On Good Authority
7 Steps to Prepare, Promote and Profit from a How-to Book That Makes You the Go-to Expert
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Narrated by:
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Anna David
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By:
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Anna David
About this listen
The average book sells 300 copies and doesn’t change the career—or life—of its author whatsoever. Instead, it becomes a shelf decoration, just one that happened to take a lot of money and effort to create.
It doesn’t have to be this way. After all, you probably already have a beautiful shelf!
Whether you’re ready to share your expertise with the world, want to launch a book that will serve you for your entire career, or are tired of releasing books that don’t do anything to help your business, On Good Authority: 7 Steps to Prepare, Promote and Profit from a How-to Book That Makes You the Go-to Expert is for you.
Culled from dozens of interviews with top founders, CEOs, thought leaders, and authors like Robert Greene, Chris Voss, and Jay Abraham, On Good Authority walks you through a proven system for planning, promoting, and profiting from your own how-to book while also breaking down how this kind of book can build your authority in ways nothing else can.
In this book, you’ll learn how to:
•Find an idea that will attract your ideal client so you can actually generate income from your book
•Nurture an audience while your book is being written so you don’t end up releasing your book to crickets
•Break into the media big leagues by scoring appearances on shows like Today and Good Morning America
•Land podcast interviews that can lead to big book sales
•Create and secure paid speaking gigs with your newfound authority•Have a tool that builds your business 24-7 for the rest of your life, without ever asking for a raise or complaining
As Robert Greene says himself (in this book), “A book is the royal path to any kind of success you want in life.”
Still, the royal path requires very specific steps (but no curtseys).
Learn what they are by listening to On Good Authority today.
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What listeners say about On Good Authority
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- Katrina Cosgrove
- 08-15-23
Exactly what I needed
This book is the perfect guide to writing a book that makes you an expert in your field. The advice is tangible and you can tell it comes from years of experience. All in all, I highly recommend to anyone trying to establish themself as an authority.
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- Lois
- 08-20-23
Worth the read for any aspiring author!!
I recently began my journey to becoming a publish author and per my usual style have dove into avidly researching self-publishing as I’m wired to figure things out for myself. I’ve spent hours reading and researching and what I’ve discovered is there’s a lot of fluff out there. You really have to dig to find value in a lot of the content available which is why I appreciated Anna David’s book. It’s full of actionable nuggets of wisdom and info that’s pure gold!! Definitely worth the listen. Plus her voice is engaging and easy to listen too. If you are looking to publish a book - this is a great place to start. Highly recommend.
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- Bryan Howard
- 08-18-23
As entertaining as it is useful!
I've read a bunch of books about writing a book, mostly as a procrastination tool to avoid actual sitting down to write (hey, I'm preparing). This book actually makes me want to write, tells me how to decide on a topic, helps me pick a target reader, and explains how to market it once it's done. As an added bonus, Anna David is delightful as a writer and Audible reader. My smile to pages-read ratio was off the charts!
Stop reading here and click buy. You won't be disappointed.
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- Corrine the Book Queen
- 08-18-23
Didn’t want it to end!
This book is a must LISTEN for anybody considering writing a book. Or even if you have written a book. I love how Anna walks you through each step of preparing, promoting AND profiting from your book. She is the coach I wish was by my side from the start. As an accomplished coach, she shares both what to to do and what not do. And of course in true Anna style, there are plenty of laughs too. I can’t stop recommending this book!
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- Bernard
- 07-11-24
Full of Actionable Gems!
I love Anna's conversational writing style, which I believe translates very well over Audible. This book does a great job of not only sharing both the in-depth and real behind-the-scenes of how to create an authority building book, but also many tangible actions that if only even 1-2 are used, can easily cover at least 10X the price of this book (and that's being very conservative). If you read this and are on the fence, you won't regret buying it!
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- Vidal Cisneros Jr.
- 10-20-23
Are YOU writing a book that SELLS? GET THIS BOOK.
Most published books don’t sell like authors imagine. Which is why this book is a MUST listen! It took me countless trials, paid conferences, and overpriced seminars, etc, to learn what is all in this book. I could’ve used this book ten years ago. (Smh)
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- Dustan Jackson
- 01-22-24
I love it and its what i needed.
Heck ya. I love it, this is exactly what I have been trying to do without a game-plan. She gives you some great references to help authors kick off there book. This is my first review out of 70 books over this last couple years on audible and because of her I will be writing more. I finished it one day and it was a great book. If you are a new author or maybe one that hasn’t gained traction I recommend you check this out. Anna if you want to work with me I would love to work with you. Antonia Murphy recommended me and I do say it was a good recommendation.
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- Amazon Customer
- 08-18-23
Anyone wanting to be known as an authority would benefit from this!
I'm so thrilled that I listened to this book and Anna's incredibly strategic professional advice! I listened because I know how smart and savvy she is in this arena and I was pleasantly obsessed with taking notes about all the useful tips she gave in how to think about what book you want to write or have written, the ideal audience, how to make more money as a result of a book, and tons of tips for how and where and when to promote your book. You'll get tips about PR and social media and where to get asked to be in a podcast, where to find places that can buy your book in bulk, and so much more! She breaks down the specific steps - not just fluff. It's a no-brainer to get this audiobook and learn from the incredible Anna! Its really fun to listen to, too! Highly recommend and I'm now on the fast-track to my next book! ✨
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- Francesca Arnoldy
- 08-23-23
Organized and focused!
Anna David provides clear tips and explanations for authors at any stage of their career. You can jump in and start implementing immediately! I don’t went back to certain sections to hear her advice again. Very useful and practical approaches throughout!
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- Arlina
- 08-15-23
More Valuable Than Gold
I shudder to think about the opportunities I might have missed if I didn’t read this book first. My eyes were opened to the mistakes I was making just as my book was going to the editor. But I was able to pivot in time following the 7 step formula and I am now set up for success! Thanks Anna!
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2 people found this helpful