Showing titles in Technology & Society

Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled - online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel in the United States. Part history, part guidebook, part prediction for the future, Targeted tells the story of the companies, individuals, and innovations driving this revolution.

Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge. Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights.

Cody Wilson, a self-described crypto-anarchist and rogue thinker, combines the controversial yet thrilling story of the production of the first ever 3D printable gun with a startling philosophical manifesto that gets to the heart of the 21st-century debate over the freedom of information and ideas.

Eine Chinesin, die es wagt, ihren brasilianischen Freund nicht mehr länger nur in einer virussicheren, virtuellen Realität zu treffen. Ein junger Mann in Sri Lanka, der mittels autonomer Fahrzeuge Leben rettet. Ein Münchner Quantencomputerprofi, der die Welt mit KI-gesteuerten Waffen ins Chaos stürzen will... In KI 2041 haben sich der international bekannteste KI-Experte und ein führender Science-Fiction-Autor zusammengetan, um eine zwingende Frage zu beantworten: Wie wird künstliche Intelligenz unser Leben in zwanzig Jahren verändert haben?

Obra-prima em termos de pensamento original e pesquisa, A era do capitalismo de vigilância, de Shoshana Zuboff, apresenta ideias alarmantes sobre o fenômeno que ela nomeou capitalismo de vigilância. Os riscos não poderiam ser maiores: uma arquitetura global de modificação comportamental ameaça impactar a humanidade no século XXI de forma tão radical quanto o capitalismo industrial desfigurou o mundo natural no século XX.

A revelatory examination of why you’re feeling so worn out—and how to reimagine your relationship with your devices when you can’t unplug.

Flash crashes. Speed dating. Instant messaging. From the devices we carry to the lives we lead, everything is getting faster, faster. But where did this great acceleration come from? And where will it lead? In this vitally important new audiobook, Robert Colvile explains how the cult of disruption in Silicon Valley, the ceaseless advance of technology and our own fundamental appetite for novelty and convenience have combined to speed up every aspect of daily life.

The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our lives. We are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history. Characterized by new technologies fusing the physical, digital and biological worlds, the Fourth Industrial Revolution will impact all disciplines, economies and industries - and it will do so at an unprecedented rate.

Future Imperfect describes and discusses technological revolutions that might happen over the next few decades, their implications, and how to deal with them. Topics range from encryption and surveillance through biotechnology and nanotechnology to life extension, mind drugs, virtual reality, and artificial intelligence. One theme of the book is that the future is radically uncertain.

Twitter, Facebook, e-publishing, blogs, distance-learning and other social media raise some of the most divisive cultural questions of our time. Some see the technological breakthroughs we live with as hopeful and democratic new steps in education, information gathering, and human progress. But others are deeply concerned by the eroding of civility online, declining reading habits, withering attention spans, and the treacherous effects of 24/7 peer pressure on our young.

At a time when multiple crises are compounding to create epic inequality, four billionaires are hyping schemes that are designed to divert our attention away from issues that really matter. Each scheme - from the metaverse to cryptocurrency, space travel and transhumanism - is an existential threat in moral, political, and economic terms. In The End of Reality¸ Jonathan Taplin shines a light on the enormous cultural power of Peter Thiel, Elon Musk, Mark Zuckerberg, and Marc Andreessen.

In this deft, fascinating, and easy-to-digest introduction to one of the most important innovations of recent times, Stephen P. Williams answers all of your blockchain questions, revealing how cryptocurrencies like Bitcoin are just one example among dozens of transformative applications that this relatively new technology makes possible. He interprets the complexity into digestible anecdotes, metaphors, and straightforward descriptions for listeners who don’t know tech and explains all of blockchain’s most important aspects.

Un podcast de IE University sobre gestión, tecnología e innovación.

Just as there is junk food, there is junk love. And like junk food, junk love is fast, convenient, attractively packaged, widely available, superficially tasty - and leaves you hungering for more. And both junk food and junk love require enormous amounts of willpower to resist. Social media and online dating sites have become the supermarkets of our relationship lives. You have to wade through rows of cupcakes and potato chips to find the produce aisle, where those relationships grounded in intimacy and trust live - the ones worth your investment.

Our predictions of the future are a wild fantasy, inextricably linked to our present hopes and fears, biases and ignorance. Whether they be the outlandish leaps predicted in the 1920s, like multi-purpose utility belts with climate control capabilities and planes the size of luxury cruise ships, or the forecasts of the '60s, which didn't anticipate the sexual revolution or women's liberation, the path to the present is littered with failed predictions and incorrect estimations. The best we can do is try to absorb from futurism's checkered past, perhaps learning to do a little better.

Artificial intelligence is driving workforce disruption on a scale not seen since the Industrial Revolution. In schools and universities, AI technology has forced a re-evaluation of the way students are taught and assessed. Meanwhile ChatGPT has become a cultural phenomenon, reaching 100 million users and attracting a $10 billion dollar investment in its parent company OpenAI. The race to dominate the generative AI market is accelerating at breakneck speed, inspiring breathless headlines and immense public interest.

Today, Apple, Google, Microsoft, Facebook, Snap, Samsung, and a host of startups are racing to radically change the way we see. The building blocks are already falling into place: cloud computing and 5G networks, AI computer vision algorithms, smart glasses and VR headsets, and mixed reality games like Pokémon GO. But what’s coming next is a fundamental shift in how we experience the world and interact with each other. Over the next decade, what we see and how we see it will no longer be bound by biology.

In this disquieting cyber thriller, Joseph Menn takes readers into the murky hacker underground, traveling the globe from San Francisco to Costa Rica and London to Russia. His guides are California surfer and computer whiz Barrett Lyon and a fearless British high-tech agent. Through these heroes, Menn shows the evolution of cyber-crime from small-time thieving to sophisticated, organized gangs, who began by attacking corporate websites but increasingly steal financial data from consumers.

In Only Humans Need Apply, Thomas Hayes Davenport and Julia Kirby reframe the conversation about automation, arguing that the future of increased productivity and business success isn't either human or machine. It's both. The key is augmentation, utilizing technology to help humans work better, smarter, and faster. Instead of viewing these machines as competitive interlopers, we can see them as partners and collaborators in creative problem solving as we move into the next era.

When turbulence is the new normal, an organization's survival depends on vigilant leadership that can anticipate threats, spot opportunities, and act quickly when the time is right. In See Sooner, Act Faster, strategy experts George Day and Paul Schoemaker offer tools for thriving when digital advances intensify turbulence.