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A Crowdfunder's Strategy Guide
- Build a Better Business by Building Community
- Narrated by: Mitchell Lucas
- Length: 4 hrs and 25 mins
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Publisher's summary
As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this audiobook he goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money but as a better way to build and run a business.
This book features over 40 illustrative examples of crowdfunding campaigns. Some succeeded wildly - like the high-tech cooler designer whose first attempt faltered but whose second raised $13 million. Some were sobering disasters, like the board-game maker (not the author!) whose mistakes caused his project to collapse in two months, forcing him to return over $100,000. Stegmaier uses these stories to make points about topics such as preparation, timing, what kind of offers to make and what kind to avoid, what to spend money on and when, and more.
But he insists it's not just about the money - if you follow Stegmaier's advice, crowdfunding can enable you to build a loyal following before you even have a product. He shows that if you treat your backers as people, not pocketbooks - communicate regularly with them, ask their opinions, attend to their needs - they'll become advocates as well as funders, exponentially increasing your and your projects' chances of succeeding.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
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Dotcom Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 39 mins
- Unabridged
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Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Lots of good information BUT!
- By Verified Amazon Customer on 12-27-21
By: Russell Brunson
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The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
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Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
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Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
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UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- By: Scott Stratten, Alison Stratten
- Narrated by: Allison Stratten, Scott Stratten
- Length: 6 hrs and 51 mins
- Unabridged
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UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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Authentic and genuine people
- By Karin Bertelsen on 06-30-20
By: Scott Stratten, and others
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The Referral Engine
- Teaching Your Business to Market Itself
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 49 mins
- Unabridged
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The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
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A misleading Title results in a hidden gem
- By Dean on 10-13-10
By: John Jantsch
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Company of One
- Why Staying Small Is the Next Big Thing for Business
- By: Paul Jarvis
- Narrated by: Paul Jarvis
- Length: 7 hrs and 32 mins
- Unabridged
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Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.
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Starts out strong...
- By Oliver Nielsen on 05-02-20
By: Paul Jarvis
What listeners say about A Crowdfunder's Strategy Guide
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Ben
- 06-02-20
6th listen!
I think this book has some luls where the stories might not feel relevant to the reader but by the end Jamie really drives home why he has been such a successful Kickstarter. Making your projects about your backers is the most important thing you can do and I love how clearly this comes across throughout the book. Everytime I work on a project I re-listen to this book. It is the perfect audiobook to have in your arsenal for workmode "reading" as you go through your pages. I will no start it over from the top as I continue to working on my latest page.
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- Ryan & Lindsey
- 08-24-20
Amazing dos and do-nots for crowdfunding
I'm very glad I decided to purchase this, there's priceless tips in here. I recommend it to any aspiring game designer.
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- Matt Leitz
- 11-09-16
great book!
This book is a wonderful resource and a play-by-play guide on how to be successful on Kickstarter. The author is in the same industry that I am in and I've seen firsthand that he is the best in the business. My only regret is that I didn't read it earlier!
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- morris miller
- 04-28-17
Exactly what i was looking 4
a great source. i am very much more confident now, b4 my own launch. thanx!
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- Maitland
- 05-06-18
Kickstart your ambitions
This book is fantastic! I've already listened to it twice and am about to again!
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- Daniel E. Donche Jr.
- 12-08-22
A Must Have
Should be required reading for any new Kickstarter campaigns. There is so much helpful info in here that you shouldn't have any issue at least having the confidence to launch.
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- SLG
- 03-11-21
Great Strategy!
This is an excellent Guide for those of us that have dreams of successfully launching a campaign!
Thank you for the insight!
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- Vinny
- 03-28-19
Truly beneficial
As always: Jamey contributed... again!! Thanks! Really helpful advice and interesting anecdotes to hear :-) I really enjoyed it.
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- Denise
- 09-08-15
a must if you're thinking about crowdfunding!
Seriously great tips for anyone who is thinking of starting a crowdfunding campaign for any reason! Do yourself a favor and learn from Jamey'Jamey ' s experience before you even launch a campaign.
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- raekwon henderson
- 05-13-23
Amazing book!
This book is amazing for those who are trying to crowdfund even for those who are not using kickstarter! I am definitely going to replay this book when I have questions or just to make sure I got everything together.
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