-
How Ideas Spread
- Narrated by: Jonah Berger
- Length: 5 hrs and 53 mins
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $14.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Publisher's summary
What makes one novel a bestseller, while a similar work languishes unnoticed? Why are the same few baby names suddenly everywhere? Why is everyone talking about that viral video?
Welcome to the science of social epidemics: the cutting-edge study of why some ideas, products, and concepts spread wildly, while others quickly flame out.
Anyone who has something to sell, a cause to promote, or a message to spread knows that there are obstacles in creating a message that resonates, spreads, and sticks to make their product or idea the word on the street.
Enormous sums of time and money have been spent trying to answer the question of why some ideas catch on. And not only is it an ever-present challenge for businesses, governments, and organizations, but it has long been a source of inquiry for psychologists, economists, and sociologists as well.
Now, in How Ideas Spread, discover what researchers studying the science of social transmission have learned. Taught by Jonah Berger - a best-selling author, expert in social dynamics, and faculty member at the Wharton School - this enlightening course draws on lessons from business, social psychology, economics, and popular culture to give you the cross-disciplinary tools necessary to identify and promote contagious ideas that last.
Across 12 half-hour lectures filled with absorbing stories and intriguing information, you'll learn the psychological and sociological mechanisms that lead products, ideas, and behaviors to catch on, plus specific techniques that can be applied in your personal and professional life, whatever your field or interest. Listen to one powerful case study after another to find out how to leverage three main concepts—individual psychology, social influence, and social networks—to design infectious messages. Whether you're a professional seeking guidance on crafting products and messages that grab hold, or you just want insights into how viral trends work, this course will open your eyes to the power of contagious ideas.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
Listeners also enjoyed...
-
Your Deceptive Mind: A Scientific Guide to Critical Thinking Skills
- By: Steven Novella, The Great Courses
- Narrated by: Steven Novella
- Length: 12 hrs and 39 mins
- Original Recording
-
Overall
-
Performance
-
Story
No skill is more important in today's world than being able to think about, understand, and act on information in an effective and responsible way. What's more, at no point in human history have we had access to so much information, with such relative ease, as we do in the 21st century. But because misinformation out there has increased as well, critical thinking is more important than ever. These 24 rewarding lectures equip you with the knowledge and techniques you need to become a savvier, sharper critical thinker in your professional and personal life.
-
-
Same Material Different Title
- By rkeinc on 09-21-14
By: Steven Novella, and others
-
The American Civil War
- By: Gary W. Gallagher, The Great Courses
- Narrated by: Gary W. Gallagher
- Length: 24 hrs and 37 mins
- Original Recording
-
Overall
-
Performance
-
Story
Between 1861 and 1865, the clash of the greatest armies the Western hemisphere had ever seen turned small towns, little-known streams, and obscure meadows in the American countryside into names we will always remember. In those great battles, those streams ran red with blood-and the United States was truly born.
-
-
Excellent Series
- By Rodney on 07-09-13
By: Gary W. Gallagher, and others
-
Thinking Like an Economist: A Guide to Rational Decision Making
- By: Randall Bartlett, The Great Courses
- Narrated by: Randall Bartlett
- Length: 6 hrs and 11 mins
- Original Recording
-
Overall
-
Performance
-
Story
Economic forces are everywhere around you. But that doesn't mean you need to passively accept whatever outcome those forces might press upon you. Instead, with these 12 fast-moving and crystal clear lectures, you can learn how to use a small handful of basic nuts-and-bolts principles to turn those same forces to your own advantage.
-
-
Great for beginners, nothing you for an economist
- By V. Taras on 07-08-15
By: Randall Bartlett, and others
-
Food: A Cultural Culinary History
- By: Ken Albala, The Great Courses
- Narrated by: Ken Albala
- Length: 18 hrs and 22 mins
- Original Recording
-
Overall
-
Performance
-
Story
Eating is an indispensable human activity. As a result, whether we realize it or not, the drive to obtain food has been a major catalyst across all of history, from prehistoric times to the present. Epicure Jean-Anthelme Brillat-Savarin said it best: "Gastronomy governs the whole life of man."
-
-
One of my top 3 favorite courses!
- By Jessica on 12-28-13
By: Ken Albala, and others
-
Propaganda and Persuasion
- By: Dannagal G. Young, The Great Courses
- Narrated by: Dannagal G. Young
- Length: 6 hrs and 10 mins
- Original Recording
-
Overall
-
Performance
-
Story
Propaganda and Persuasion gives you a one-of-a-kind opportunity to explore the powerful, fascinating, and at times dangerous world of influence. Taught by Professor Dannagal G. Young of the University of Delaware, these 12 eye-opening lectures arm you with the tools of effective communication and the insight to understand—and perhaps resist—persuasion in all its forms.
-
-
good course minus the progressive slant
- By H.B. on 05-21-23
By: Dannagal G. Young, and others
-
The Search for Exoplanets: What Astronomers Know
- By: The Great Courses, Joshua N. Winn
- Narrated by: Professor Joshua N. Winn
- Length: 12 hrs and 17 mins
- Original Recording
-
Overall
-
Performance
-
Story
As recently as 1990, it seemed plausible that the solar system was a unique phenomenon in our galaxy. Thanks to advances in technology and clever new uses of existing data, now we know that planetary systems and possibly even a new Earth can be found throughout galaxies near and far.
-
-
Fun across the universe
- By Mark on 01-08-16
By: The Great Courses, and others
-
Your Deceptive Mind: A Scientific Guide to Critical Thinking Skills
- By: Steven Novella, The Great Courses
- Narrated by: Steven Novella
- Length: 12 hrs and 39 mins
- Original Recording
-
Overall
-
Performance
-
Story
No skill is more important in today's world than being able to think about, understand, and act on information in an effective and responsible way. What's more, at no point in human history have we had access to so much information, with such relative ease, as we do in the 21st century. But because misinformation out there has increased as well, critical thinking is more important than ever. These 24 rewarding lectures equip you with the knowledge and techniques you need to become a savvier, sharper critical thinker in your professional and personal life.
-
-
Same Material Different Title
- By rkeinc on 09-21-14
By: Steven Novella, and others
-
The American Civil War
- By: Gary W. Gallagher, The Great Courses
- Narrated by: Gary W. Gallagher
- Length: 24 hrs and 37 mins
- Original Recording
-
Overall
-
Performance
-
Story
Between 1861 and 1865, the clash of the greatest armies the Western hemisphere had ever seen turned small towns, little-known streams, and obscure meadows in the American countryside into names we will always remember. In those great battles, those streams ran red with blood-and the United States was truly born.
-
-
Excellent Series
- By Rodney on 07-09-13
By: Gary W. Gallagher, and others
-
Thinking Like an Economist: A Guide to Rational Decision Making
- By: Randall Bartlett, The Great Courses
- Narrated by: Randall Bartlett
- Length: 6 hrs and 11 mins
- Original Recording
-
Overall
-
Performance
-
Story
Economic forces are everywhere around you. But that doesn't mean you need to passively accept whatever outcome those forces might press upon you. Instead, with these 12 fast-moving and crystal clear lectures, you can learn how to use a small handful of basic nuts-and-bolts principles to turn those same forces to your own advantage.
-
-
Great for beginners, nothing you for an economist
- By V. Taras on 07-08-15
By: Randall Bartlett, and others
-
Food: A Cultural Culinary History
- By: Ken Albala, The Great Courses
- Narrated by: Ken Albala
- Length: 18 hrs and 22 mins
- Original Recording
-
Overall
-
Performance
-
Story
Eating is an indispensable human activity. As a result, whether we realize it or not, the drive to obtain food has been a major catalyst across all of history, from prehistoric times to the present. Epicure Jean-Anthelme Brillat-Savarin said it best: "Gastronomy governs the whole life of man."
-
-
One of my top 3 favorite courses!
- By Jessica on 12-28-13
By: Ken Albala, and others
-
Propaganda and Persuasion
- By: Dannagal G. Young, The Great Courses
- Narrated by: Dannagal G. Young
- Length: 6 hrs and 10 mins
- Original Recording
-
Overall
-
Performance
-
Story
Propaganda and Persuasion gives you a one-of-a-kind opportunity to explore the powerful, fascinating, and at times dangerous world of influence. Taught by Professor Dannagal G. Young of the University of Delaware, these 12 eye-opening lectures arm you with the tools of effective communication and the insight to understand—and perhaps resist—persuasion in all its forms.
-
-
good course minus the progressive slant
- By H.B. on 05-21-23
By: Dannagal G. Young, and others
-
The Search for Exoplanets: What Astronomers Know
- By: The Great Courses, Joshua N. Winn
- Narrated by: Professor Joshua N. Winn
- Length: 12 hrs and 17 mins
- Original Recording
-
Overall
-
Performance
-
Story
As recently as 1990, it seemed plausible that the solar system was a unique phenomenon in our galaxy. Thanks to advances in technology and clever new uses of existing data, now we know that planetary systems and possibly even a new Earth can be found throughout galaxies near and far.
-
-
Fun across the universe
- By Mark on 01-08-16
By: The Great Courses, and others
-
Thinking about Cybersecurity: From Cyber Crime to Cyber Warfare
- By: Paul Rosenzweig, The Great Courses
- Narrated by: Paul Rosenzweig
- Length: 9 hrs and 41 mins
- Original Recording
-
Overall
-
Performance
-
Story
Cyberspace is the 21st century’s greatest engine of change. Telecommunications, commercial and financial systems, government operations, food production - virtually every aspect of global civilization now depends on interconnected cyber systems to operate; systems that have helped advance medicine, streamline everyday commerce, and so much more.
-
-
A well-packaged set of zero surprises.
- By Todd Algren on 04-24-14
By: Paul Rosenzweig, and others
-
Being Human: Life Lessons from the Frontiers of Science
- By: Robert Sapolsky, The Great Courses
- Narrated by: The Great Courses
- Length: 5 hrs and 53 mins
- Original Recording
-
Overall
-
Performance
-
Story
Understanding our humanity - the essence of who we are - is one of the deepest mysteries and biggest challenges in modern science. Why do we have bad moods? Why are we capable of having such strange dreams? How can metaphors in our language hold such sway on our actions? As we learn more about the mechanisms of human behavior through evolutionary biology, neuroscience, anthropology, and other related fields, we're discovering just how intriguing the human species is.
-
-
Somewhat Interesting but not Quite as Advertised
- By Adam J Duhame on 10-05-13
By: Robert Sapolsky, and others
-
The Philosopher's Toolkit: How to Be the Most Rational Person in Any Room
- By: Patrick Grim, The Great Courses
- Narrated by: Patrick Grim
- Length: 12 hrs and 2 mins
- Original Recording
-
Overall
-
Performance
-
Story
Taught by award-winning Professor Patrick Grim of the State University of New York at Stony Brook, The Philosopher’s Toolkit: How to Be the Most Rational Person in Any Room arms you against the perils of bad thinking and supplies you with an arsenal of strategies to help you be more creative, logical, inventive, realistic, and rational in all aspects of your daily life.
-
-
This should NOT be an audio book
- By Brooks Emerson on 03-21-20
By: Patrick Grim, and others
-
No Excuses: Existentialism and the Meaning of Life
- By: Robert C. Solomon, The Great Courses
- Narrated by: Robert C. Solomon
- Length: 12 hrs and 7 mins
- Original Recording
-
Overall
-
Performance
-
Story
What is life? What is my place in it? What choices do these questions obligate me to make? More than a half-century after it burst upon the intellectual scene - with roots that extend to the mid-19th century - Existentialism's quest to answer these most fundamental questions of individual responsibility, morality, and personal freedom, life has continued to exert a profound attraction.
-
-
Good for even a non-existentialist
- By Gary on 07-24-15
By: Robert C. Solomon, and others
-
Invisible Influence
- The Hidden Forces That Shape Behavior
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
If you're like most people, you think that your choices and behaviors are driven by your individual personal tastes and opinions. You wear a certain jacket because you like the way it looks. You picked a particular career because you found it interesting. The notion that our choices are driven by our own personal thoughts and opinions is patently obvious. Right? Wrong. Without our realizing it, other people's behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous occasion.
-
-
just another crappy self help
- By Henry P. Blanton on 06-21-16
By: Jonah Berger
-
The Catalyst
- How to Change Anyone's Mind
- By: Jonah Berger
- Narrated by: Keith Nobbs, Fred Irby
- Length: 6 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Everyone has something they want to change. Marketers want to change their customers' minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way? This book takes a different approach. Successful change agents know it's not about pushing harder, or providing more information, it's about being a catalyst.
-
-
Was this book written to change my mind from a republican to a democrat?
- By Jack Shocklee on 10-02-20
By: Jonah Berger
-
The Iliad of Homer
- By: Elizabeth Vandiver, The Great Courses
- Narrated by: Elizabeth Vandiver
- Length: 6 hrs and 4 mins
- Original Recording
-
Overall
-
Performance
-
Story
For thousands of years, Homer's ancient epic poem the
Iliad has enchanted readers from around the world. When you join Professor Vandiver for this lecture series on the Iliad, you'll come to understand what has enthralled and gripped so many people. Her compelling 12-lecture look at this literary masterpiece -whether it's the work of many authors or the "vision" of a single blind poet - makes it vividly clear why, after almost 3,000 years, the
Iliad remains not only among the greatest adventure stories ever told but also one of the most compelling meditations on the human condition ever written.
-
-
Vandiver never disappoints
- By Machteacher on 07-23-13
By: Elizabeth Vandiver, and others
-
Magic Words
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 54 mins
- Unabridged
-
Overall
-
Performance
-
Story
New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.
-
-
good book minus the progressive flare-up
- By H.B. on 06-06-23
By: Jonah Berger
-
Writing Creative Nonfiction
- By: Tilar J J. Mazzeo, The Great Courses
- Narrated by: Tilar J J. Mazzeo
- Length: 12 hrs and 16 mins
- Original Recording
-
Overall
-
Performance
-
Story
Bringing together the imaginative strategies of fiction storytelling and new ways of narrating true, real-life events, creative nonfiction is the fastest-growing part of the creative writing world. It's a cutting-edge genre that's reshaping how we write (and read) everything from biographies and memoirs to blogs and public speaking scripts to personal essays and magazine articles.
-
-
Not what I expected but useful
- By Nancy on 04-14-14
By: Tilar J J. Mazzeo, and others
-
The Dead Sea Scrolls
- By: Gary A. Rendsburg, The Great Courses
- Narrated by: Gary A. Rendsburg
- Length: 12 hrs and 21 mins
- Original Recording
-
Overall
-
Performance
-
Story
Whether complete or only fragmentary, the 930 extant Dead Sea Scrolls irrevocably altered how we look at and understand the foundations of faith and religious practice. Now you can get a comprehensive introduction to this unique series of archaeological documents, and to scholars' evolving understanding of their authorship and significance, with these 24 lectures. Learn what the scrolls are, what they contain, and how the insights they offered into religious and ancient history came into focus.
-
-
A comprehensive overview of the Qumran Scrolls
- By Jacobus on 09-25-13
By: Gary A. Rendsburg, and others
-
The New Testament
- By: Bart D. Ehrman, The Great Courses
- Narrated by: Bart D. Ehrman
- Length: 12 hrs and 27 mins
- Original Recording
-
Overall
-
Performance
-
Story
Whether taken as a book of faith or a cultural artifact, the New Testament is among the most significant writings the world has ever known, its web of meaning relied upon by virtually every major writer in the last 2,000 years. Yet the New Testament is not only one of Western civilization’s most believed books, but also one of its most widely disputed, often maligned, and least clearly understood, with a vast number of people unaware of how it was written and transmitted.
-
-
If you want a balanced overview this is not it
- By Amazon Customer on 02-27-16
By: Bart D. Ehrman, and others
-
Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
-
A Primer on Viral & Memorable Marketing
- By Douglas C. Bates on 04-01-13
By: Jonah Berger
Related to this topic
-
How to Say It: Words That Make a Difference
- By: Allison Friederichs Atkison, The Great Courses
- Narrated by: Allison Friederichs Atkison
- Length: 4 hrs and 44 mins
- Original Recording
-
Overall
-
Performance
-
Story
Words. We use them all the time, every day, mostly without giving them much thought at all. We take for granted that they’re here at our disposal whenever we need them. But if you’ve ever wished you could communicate more effectively, words are the place to start. It’s incumbent upon you to choose the best words to accomplish your goals, because how you choose to communicate influences—well, everything! The power of communication shapes our professional goals, our relationships, and our lives—so the words we choose to use carry a great deal of power.
-
-
Meh. Glad I didn't pay for it.
- By Paula on 07-23-22
By: Allison Friederichs Atkison, and others
-
Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
-
-
This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
-
Mind Mapping
- Improve Memory, Concentration, Communication, Organization, Creativity, and Time Management
- By: Kam Knight
- Narrated by: Jim D Johnston
- Length: 5 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This is a comprehensive guide to learning about a wonderful technique called mind maps. Mind maps are an amazing organizational and creativity tool that can improve memory, concentration, communication, organization, creativity, and time management.
-
-
make sure to practice
- By Meryem on 04-24-17
By: Kam Knight
-
How to Release Anxiety
- By: Gabrielle Bernstein
- Narrated by: Gabrielle Bernstein
- Length: 1 hr and 29 mins
- Original Recording
-
Overall
-
Performance
-
Story
It’s not just you. Stress levels are at an all-time high—so much so that a recently convened panel of medical experts in the US has recommended that all adults under the age of 65 be screened for anxiety. In How to Release Anxiety, Gabby Bernstein offers simple, actionable steps for feeling better, living with more ease, and showing up for those around us. Gabby’s unusual advice: Rather than manage your anxiety, what if you befriended it? Gabby posits that what we befriend, we can ultimately be at ease with. So she invites us to get curious.
-
-
Not my thing, but one good point
- By Scott on 10-22-22
-
30 Covert Emotional Manipulation Tactics: How Manipulators Take Control in Personal Relationships
- By: Adelyn Birch
- Narrated by: Kitty Hendrix
- Length: 1 hr and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
Identifying covert emotional manipulation is tricky. You sense something is wrong, but you can't quite put your finger on the problem. This powerful book will reveal to you if manipulation is at play in your relationships. It will open your eyes. You will learn 30 tactics manipulators use to get what they want. You will also learn to spot the warning signs within yourself that expose covert manipulation is taking place, even if you can't identify the specific tactics being used.
-
-
This book can change your life!
- By Cat O. on 04-04-18
By: Adelyn Birch
-
How to Write Best-Selling Fiction
- By: James Scott Bell, The Great Courses
- Narrated by: James Scott Bell
- Length: 12 hrs and 38 mins
- Original Recording
-
Overall
-
Performance
-
Story
Most people think the way to write a best seller is to have a lot of talent and even more luck. As you will learn, there is a recipe for success, and luck may be the least important ingredient in creating a best seller. No one has cracked the code better than James Scott Bell. A best-selling author himself, and the author of the number-one best seller for writers, Plot & Structure, Mr. Bell has been teaching the principles of best-selling fiction for over 20 years, principles that apply to any genre or style.
-
-
I'm a writer and this course is to blame.
- By accentrique on 07-22-19
By: James Scott Bell, and others
-
How to Say It: Words That Make a Difference
- By: Allison Friederichs Atkison, The Great Courses
- Narrated by: Allison Friederichs Atkison
- Length: 4 hrs and 44 mins
- Original Recording
-
Overall
-
Performance
-
Story
Words. We use them all the time, every day, mostly without giving them much thought at all. We take for granted that they’re here at our disposal whenever we need them. But if you’ve ever wished you could communicate more effectively, words are the place to start. It’s incumbent upon you to choose the best words to accomplish your goals, because how you choose to communicate influences—well, everything! The power of communication shapes our professional goals, our relationships, and our lives—so the words we choose to use carry a great deal of power.
-
-
Meh. Glad I didn't pay for it.
- By Paula on 07-23-22
By: Allison Friederichs Atkison, and others
-
Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
-
-
This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
-
Mind Mapping
- Improve Memory, Concentration, Communication, Organization, Creativity, and Time Management
- By: Kam Knight
- Narrated by: Jim D Johnston
- Length: 5 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This is a comprehensive guide to learning about a wonderful technique called mind maps. Mind maps are an amazing organizational and creativity tool that can improve memory, concentration, communication, organization, creativity, and time management.
-
-
make sure to practice
- By Meryem on 04-24-17
By: Kam Knight
-
How to Release Anxiety
- By: Gabrielle Bernstein
- Narrated by: Gabrielle Bernstein
- Length: 1 hr and 29 mins
- Original Recording
-
Overall
-
Performance
-
Story
It’s not just you. Stress levels are at an all-time high—so much so that a recently convened panel of medical experts in the US has recommended that all adults under the age of 65 be screened for anxiety. In How to Release Anxiety, Gabby Bernstein offers simple, actionable steps for feeling better, living with more ease, and showing up for those around us. Gabby’s unusual advice: Rather than manage your anxiety, what if you befriended it? Gabby posits that what we befriend, we can ultimately be at ease with. So she invites us to get curious.
-
-
Not my thing, but one good point
- By Scott on 10-22-22
-
30 Covert Emotional Manipulation Tactics: How Manipulators Take Control in Personal Relationships
- By: Adelyn Birch
- Narrated by: Kitty Hendrix
- Length: 1 hr and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
Identifying covert emotional manipulation is tricky. You sense something is wrong, but you can't quite put your finger on the problem. This powerful book will reveal to you if manipulation is at play in your relationships. It will open your eyes. You will learn 30 tactics manipulators use to get what they want. You will also learn to spot the warning signs within yourself that expose covert manipulation is taking place, even if you can't identify the specific tactics being used.
-
-
This book can change your life!
- By Cat O. on 04-04-18
By: Adelyn Birch
-
How to Write Best-Selling Fiction
- By: James Scott Bell, The Great Courses
- Narrated by: James Scott Bell
- Length: 12 hrs and 38 mins
- Original Recording
-
Overall
-
Performance
-
Story
Most people think the way to write a best seller is to have a lot of talent and even more luck. As you will learn, there is a recipe for success, and luck may be the least important ingredient in creating a best seller. No one has cracked the code better than James Scott Bell. A best-selling author himself, and the author of the number-one best seller for writers, Plot & Structure, Mr. Bell has been teaching the principles of best-selling fiction for over 20 years, principles that apply to any genre or style.
-
-
I'm a writer and this course is to blame.
- By accentrique on 07-22-19
By: James Scott Bell, and others
-
There's No Such Thing as Bad Weather
- A Scandinavian Mom's Secrets for Raising Healthy, Resilient, and Confident Kids (from Friluftsliv to Hygge)
- By: Linda Åkeson McGurk
- Narrated by: Ann Richardson
- Length: 8 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
Bringing Up Bébé meets Last Child in the Woods in this lively, insightful memoir about a mother who sets out to discover if the nature-centric parenting philosophy of her native Scandinavia holds the key to healthier, happier lives for her American children.
-
-
Great concept, interesting writing.
- By Kate on 11-03-17
-
Survival Theory
- A Preparedness Guide
- By: Jonathan Hollerman
- Narrated by: Jim Pelletier
- Length: 9 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
This preparedness guide will help you develop a plan to escape the deadly rioting and looting, showing you where you can take your family to keep them safe, even if you can't afford a fully-stocked survival retreat. Jonathan Hollerman's in-depth expertise and recommendations will cover many topics including bug-out bags, SHTF Weapons, tactical gear, survival tools, knives, long-term food storage, livestock, bug-out locations, survival retreat recommendations, and much more.
-
-
Literally a half decent book.
- By LA on 09-29-16
-
Easy Spanish Step-by-Step
- By: Barbara Bregstein
- Narrated by: Rachel Story
- Length: 37 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Easy Spanish Step-by-Step is designed in such a way that each section builds upon the last to help your brain progressively create lasting and meaningful connections to each new word and grammar concept. Simply by listening and speaking out loud with us, you will naturally progress, step-by-step, toward Spanish communication and fluency.
-
-
Best so far . . .
- By Medusa in Akron on 07-20-21
-
English Grammar Boot Camp
- By: Anne Curzan, The Great Courses
- Narrated by: Anne Curzan
- Length: 12 hrs and 26 mins
- Original Recording
-
Overall
-
Performance
-
Story
Grammar! For many of us, the word triggers memories of finger-wagging schoolteachers, and of wrestling with the ambiguous and complicated rules of using formal language. But what is grammar? In fact, it's the integral basis of how we speak and write. As such, a refined awareness of grammar opens a world of possibilities for both your pleasure in the English language and your skill in using it, in both speech and the written word.
-
-
Spectacular
- By Quaker on 09-24-16
By: Anne Curzan, and others
-
No Calculator? No Problem!
- Mastering Mental Math
- By: Art Benjamin, The Great Courses
- Narrated by: Art Benjamin
- Length: 5 hrs and 46 mins
- Original Recording
-
Overall
-
Performance
-
Story
No Calculator? No Problem! Mastering Mental Math , award-winning professor of mathematics and celebrated “mathemagician” Arthur T. Benjamin delivers 10 fun-filled lessons on how to do math in your head with confidence, accuracy, and speed - sometimes faster than a calculator. By the end of Professor Benjamin’s lessons, you’ll be able to add, subtract, multiply, and divide numbers faster than ever before. And with your newfound skills, you’ll soon find yourself amazing other people and, perhaps more important, yourself.
-
-
Excellent but need PDF
- By Majeed on 10-15-19
By: Art Benjamin, and others
-
Screenwriting 101: Mastering the Art of Story
- By: Angus Fletcher, The Great Courses
- Narrated by: Angus Fletcher
- Length: 12 hrs and 44 mins
- Original Recording
-
Overall
-
Performance
-
Story
Whether you want to write your own scripts or simply gain a deeper appreciation for the great stories you see unfold on the screen, Professor Angus Fletcher is here to show you the way in Screenwriting 101: Mastering the Art of Story. Professor Fletcher, Professor of English and Film at The Ohio State University, brings both a personal and scholarly perspective to this craft. As a screenwriter himself, he has experienced the ins and outs of the process first-hand.
-
-
Screenwriting 101 - Angus Fletcher
- By Siobhan Sands on 04-14-18
By: Angus Fletcher, and others
People who viewed this also viewed...
-
Your Deceptive Mind: A Scientific Guide to Critical Thinking Skills
- By: Steven Novella, The Great Courses
- Narrated by: Steven Novella
- Length: 12 hrs and 39 mins
- Original Recording
-
Overall
-
Performance
-
Story
No skill is more important in today's world than being able to think about, understand, and act on information in an effective and responsible way. What's more, at no point in human history have we had access to so much information, with such relative ease, as we do in the 21st century. But because misinformation out there has increased as well, critical thinking is more important than ever. These 24 rewarding lectures equip you with the knowledge and techniques you need to become a savvier, sharper critical thinker in your professional and personal life.
-
-
Same Material Different Title
- By rkeinc on 09-21-14
By: Steven Novella, and others
-
Being Human: Life Lessons from the Frontiers of Science
- By: Robert Sapolsky, The Great Courses
- Narrated by: The Great Courses
- Length: 5 hrs and 53 mins
- Original Recording
-
Overall
-
Performance
-
Story
Understanding our humanity - the essence of who we are - is one of the deepest mysteries and biggest challenges in modern science. Why do we have bad moods? Why are we capable of having such strange dreams? How can metaphors in our language hold such sway on our actions? As we learn more about the mechanisms of human behavior through evolutionary biology, neuroscience, anthropology, and other related fields, we're discovering just how intriguing the human species is.
-
-
Somewhat Interesting but not Quite as Advertised
- By Adam J Duhame on 10-05-13
By: Robert Sapolsky, and others
-
No Excuses: Existentialism and the Meaning of Life
- By: Robert C. Solomon, The Great Courses
- Narrated by: Robert C. Solomon
- Length: 12 hrs and 7 mins
- Original Recording
-
Overall
-
Performance
-
Story
What is life? What is my place in it? What choices do these questions obligate me to make? More than a half-century after it burst upon the intellectual scene - with roots that extend to the mid-19th century - Existentialism's quest to answer these most fundamental questions of individual responsibility, morality, and personal freedom, life has continued to exert a profound attraction.
-
-
Good for even a non-existentialist
- By Gary on 07-24-15
By: Robert C. Solomon, and others
-
The Life and Writings of C. S. Lewis
- By: Louis Markos, The Great Courses
- Narrated by: Louis Markos
- Length: 6 hrs and 5 mins
- Original Recording
-
Overall
-
Performance
-
Story
What can we still learn from C.S. Lewis? Find out in these 12 insightful lectures that cover the author's spiritual autobiography, novels, and his scholarly writings that reflect on pain and grief, love and friendship, prophecy and miracles, and education and mythology.
-
-
Basically a collection of sermons
- By Richard on 11-20-13
By: Louis Markos, and others
-
Food: A Cultural Culinary History
- By: Ken Albala, The Great Courses
- Narrated by: Ken Albala
- Length: 18 hrs and 22 mins
- Original Recording
-
Overall
-
Performance
-
Story
Eating is an indispensable human activity. As a result, whether we realize it or not, the drive to obtain food has been a major catalyst across all of history, from prehistoric times to the present. Epicure Jean-Anthelme Brillat-Savarin said it best: "Gastronomy governs the whole life of man."
-
-
One of my top 3 favorite courses!
- By Jessica on 12-28-13
By: Ken Albala, and others
-
Thinking Like an Economist: A Guide to Rational Decision Making
- By: Randall Bartlett, The Great Courses
- Narrated by: Randall Bartlett
- Length: 6 hrs and 11 mins
- Original Recording
-
Overall
-
Performance
-
Story
Economic forces are everywhere around you. But that doesn't mean you need to passively accept whatever outcome those forces might press upon you. Instead, with these 12 fast-moving and crystal clear lectures, you can learn how to use a small handful of basic nuts-and-bolts principles to turn those same forces to your own advantage.
-
-
Great for beginners, nothing you for an economist
- By V. Taras on 07-08-15
By: Randall Bartlett, and others
-
Your Deceptive Mind: A Scientific Guide to Critical Thinking Skills
- By: Steven Novella, The Great Courses
- Narrated by: Steven Novella
- Length: 12 hrs and 39 mins
- Original Recording
-
Overall
-
Performance
-
Story
No skill is more important in today's world than being able to think about, understand, and act on information in an effective and responsible way. What's more, at no point in human history have we had access to so much information, with such relative ease, as we do in the 21st century. But because misinformation out there has increased as well, critical thinking is more important than ever. These 24 rewarding lectures equip you with the knowledge and techniques you need to become a savvier, sharper critical thinker in your professional and personal life.
-
-
Same Material Different Title
- By rkeinc on 09-21-14
By: Steven Novella, and others
-
Being Human: Life Lessons from the Frontiers of Science
- By: Robert Sapolsky, The Great Courses
- Narrated by: The Great Courses
- Length: 5 hrs and 53 mins
- Original Recording
-
Overall
-
Performance
-
Story
Understanding our humanity - the essence of who we are - is one of the deepest mysteries and biggest challenges in modern science. Why do we have bad moods? Why are we capable of having such strange dreams? How can metaphors in our language hold such sway on our actions? As we learn more about the mechanisms of human behavior through evolutionary biology, neuroscience, anthropology, and other related fields, we're discovering just how intriguing the human species is.
-
-
Somewhat Interesting but not Quite as Advertised
- By Adam J Duhame on 10-05-13
By: Robert Sapolsky, and others
-
No Excuses: Existentialism and the Meaning of Life
- By: Robert C. Solomon, The Great Courses
- Narrated by: Robert C. Solomon
- Length: 12 hrs and 7 mins
- Original Recording
-
Overall
-
Performance
-
Story
What is life? What is my place in it? What choices do these questions obligate me to make? More than a half-century after it burst upon the intellectual scene - with roots that extend to the mid-19th century - Existentialism's quest to answer these most fundamental questions of individual responsibility, morality, and personal freedom, life has continued to exert a profound attraction.
-
-
Good for even a non-existentialist
- By Gary on 07-24-15
By: Robert C. Solomon, and others
-
The Life and Writings of C. S. Lewis
- By: Louis Markos, The Great Courses
- Narrated by: Louis Markos
- Length: 6 hrs and 5 mins
- Original Recording
-
Overall
-
Performance
-
Story
What can we still learn from C.S. Lewis? Find out in these 12 insightful lectures that cover the author's spiritual autobiography, novels, and his scholarly writings that reflect on pain and grief, love and friendship, prophecy and miracles, and education and mythology.
-
-
Basically a collection of sermons
- By Richard on 11-20-13
By: Louis Markos, and others
-
Food: A Cultural Culinary History
- By: Ken Albala, The Great Courses
- Narrated by: Ken Albala
- Length: 18 hrs and 22 mins
- Original Recording
-
Overall
-
Performance
-
Story
Eating is an indispensable human activity. As a result, whether we realize it or not, the drive to obtain food has been a major catalyst across all of history, from prehistoric times to the present. Epicure Jean-Anthelme Brillat-Savarin said it best: "Gastronomy governs the whole life of man."
-
-
One of my top 3 favorite courses!
- By Jessica on 12-28-13
By: Ken Albala, and others
-
Thinking Like an Economist: A Guide to Rational Decision Making
- By: Randall Bartlett, The Great Courses
- Narrated by: Randall Bartlett
- Length: 6 hrs and 11 mins
- Original Recording
-
Overall
-
Performance
-
Story
Economic forces are everywhere around you. But that doesn't mean you need to passively accept whatever outcome those forces might press upon you. Instead, with these 12 fast-moving and crystal clear lectures, you can learn how to use a small handful of basic nuts-and-bolts principles to turn those same forces to your own advantage.
-
-
Great for beginners, nothing you for an economist
- By V. Taras on 07-08-15
By: Randall Bartlett, and others
-
Real Zen for Real Life
- By: Bret W. Davis, The Great Courses
- Narrated by: Professor Bret W. Davis
- Length: 13 hrs and 51 mins
- Original Recording
-
Overall
-
Performance
-
Story
Over the course of 24 lessons, including the eight meditation checkups within lessons, you will learn both what Zen has traditionally meant for East Asians and what it can mean for contemporary Westerners. Prepare to be challenged as Professor Davis asks you to set aside your preconceptions in order to open yourselves to what Zen masters who lived in the past and in distant lands have to teach you.
-
-
The trick: just sit down and be quiet. Trust me.
- By Kindle Customer on 03-04-21
By: Bret W. Davis, and others
-
Understanding the Mysteries of Human Behavior
- By: Mark Leary, The Great Courses
- Narrated by: Mark Leary
- Length: 12 hrs and 11 mins
- Original Recording
-
Overall
-
Performance
-
Story
Every day of your life is spent surrounded by mysteries that involve what appear to be rather ordinary human behaviors. What makes you happy? Where did your personality come from? Why do you have trouble controlling certain behaviors? Why do you behave differently as an adult than you did as an adolescent?Since the start of recorded history, and probably even before, people have been interested in answering questions about why we behave the way we do.
-
-
I wanted to like this course
- By Diane Tincher on 08-06-18
By: Mark Leary, and others
-
The Iliad of Homer
- By: Elizabeth Vandiver, The Great Courses
- Narrated by: Elizabeth Vandiver
- Length: 6 hrs and 4 mins
- Original Recording
-
Overall
-
Performance
-
Story
For thousands of years, Homer's ancient epic poem the
Iliad has enchanted readers from around the world. When you join Professor Vandiver for this lecture series on the Iliad, you'll come to understand what has enthralled and gripped so many people. Her compelling 12-lecture look at this literary masterpiece -whether it's the work of many authors or the "vision" of a single blind poet - makes it vividly clear why, after almost 3,000 years, the
Iliad remains not only among the greatest adventure stories ever told but also one of the most compelling meditations on the human condition ever written.
-
-
Vandiver never disappoints
- By Machteacher on 07-23-13
By: Elizabeth Vandiver, and others
-
Mind-Body Philosophy
- By: Patrick Grim, The Great Courses
- Narrated by: Patrick Grim
- Length: 12 hrs and 22 mins
- Original Recording
-
Overall
-
Performance
-
Story
How is it that our brain creates all the subjective experiences of our lives every single day - the experiences we call reality? That is the mind-body problem. In Mind-Body Philosophy, Professor Patrick Grim of the State University of New York at Stony Brook leads an intellectually exhilarating tour through millennia of philosophy and science addressing one of life's greatest conundrums. But you won't just be a spectator as Dr. Grim engages and encourages each of us to come to our own conclusions.
-
-
Another Great Courses Homerun!
- By Mike on 01-24-17
By: Patrick Grim, and others
-
The Italians before Italy: Conflict and Competition in the Mediterranean
- By: Kenneth R. Bartlett, The Great Courses
- Narrated by: Kenneth R. Bartlett
- Length: 12 hrs and 8 mins
- Original Recording
-
Overall
-
Performance
-
Story
Take a riveting tour of the Italian peninsula, from the glittering canals of Venice to the lavish papal apartments and ancient ruins of Rome. In these 24 lectures, Professor Bartlett traces the development of the Italian city-states of the Middle Ages and the Renaissance, showing how the modern nation of Italy was forged out of the rivalries, allegiances, and traditions of a vibrant and diverse people.
-
-
A useful survey, just what I wanted
- By Adeliese Baumann on 11-07-16
By: Kenneth R. Bartlett, and others
-
The Learning Brain
- By: The Great Courses
- Narrated by: Professor Thad A. Polk PhD Carnegie Mellon University
- Length: 12 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
One of the most complicated and advanced computers on Earth can't be purchased in any store. This astonishing device, responsible for storing and retrieving vast quantities of information that can be accessed at a moment's notice, is the human brain. How does such a dynamic and powerful machine make memories, learn a language, and remember how to drive a car? What habits can we adopt in order to learn more effectively throughout our lives? The answers to these questions are merely the tip of the iceberg in The Learning Brain.
-
-
Slow, useful, unconvincing
- By Tintin on 03-02-19
-
The Theory of Evolution: A History of Controversy
- By: Edward J. Larson, The Great Courses
- Narrated by: Edward J. Larson
- Length: 6 hrs and 10 mins
- Original Recording
-
Overall
-
Performance
-
Story
Charles Darwin's theory of organic evolution-the idea that life on earth is the product of purely natural causes, not the hand of God-set off shock waves that continue to reverberate through Western society, and especially the United States. What makes evolution such a profoundly provocative concept, so convincing to most scientists, yet so socially and politically divisive? These 12 eye-opening lectures are an examination of the varied elements that so often make this science the object of strong sentiments and heated debate.
-
-
Little mistakes here and there
- By Daniel on 06-21-16
By: Edward J. Larson, and others
-
Great Utopian and Dystopian Works of Literature
- By: Pamela Bedore, The Great Courses
- Narrated by: Pamela Bedore
- Length: 12 hrs and 27 mins
- Original Recording
-
Overall
-
Performance
-
Story
Can literature change our real world society? At its foundation, utopian and dystopian fiction asks a few seemingly simple questions aimed at doing just that. Who are we as a society? Who do we want to be? Who are we afraid we might become? When these questions are framed in the speculative versions of Heaven and Hell on earth, you won't find easy answers, but you will find tremendously insightful and often entertaining perspectives.
-
-
A very enjoyable and educational audiobook
- By NH on 04-06-17
By: Pamela Bedore, and others
-
Writing Creative Nonfiction
- By: Tilar J J. Mazzeo, The Great Courses
- Narrated by: Tilar J J. Mazzeo
- Length: 12 hrs and 16 mins
- Original Recording
-
Overall
-
Performance
-
Story
Bringing together the imaginative strategies of fiction storytelling and new ways of narrating true, real-life events, creative nonfiction is the fastest-growing part of the creative writing world. It's a cutting-edge genre that's reshaping how we write (and read) everything from biographies and memoirs to blogs and public speaking scripts to personal essays and magazine articles.
-
-
Not what I expected but useful
- By Nancy on 04-14-14
By: Tilar J J. Mazzeo, and others
-
Unlocking the Hidden History of DNA
- By: Sam Kean, The Great Courses
- Narrated by: Professor Sam Kean
- Length: 6 hrs and 19 mins
- Original Recording
-
Overall
-
Performance
-
Story
Locked inside the DNA of every species that ever lived are endless stories - about origins, ancestors, fate, and much more. Until recently, these secrets were completely inaccessible. But with the help of new technologies, scientists are now reading the hidden history of DNA, making remarkable discoveries about ourselves and our fellow species. Your gateway to this treasure trove of information is Unlocking the Hidden History of DNA, 12 informative and accessible lectures delivered by New York Times best-selling author Sam Kean.
-
-
Great course
- By MyGrnEyesF on 04-29-21
By: Sam Kean, and others
-
The Greek World
- A Study of History and Culture
- By: Robert Garland, The Great Courses
- Narrated by: Professor Robert Garland
- Length: 12 hrs and 44 mins
- Original Recording
-
Overall
-
Performance
-
Story
The ancient Greeks, more than any other early culture, have given us the template for Western civilization, as seen in their superlative achievements in the fields of architecture, political theory, philosophy, science, and art - not the least of which are their inventions of democracy and drama. In these 24 compelling lectures, Professor Garland guides you in a richly illuminating exploration of what the ancient Greeks have given us, and why they’re still important to us today.
-
-
Political correct digressions every five minutes
- By Sofia on 11-11-20
By: Robert Garland, and others
-
The Great Ideas of Philosophy, 2nd Edition
- By: Daniel N. Robinson, The Great Courses
- Narrated by: Daniel N. Robinson
- Length: 30 hrs and 11 mins
- Original Recording
-
Overall
-
Performance
-
Story
Grasp the important ideas that have served as the backbone of philosophy across the ages with this extraordinary 60-lecture series. This is your opportunity to explore the enormous range of philosophical perspectives and ponder the most important and enduring of human questions-without spending your life poring over dense philosophical texts.
-
-
A Hard Review to Write
- By Ark1836 on 11-20-15
By: Daniel N. Robinson, and others
What listeners say about How Ideas Spread
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
-
Overall
-
Performance
-
Story
- Christian AUD.ca
- 10-17-16
great summary notes to compliment audible
the course was quite similar to the previous book the heath Brothers put out previously but I believe this was Superior because the great notes that came with it 4 later review.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Vera Stein
- 05-01-16
Narrator was soooo repetittive!
I thought I would really like this book, but the narrator was annoying and spoke in a sing-songy manner. Very elementary in concept and delivery.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
4 people found this helpful
-
Overall
-
Performance
-
Story
Campfire Talk or Facebook Chat: Technology changes, but underlying human psychology stays the same.
Viral Tweets, +followersNOT=+influence, using social media listening for market research, STEPPS six criteria for contagious communications, powerful insights.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Amazon Customer
- 11-18-16
Fantastic course on Big Ideas and Marketing
the professor does an excellent job of highlighting marketing concepts and ways to apply them only wish the course was longer and had more applied use cases
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- shenia
- 03-06-21
broad strokes
Author used very broad strokes to describe work. I was hoping for some clarity on this subject. He basically confirmed it is all a Crap shoot... all about odds. secret is too find a way to insinuate your product into everyday conversation and keep people talking about it, in a nut shell
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- R. Wright
- 08-03-17
Should be titled "Intro to Marketing"
It wasn't really about ideas spreading in general, it was all from the angle of products and selling, and very little time was spent on internet/social media aspects of the topic.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Nic Magnuson
- 09-16-15
Fantastic
You know those books that change the way you think about things for the better? This is one of them. Very informative!
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Brent
- 11-21-15
Good overview from a marketing perspective
This is a short 12 lecture course on how ideas spread from a marketing perspective. Jonah Berger does a nice job narrating and describing the subject. The first half dealt with the psychology of social influence and the second half got more into the social network side of things. Very little of the material was new to me since I've studied much of it in the course of working on my PhD, but it was still an enjoyable refresher. Given that I already knew most of it and can be picky about these things, I didn't have any particular quibbles with what he included or excluded (well, maybe a couple minor ones -- e.g. Google Flu worked well the first year or two, but not so much now). Remarkably, given the subject matter, he did not mention the term "meme" at all, which is not a criticism -- I'm impressed that he didn't use that otherwise easy conceptual crutch.
On the whole, I'd recommend this as an introduction to the subject, especially for anyone interested in marketing or social influence.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Bruno
- 10-13-16
It is a book about marketing.
I was expecting a more in-depth book about the creation and dissemination of big ideas, such as political views and the rise and fall of ways of thinking. Instead I got a book about marketing. that said, it is a very good book about marketing.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
1 person found this helpful
-
Overall
-
Performance
-
Story
- teak421
- 09-18-15
More Verbose than Tolkien
Oh my goodness... At least three times I was screaming in the car because the prof was WAY to verbose with his examples. Why does this... Why does this do that? I mean, goodness. Its like he had to find filler to make his quota of 6.5 hours.
Got a few good nuggets, but beware, if you have little patience like I do, you will scream in the car...."Alright, we get it!!"
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!