Will It Fly? How to Test Your Next Business Idea So You Don't Waste Your Time and Money
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Narrated by:
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Pat Flynn
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By:
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Pat Flynn
About this listen
Stop rushing into businesses born from half-baked ideas, misguided theories, and other forms of self-delusion. A lack of proper validation kills more businesses than anything else. As Joel Barker says, "Speed is only useful if you're running in the right direction." Will It Fly? will help you make sure you are clear for takeoff.
It answers questions like:
- Does your business idea have merit?
- Will it succeed in the market you're trying to serve, or will it just be a waste of time and resources?
- Is it a good idea for you?
In other words, will it fly?
Chock-full of practical suggestions you can apply to your business idea today, Will It Fly? combines action-based exercises, small-scale "litmus tests", and real-world case studies with anecdotes from the author's personal experience of making money online, hosting successful podcasts, testing niche sites, and launching several online businesses.
Will It Fly? will challenge you to think critically, act deliberately, and dare greatly. You can think of the book as your business flight manual, something you can refer to for honest and straight-forward advice as you begin to test your idea and build a business that takes off and soars.
In five parts, Will It Fly? will guide you through the validation of your next business idea:
- Part one, Mission Design, helps you make sure your target idea aligns with and supports your goals.
- Part two, Development Lab, walks you through uncovering important details about your idea that you haven't thought about.
- Part three, Flight Planning, is all about assessing current market conditions.
- Part four, Flight Simulator, focuses on the actual validating and testing of an idea with a small segment of a target market.
- Finally, Part five, All Systems Go, is to help you make sure your idea after all that will fly!
Please Note: Additional materials for this audiobook can be accessed at willitflybook.com/course
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Story
Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.
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Big Meh
- By Ray on 01-10-20
By: Pat Flynn
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Let Go: How to Transform Moments of Panic into a Life of Profits and Purpose
- Expanded Edition
- By: Pat Flynn
- Narrated by: Pat Flynn
- Length: 4 hrs
- Unabridged
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Overall
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Performance
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Story
In this expanded edition of Let Go, best-selling author and successful online entrepreneur Pat Flynn explores what it means to let go of the things that keep us from the journeys we yearn to forge and the achievements we aspire to attain. With eight new chapters, Flynn shares with listeners the wisdom he’s learned during the years since he was let go from his architecture job during the height of the US economic downturn.
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A much needed message
- By Andrew Hitchcock on 05-03-20
By: Pat Flynn
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How to Be Better at Almost Everything
- Learn Anything Quickly, Stack Your Skills, Dominate
- By: Pat Flynn
- Narrated by: Pat Flynn
- Length: 4 hrs and 23 mins
- Unabridged
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Overall
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Performance
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Story
In How to Be Better at Almost Everything, best-selling author, fitness expert, entrepreneur, and professional business coach Pat Flynn shares the secrets to learning (almost) every skill, from marketing to music to martial arts to writing and relationships, teaching how to combine interests to achieve greatness in any field. His direct, “Generalist” approach to self-improvement gives you the tools you need to make your mark on the world and make buckets of money - without losing your soul.
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Way too much religion
- By Litbovely on 02-08-19
By: Pat Flynn
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Zero Risk Startup
- The Ultimate Entrepreneur's Guide to Mitigating Risks When Starting or Growing a Business
- By: Paulo Andrez
- Narrated by: Shane Steward
- Length: 6 hrs and 14 mins
- Unabridged
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Overall
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Performance
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Story
In the world of startups and business innovation, the promise of a revolutionary idea is often shadowed by the looming specter of risk. But what if entrepreneurs could systematically diminish that risk, paving a clearer path to success and securing the trust of investors? Zero Risk Startup is not just another business guide for startups. Paulo Andrez, a serial entrepreneur and angel investor, gives you a masterclass in understanding, navigating, and practically eliminating the inherent risks of your entrepreneurial journey.
By: Paulo Andrez
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Ask
- The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
- By: Ryan Levesque
- Narrated by: Tom Parks
- Length: 6 hrs and 7 mins
- Unabridged
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Overall
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Performance
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Story
As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer.
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Infomercial in book form
- By RoverHaus on 12-16-20
By: Ryan Levesque
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The Founder's Dilemmas
- By: Noam Wasserman
- Narrated by: Mark Mosely
- Length: 13 hrs and 28 mins
- Unabridged
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Overall
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Performance
-
Story
Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.
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Too much talk on the data
- By Stanley Tan on 10-02-14
By: Noam Wasserman
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Superfans
- The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
- By: Pat Flynn
- Narrated by: Pat Flynn
- Length: 5 hrs and 2 mins
- Unabridged
-
Overall
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Performance
-
Story
Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.
-
-
Big Meh
- By Ray on 01-10-20
By: Pat Flynn
-
Let Go: How to Transform Moments of Panic into a Life of Profits and Purpose
- Expanded Edition
- By: Pat Flynn
- Narrated by: Pat Flynn
- Length: 4 hrs
- Unabridged
-
Overall
-
Performance
-
Story
In this expanded edition of Let Go, best-selling author and successful online entrepreneur Pat Flynn explores what it means to let go of the things that keep us from the journeys we yearn to forge and the achievements we aspire to attain. With eight new chapters, Flynn shares with listeners the wisdom he’s learned during the years since he was let go from his architecture job during the height of the US economic downturn.
-
-
A much needed message
- By Andrew Hitchcock on 05-03-20
By: Pat Flynn
-
How to Be Better at Almost Everything
- Learn Anything Quickly, Stack Your Skills, Dominate
- By: Pat Flynn
- Narrated by: Pat Flynn
- Length: 4 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
In How to Be Better at Almost Everything, best-selling author, fitness expert, entrepreneur, and professional business coach Pat Flynn shares the secrets to learning (almost) every skill, from marketing to music to martial arts to writing and relationships, teaching how to combine interests to achieve greatness in any field. His direct, “Generalist” approach to self-improvement gives you the tools you need to make your mark on the world and make buckets of money - without losing your soul.
-
-
Way too much religion
- By Litbovely on 02-08-19
By: Pat Flynn
-
Zero Risk Startup
- The Ultimate Entrepreneur's Guide to Mitigating Risks When Starting or Growing a Business
- By: Paulo Andrez
- Narrated by: Shane Steward
- Length: 6 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
In the world of startups and business innovation, the promise of a revolutionary idea is often shadowed by the looming specter of risk. But what if entrepreneurs could systematically diminish that risk, paving a clearer path to success and securing the trust of investors? Zero Risk Startup is not just another business guide for startups. Paulo Andrez, a serial entrepreneur and angel investor, gives you a masterclass in understanding, navigating, and practically eliminating the inherent risks of your entrepreneurial journey.
By: Paulo Andrez
-
Ask
- The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
- By: Ryan Levesque
- Narrated by: Tom Parks
- Length: 6 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer.
-
-
Infomercial in book form
- By RoverHaus on 12-16-20
By: Ryan Levesque
-
The Founder's Dilemmas
- By: Noam Wasserman
- Narrated by: Mark Mosely
- Length: 13 hrs and 28 mins
- Unabridged
-
Overall
-
Performance
-
Story
Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.
-
-
Too much talk on the data
- By Stanley Tan on 10-02-14
By: Noam Wasserman
-
Launch
- How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams
- By: Jeff Walker
- Narrated by: Jeff Walker
- Length: 9 hrs and 12 mins
- Unabridged
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Overall
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Performance
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Story
From the creator of Product Launch Formula: a new edition of the number one New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the number one New York Times best seller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start.
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Stop selling yourself Jeff Walker! Holy cow!
- By Brent D Brookbush on 08-25-21
By: Jeff Walker
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Crushing It!
- How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
- Length: 8 hrs and 2 mins
- Unabridged
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Overall
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Performance
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Story
Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
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85% fluff and 15% value.
- By Michael Bowie on 04-09-18
By: Gary Vaynerchuk
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Twelve and a Half
- Leveraging the Emotional Ingredients Necessary for Business Success
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk
- Length: 5 hrs and 7 mins
- Unabridged
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Overall
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Performance
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Story
In his sixth business book, best-selling author, entrepreneur, and investor Gary Vaynerchuk explores the 12 essential emotional skills that are integral to his life - and business - success and provides today’s (and tomorrow’s) leaders with critical tools to acquire and develop these traits.
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Cult Leader Gary Vee Peddles Conjecture Porn
- By David J Hovsepian on 04-11-22
By: Gary Vaynerchuk
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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Overall
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Performance
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Story
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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Expert Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 26 mins
- Unabridged
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Overall
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Performance
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Story
Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Good, but it’s totally different than the physical book.
- By Don Rhoads on 10-05-21
By: Russell Brunson
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Jab, Jab, Jab, Right Hook
- How to Tell Your Story in a Noisy Social World
- By: Gary Vaynerchuk
- Narrated by: John Hopkinson
- Length: 5 hrs and 41 mins
- Unabridged
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Overall
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Performance
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Story
New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of "Crush It!" and "The Thank You Economy" with a fresh spin, "Jab, Jab, Jab, Right Hook" is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"—their next sale or campaign that's going to knock out the competition.
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Deceptively outdated, don’t waste time or money
- By Tim on 12-05-23
By: Gary Vaynerchuk
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Dotcom Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 39 mins
- Unabridged
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Overall
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Performance
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Story
Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Lots of good information BUT!
- By Verified Amazon Customer on 12-27-21
By: Russell Brunson
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Two Weeks Notice
- Find the Courage to Quit Your Job, Make More Money, Work Where You Want, and Change the World
- By: Amy Porterfield
- Narrated by: Amy Porterfield
- Length: 7 hrs and 38 mins
- Unabridged
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Overall
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Performance
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Story
Are you ready to go from being stuck and complacent to courageous and capable of creating a business offering you the time and financial freedom you never dreamed possible? Amy Porterfield, host of the top-rated podcast Online Marketing Made Easy and a 9-to-5 escapee who built an 8-figure online business on her terms, shares her tried and true strategies, inspiring stories, and mindset shifts.
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Ok read. Lots of unoriginal material.
- By Dan on 03-08-23
By: Amy Porterfield
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How to Grow Your Small Business
- A 6-Step Plan to Help Your Business Take Off
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 5 hrs and 2 mins
- Unabridged
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Overall
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Performance
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Story
Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.
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Applied everything here, also on business made simple course and story brand book and my business grew
- By Marco Randazzo on 04-12-23
By: Donald Miller
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Zero to One
- Notes on Startups, or How to Build the Future
- By: Peter Thiel, Blake Masters
- Narrated by: Blake Masters
- Length: 4 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
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Seems Insightful Until You Think A Little Deeper
- By Mark Brandon on 10-31-14
By: Peter Thiel, and others
-
Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 58 mins
- Unabridged
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Overall
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Performance
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Story
Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Slow Down Bro!!!
- By Terence Fisher on 10-18-20
By: Russell Brunson
-
The Mom Test
- How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You
- By: Rob Fitzpatrick
- Narrated by: Rob Fitzpatrick
- Length: 3 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.
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Very insightful
- By jere on 10-26-21
By: Rob Fitzpatrick
What listeners say about Will It Fly? How to Test Your Next Business Idea So You Don't Waste Your Time and Money
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- T. Adams
- 03-26-16
Pat Delivers Again!
If you are new to Pat Flynn you are in for a treat. You are about to meet an honest and ethical man who only wants to help the world one entrepreneurs at a time. Check him out if you are interested in starting an online business.
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5 people found this helpful
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- JC
- 08-20-16
Amazing guide to make your business work
This is an amazing guide to make your business work right from the beginning. Very honest and smart views on business and life in general.
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1 person found this helpful
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- Yakir Hyman
- 10-29-16
Practical! Loved the delivery and process outlined
Loved Pat's delivery. The process laid out in this book is straightforward and practical. Helped me a lot
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1 person found this helpful
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- HEROSHE
- 06-14-20
An Excellent Way to validate ideas
I love the simple and practical steps outlined in this book. It is a reference material for all aspiring entrepreneurs.
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1 person found this helpful
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- Robert-Jan
- 10-27-16
Read and do before starting a business!!
The start might be a bit weird, it does set a certain tone: curiousity&can-do mentality.
It really sounds lile Pat is talking to you directly and once I got it to it, I didn't want to put it down.
There are quite a few exercises in here to help you set up a plan.
It's more step-by-step and tangible than 4 hour workweek. It also elaborates more on some parts.
Please read and do before you start a business. It'll save you time and money.
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1 person found this helpful
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- Dane
- 06-24-16
Honest, helpful, & encouraging
Great book to help me get started validating my idea, as well as providing the strategies to use in the beginning stages of creating a product. Really liked how Pat lays down the foundational ideas, and follows it up with case studies at the end.
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- Northerner
- 06-29-16
100% Actionable
Thanks Pat for genuinely caring for those you strive to serve!
It's evident that you care not just about our success in business, but in life as well. I love how you stress the importance of how our business goals only matter if they align with and directly serve our personal and family life goals.
So important!
Thanks Again,
Jared
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- Daniel T.
- 10-26-18
Make this you're first read before starting a biz.
The right book for someone who wants to start a business, but is paralyzed by not knowing the process to do it safely and successfully.
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- Ingmar Lindström
- 07-21-16
Great
Nice, friendly, actionable, practical tips. Will read or listen to it again in the near future.
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- Amazon Customer
- 03-09-18
Fantastic
The right book at the right time for me! The bonus sections are worth the price of the book alone! Very well thought out and expertly executed. I very much enjoyed the off script commentary! Thanks Pat!
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