. A young boy, named Tempest, finds himself often criticized for being a coward by the crew, but he proves his mates wrong during the thick of battle. Tempest allows the crew to defeat the pirates in the Red Stockade due to his bravery and willingness to sacrifice.

The Web is a powerful “money button” that can connect you with vast networks of customers, solidify your business image, and create continual growth. The key is in knowing how to install that button effectively. In an era of blogging, social networking, message boards, and web sites for every subject under the sun, it’s difficult to figure out which Internet tools are the ones that will make your virtual register go “KaChing!”

Cyber Intelligence-Driven Risk provides a solution to one of the most pressing issues that executives and risk managers face: How can we weave information security into our business decisions to minimize overall business risk?

Each of us has an ever-growing collection of personal digital data: documents, photographs, PowerPoint presentations, videos, music, emails, and texts sent and received. To access any of this, we have to find it. The ease (or difficulty) of finding something depends on how we organize our digital stuff.

In his latest book, Walter Doyle Staples invites his listeners to experience life as fully aware, fully conscious, and fully functioning individuals. Dr. Staples presents powerful and life-changing ideas and concepts on how to transcend our ego-based state of consciousness to achieve deep peace, profound love, and infinite joy.

As we are constantly on our electronic devices, we have come to distrust curated media and traditional PR. Stephen Denny and Paul Leinberger have found that people now want to make their own decisions based on raw footage, real-time updates, and unfiltered livestreams. How, then, do marketing executives and others gain consumer trust? These Fortune 500 consultants present the answer in Unfiltered Marketing.

Harry Kraemer showed how self-reflection, balance, true self-confidence, and genuine humility are the traits of today's most effective leaders. In Becoming the Best, his highly anticipated follow-up, Kraemer reveals how, in practical terms, anyone can apply these principles to become a values-based leader and to help create values-based organizations. Drawing on his own experiences as the former CEO and chairman of Baxter International, as well as those of other notable leaders and organizations, Kraemer lays out a pathway for understanding the principles and putting them into practice.

Despite extensive evidence highlighting the influence of genetics in the business world, this critical connection has been glossed over by corporate leaders and management gurus. Now, for the first time, author Scott Shane explains why genes matter, and how an understanding of their relationship to behavior is of vital importance to employers, employees, and policy makers.

A Time Conscious Life shares classic and universal perspectives on utilizing the time we have to live, love, learn, and leave a legacy. Both new listeners and long-time Covey admirers will discover this life-changing material in a fresh new package. This audiobook is more than an inspiration, it is an introduction to important principles needed to live, love, learn, and leave a legacy through living a Time Conscious Life.