Showing titles in Business Development & Entrepreneurship

This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online.

From the creator of Product Launch Formula: a new edition of the number one New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the number one New York Times best seller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start.

Paper Belt on Fire is the unlikely account of how two outsiders with no experience in finance—a charter school principal and defrocked philosopher—start a venture capital fund to short the higher education bubble. Against the contempt of the education establishment, they discover, mentor, and back the leading lights in the next generation of dropout innovators and in the end make their investors millions. Can such a madcap strategy help renew American creativity? This story is the behind-the-scenes romp of one team that threw educational authorities into a panic.

In this absorbing tale, you watch the timeless principles of servant leadership unfold through the story of John Daily, a businessman whose outwardly successful life is spiraling out of control. He is failing miserably in each of his leadership roles as boss, husband, father, and coach. To get his life back on track, he reluctantly attends a weeklong leadership retreat at a remote Benedictine monastery.

A business parable about how to create a start-up that won't trap you when you want to sell it. According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency.

You don't have to be a mechanical genius to be an inventor. Anyone can invent - a parent wrestling with a baby sling...a coach frustrated with slick-soled running shoes...an office worker determined to keep the computer cords untangled. Inventing is simply finding clever solutions to everyday challenges. Author and inventor Patricia Nolan-Brown has turned common annoyances into ingenious and money-making products.

As machines become capable of doing most of the work people have performed for centuries, we are headed for a massive social reorganization. In The Five Forces That Change Everything, Steve Hoffman, venture capitalist and CEO of Founders Space, takes you on a journey to see what the most brilliant minds of our age are dreaming up.

Ready to take your passive income to the fast track? This book will help you: Discover the best vehicle to get started—if you’re just starting out with creating passive income. Choose your next vehicle to diversify your existing passive income portfolio. Safe time, accelerate returns, and avoid mistakes when creating income flows. Passive income is one of those goals many aim for but few accomplish. Why is it so much easier to live paycheck-to-paycheck than to increase our cash flow each month? What can we do differently so we’re guaranteed to achieve our passive income goals?

Are you in the stages of building your business and feeling the pressure of uncertainty about where your next lead will come from? Are you ready to turn your business into a magnet for clients who are eager to work with you? The solution lies in the art, backed by science, of how to cultivate referral partnerships. In Magnetic Allure, Malia Rogers unveils the blueprint to transform your professional landscape.

Koch shows how to maximize success in your career and life by using the proven principle that 80 percent of changes in the world result from the most powerful 20 percent of actions and ideas. He'll show how to use your own powerful "20 percent spike" - your most creative ideas and unique skills - to measure the amount of value you bring to your employer, clients, or customers. For most people, there is a huge disparity between their intrinsic value and the compensation they receive for their efforts.

We are bombarded by doomsday headlines that tell us the soil won't be able to support crops, fish will vanish from our oceans, that we should reconsider having children. But in this bold, radically hopeful book, data scientist Hannah Ritchie argues that if we zoom out, a very different picture emerges. The data shows we've made so much progress on these problems, and so fast, that we could be on track to achieve true sustainability for the first time in history. Packed with the latest research, this book will make you rethink almost everything you've been told about the environment.

Consider this: Five of the most expensive hurricanes in history have made landfall since 2005: Katrina ($160 billion), Ike ($40 billion), Sandy ($72 billion), Harvey ($125 billion), and Maria ($90 billion). With more property than ever in harm’s way, and the planet and oceans warming dangerously, it won’t be long before we see a $250 billion hurricane. Why? Because Americans have built $3 trillion worth of property in some of the riskiest places on earth: barrier islands and coastal floodplains.

Money problems can ruin your life if you allow it to. But if you know how to approach a budget the right way, you can stop living paycheck-to-paycheck, pay off your debt and start enjoying the wealth you didn't even know you had. Stop if you want to stop playing victim to your money problems and start to enjoy life again, then you should listen to this audiobook today!

Este não é um audiolivro de estratégias de negócios. Estratégias mudam de um ano para outro. Este audiolivro é sobre algo permanen­te. Na essência de todo sucesso e fracasso que testemunhei, há algumas regras que sobrevivem ao teste do tempo, aplicam-se a qualquer setor econômico e podem ser utilizadas por qualquer pessoa que queira construir algo grandioso ou se tornar alguém excepcional.

Since the creation of the Federal Reserve more than one hundred years ago, the American dollar has become the most successful product (of any kind) of all time and the language of commerce for the planet. From the Gold Reserve Act to Bretton Woods to the petrodollar and beyond, the U.S. has successfully ridden the waves of historical transformation to stay on top.

Only 10 days before Abraham Lincoln took the oath of office in 1861, the Confederate States of America seceded from the Union, taking all Federal agencies, forts, and arenas within their territory. To make matters worse, Lincoln, who was elected by a minority of the popular vote, was thought of by his own advisors as nothing more than a gawky second-rate country lawyer with no leadership experience. What Lincoln did to become our most honored and revered president is history; now his wisdom and leadership philosophy can help you run your business.

Bill Gates, founder of Microsoft, shares what he has learnt in more than a decade of studying climate change and investing in innovations to address climate problems. He explains how the world can work to build the tools it needs to get to net-zero greenhouse gas emissions - investing in research, inventing new technologies and deploying them quickly at a large scale. Gates is optimistic that the world can prevent the worst impacts of the climate crisis.

Six-Figure Pet Business is a business success book for dog trainers, dog and cat groomers, dog day care owners, and other pet service providers. Learn how to create the foundation for success, ensure business success from the very start, remove the roadblocks to let financial success in, hire the right staff members, and more!

In KIND, Graham Allcott explores how we can create work cultures that encourage kindness. He argues that, far from being a ‘fluffy’ or nebulous idea, kindness and empathy are 21st century superpowers, which can transform any organization into a dynamic environment where people want to work. The author aims to convince the doubters, as well as helping already ‘kindful’ people, to articulate the power of kindness and make a stronger case for its greater profile in their working environments.

In recent years, professional services providers have had to rethink their sales methods and adapt to profound changes in the way clients buy services. In response, Winning the Professional Services Sale argues for fundamental changes in the seller's mindset and sales strategies. Rather than pressing the sale, salespeople must help clients buy - the way that works best for each client. This new approach gives buyers what they now want in a services seller: a consultative problem solver, change agent, and solution integrator, all rolled into one.