Showing results by author "Gini Graham Scott PhD" in All Categories

The following three tales are adapted from stories told by the American Indians. These are three of my favorite coyote stories. They are: "The Story of Coyote, Buffalo, and the Rock", told by the Sioux, a tribe from the Northwest, where they once formed the Great Sioux Nation, in the area that later became the states of North Dakota, South Dakota, Nebraska, Minnesota, Montana, and Wyoming.

Creating Your First Team is based on my experience and that of several business owners and professionals who have gotten a few reps to help them grow their business. It is designed to help entrepreneurs, start-ups, small businesses, and professionals obtain more clients and customers.

Increase Your Impact and Influence features different ways to share your message in multiple formats in order to reach your intended audience in the ways they prefer to get that message. This message is whatever content or communication you want to convey, and you can repackage and repurpose your message in various ways to break through the huge clutter of chatter in today’s supercharged information age. And doing so can help others hear and respond to your message.

A key to success in email marketing is determining the decision maker and finding out his or her email so you can make a connection and show how your business can help. The Complete Guide to Email Marketing features the tools and techniques to use for this approach to gain visibility and credibility and build your business for more sales and profits.

Sell Your Way to Success on Shopify provides a detailed step-by-step guide on how to get started on Shopify, drawing on the author's experience in setting up a Shopify store for Changemakers Publishing, which features about 200 books by the author. She also helps sellers set up Shopify stores. For a new seller, the audiobook discusses how to decide on brand identity, product line, and store name.

Self-Publishing Your Book in Multiple Formats is designed to help writers take advantage of the many formats for publishing and selling books. This audiobook features an introduction to the different platforms and shows how to prepare and publish your manuscript in each format. By doing so, you can take advantage of the multiple approaches for selling your work to customers who like to consume books in different ways.

Top Tips for Overcoming Fear and Anxiety features quotes showing the many ways you can confront and overcome your fear and anxiety. It includes these topics: The danger of fear, conquering and overcoming fear, having courage, do it anyway, understanding your fears, changing your mindset, and techniques for overcoming your fears.

How to Find Publishers and Agents and Get Published is about how to successfully write, pitch a book, write a query letter, promote a book, and build a platform. Many of these chapters started off as answers to questions from clients or prospective clients of Publishers Agents and Films (www.publishersagentsandfilms.com), a service that connects writers to publishers and agents. Then, I began thinking about all the steps involved, from writing a book to getting published.

10 Ways to Pitch Your Script More Successfully describes how to best pitch your script, starting with having a good script, writing an effective query letter, creating a short treatment or synopsis, a taking steps to make your script stand out. The audiobook is part of a series of short books, in which each audiobook features tips and techniques for becoming more successful in the film industry.

Conducting a Monthly Social Media Campaign on Four Major Platforms illustrates how you can create a successful social media campaign to build awareness, get more clients or customers, and increase your sales through posts on four popular platforms. You can use this approach both to appeal to prospects in your own area or nationally, and even internationally, depending on the target market for your business.

A step-by-step guide to the unique E-R-I method of conflict resolution. It's based on dealing with the negative emotions, using the reason to understand the situation and consider alternative conflict resolution strategies, and employing the intuition to come up with alternatives and decide on the best approach.

Trumpty Dumpty features a series of columns I wrote on Huffington Post about the dangers of a Trump Presidency not only to the US but to the world. It begins with an article on why Trump was not attacking the cartoonists and writers who were writing critical articles about him, although he has attacked members of the media as the lowest form of humanity and journalists as horrible, disgusting, and dishonest human beings.

The Vision Board Book provides a way to create your vision board in a book, in which you envision what you want and decide what action steps to take to get it. But instead of creating your vision on a large board, usually about 24"x36," you create it in an 8.5"x11" book. Perhaps think of this book like a visual journal or diary in which you record your hopes and dreams and later look back from time to time. But now you have a separate book which you can focus on each day and use to keep track of how you are doing, as well as motivate you to go after and make real what you want.

The Beach Is Calling features a series of poems I wrote back in 1992 when I was living near the beach in San Francisco. It was a free and carefree time when I was exploring the beach, going to raves, and active in the San Francisco singles scene.

The Basic Guide to Turning Your Interviews, Articles, Presentations, and Exhibits Into a Video provides a step-by-step guide to creating videos from your interviews, articles, blogs, presentations, and other written material to gain more visibility and authority. The videos help to draw attention to whatever you are doing and help viewers want to learn more about you and your work. Once you create these videos, you can promote them in various ways.

10 Keys for Doing Your Own Film Distribution describes the many advantages of doing your own distribution when you haven’t found a distributor, or to help you find a distributor. It also provides an overview of the many different platforms for distributing your film, from contacting retail channels, to setting up your own showings and selling off your website.

I Was Scammed: Don’t Be Scammed by Email, Phone, and Social Media Scams begins with a brief introduction to how the scam investigation began after a scam targeting book authors in The Big Con. Then the book focuses on the different ways that scammers use emails, phone calls, and social media posts to find victims. Some of the scams featured include inheritance, business opportunity, investment, and consignment scams. Others are winning a lottery, good news for you, help from the government, account suspended, unauthorized access, and credit card misuse scams.

I Was Scammed: Don’t Be Scammed by Merchant and Customer Scams begins with a brief introduction to how the scam investigation began. Then the book focuses on the different ways that merchants defraud customers and customers take advantage of customers. Some of the scams featured include chargeback scams, fraudulent damage and nonreceipt claims, online fraud, hidden fee scams, counterfeit product sales, and more. Besides describing the scams, the book provides tips on how to avoid becoming a victim, and what to do if you are.

This is the third in the series on creating print books and e-books. The audiobook covers: creating the final file format for print books and e-books; deciding on the format; publishing on CreateSpace or IngramSpark; getting an ISBN - deciding on size; pricing and color printing; and suggested order for publishing books.

Making Ethical Choices, Resolving Ethical Dilemmas reflects a new approach to understanding ethics - one's own and others - based on what people actually do and say they do, rather than what they have been taught are the right and ethical things to do. The audiobook has been developed by speaking to people from various backgrounds and discovering the wide range of ethical approaches people use in making everyday choices, and deciding how to handle the ethical conflicts they encounter in their lives.