Market Research

Product List
    • The Easiest Guide to Market Research
    • By: Pooja Agnihotri
    • Narrated by: Andrew Doyle
    • Length: 48 mins
    • Release date: 10-11-21
    • Language: English
    • 3.5 out of 5 stars 6 ratings
    • The wisdom from Sun Tzu's world-famous book, The Art of War, has been widely applied by many top-class CEOs to drive their businesses to success....

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    • A Guide to Design and Implementation, 4th Edition
    • By: Sharan B. Merriam, Elizabeth J. Tisdell
    • Narrated by: Marguerite Gavin
    • Length: 11 hrs and 1 min
    • Release date: 08-06-19
    • Language: English
    • 4.5 out of 5 stars 68 ratings
    • Qualitative Research is the essential guide to understanding, designing, conducting, and presenting a qualitative research study....

    Regular price: $21.49 or 1 credit

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    • A Guide to Conducting Research that Drives Businesses
    • By: Anne Beall
    • Narrated by: Virtual Voice
    • Length: 4 hrs and 6 mins
    • Release date: 03-24-24
    • Language: English
    • Not rated yet
    • For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its ...

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    • Unlocking Consumer Decisions with the Science of Behavioral Economics
    • By: Melina Palmer
    • Narrated by: Rachel Perry
    • Length: 8 hrs and 12 mins
    • Release date: 05-11-21
    • Language: English
    • 4.5 out of 5 stars 30 ratings
    • This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....

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  • Regular price: $24.95 or 1 credit

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    • The Practical Guide to Applying Behavior Design to Research and Marketing
    • By: Will Leach
    • Narrated by: Mike Rylander
    • Length: 4 hrs and 46 mins
    • Release date: 07-15-21
    • Language: English
    • 5 out of 5 stars 7 ratings
    • With this book, researchers and marketers will finally have a practical guide to creating behaviorally designed marketing that psychologically breaks through your customers’ nonconscious to drive new behaviors and topline growth....

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    • You Can't Be Seen Until You Learn to See
    • By: Seth Godin
    • Narrated by: Seth Godin
    • Length: 7 hrs and 2 mins
    • Release date: 11-13-18
    • Language: English
    • 4.5 out of 5 stars 4,230 ratings
    • For the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation....

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    • Using Brain Science to Build Better Products
    • By: John Whalen PhD
    • Narrated by: Mitchell Dorian
    • Length: 4 hrs and 43 mins
    • Release date: 05-18-21
    • Language: English
    • 4.5 out of 5 stars 63 ratings
    • User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience....

    Regular price: $11.17 or 1 credit

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    • What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
    • By: Gad Saad, David M. Buss - foreword
    • Narrated by: Matthew Josdal
    • Length: 11 hrs and 21 mins
    • Release date: 12-03-19
    • Language: English
    • 4.5 out of 5 stars 106 ratings
    • For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves - this is a fascinating listen....

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    • The Curious Economics of Contemporary Art
    • By: Don Thompson
    • Narrated by: Adam Verner
    • Length: 10 hrs and 29 mins
    • Release date: 02-07-17
    • Language: English
    • 4.5 out of 5 stars 194 ratings
    • Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world....

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    • The Science Behind Why We Buy
    • By: Phil P. Barden
    • Narrated by: Graham Mack
    • Length: 9 hrs and 52 mins
    • Release date: 11-15-22
    • Language: English
    • 4 out of 5 stars 6 ratings
    • If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....

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    • 10 Universal Truths Every Salesperson Needs to Know
    • By: Shari Levitin
    • Narrated by: Shari Levitin
    • Length: 7 hrs and 3 mins
    • Release date: 11-12-19
    • Language: English
    • 5 out of 5 stars 37 ratings
    • Author Shari Levitin, creator of the Third-Level Selling system, offers a dynamic framework for effective selling in the Digital Age. Unlike other sales books that focus on abstract tips or techniques, Heart and Sell offers a science based real-world approach....

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    • Get New Customers, Make More Money, And Stand Out From The Crowd
    • By: Allan Dib
    • Narrated by: Joel Richards
    • Length: 6 hrs and 31 mins
    • Release date: 08-16-16
    • Language: English
    • 5 out of 5 stars 5,107 ratings
    • To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....

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    • Secrets for Selling to the Subconscious Mind
    • By: Dr. A. K. Pradeep
    • Narrated by: Hari S. Patel
    • Length: 9 hrs and 15 mins
    • Release date: 07-10-20
    • Language: English
    • 4 out of 5 stars 7 ratings
    • The Buying Brain offers an in-depth exploration of how cutting-edge neuroscience is having an impact on how we make, buy, sell, and enjoy everything, and also probes deeper questions on how this new knowledge can enhance customers' lives....

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    • The Unbeatable Strategy of Loving Customers
    • By: Fred Reichheld, Darci Darnell, Maureen Burns
    • Narrated by: Walter Dixon
    • Length: 8 hrs and 37 mins
    • Release date: 12-31-21
    • Language: English
    • 4.5 out of 5 stars 75 ratings
    • Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it....

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    • How and Why We Shop and Buy
    • By: Kit Yarrow
    • Narrated by: Ann Osmond
    • Length: 6 hrs and 23 mins
    • Release date: 07-27-20
    • Language: English
    • 4.5 out of 5 stars 6 ratings
    • In Decoding the New Consumer Mind, award-winning consumer psychologist Kit Yarrow shares surprising insights about the new motivations and behaviors of shoppers, taking marketers where they need to be today....

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