The Reluctant Entrepreneur
Turning Dreams into Profits
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Narrated by:
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Stephen Dexter
About this listen
Intelligent strategies for starting and growing a small business with minimal personal financial risk....
A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.
Presenting solid, reliable strategies based on author Michael Masterson's own successful practices, and debunking some common illusions entrepreneurs have about their businesses, the audiobook is a vital resource for anyone looking to avoid the pitfalls that threaten fledgling companies.
- Packed with insights from an entrepreneur who has launched and sold dozens of business, presented in a lively and conversational style
- Some 600,000 new businesses are launched each year and with an uncertain economy, more and more people are looking for a stream of income separate from their 9 to 5 job
- Filled with highly applicable advice that budding and professional entrepreneurs can start using immediately
Essential listening for small business owners and both first-time and established entrepreneurs, The Reluctant Entrepreneur presents the smart strategies on starting and growing a small business that can make launching your own company a cinch.
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- By: Mark Yarnell, Rene Reid Yarnell
- Narrated by: Kevin Foley
- Length: 11 hrs and 32 mins
- Unabridged
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Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging---and, for some, the most discouraging.
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My first year
- By Jay on 01-07-15
By: Mark Yarnell, and others
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The High-Speed Company
- Creating Urgency and Growth in a Nanosecond Culture
- By: Jason Jennings, Laurence Haughton
- Narrated by: Jason Jennings
- Length: 6 hrs and 52 mins
- Unabridged
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Best-selling author Jason Jennings believes that urgency and speed are keys to the growth of any business. Leaders need to adapt and ignite their workplace cultures to prevent everyone from falling behind. Jennings draws on years of research and 11,000+ in-depth interviews with executives, business owners, and CEOs across the country to uncover how successful leaders build cultures that support constant innovation and growth.
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Incredible testament to the spirit of positive growth and change
- By Alexandra d. on 04-05-23
By: Jason Jennings, and others
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Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- By: Brian Kurtz
- Narrated by: Brian Kurtz
- Length: 8 hrs and 43 mins
- Unabridged
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Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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1 of the best books on marketing - highly recommended
- By Patrick J. Stiles on 12-13-19
By: Brian Kurtz
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Finish Big
- How Great Entrepreneurs Exit Their Companies on Top
- By: Bo Burlingham
- Narrated by: Sean Pratt
- Length: 10 hrs and 17 mins
- Unabridged
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When pioneering business journalist and Inc. magazine editor at large Bo Burlingham wrote Small Giants, it became an instant classic for its original take on a common business problem - how to handle the pressure to grow. Now Burlingham is back to tackle an even more common problem - how to exit your company well. Sooner or later, all entrepreneurs leave their businesses and all businesses get sold, given away, or liquidated.
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Begin with the end in mind
- By D. Hartzell on 02-05-15
By: Bo Burlingham
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Midas Touch
- Why Some Entrepreneurs Get Rich - and Why Most Don't
- By: Robert T. Kiyosaki, Donald J. Trump
- Narrated by: John Dossett, Skipp Sudduth
- Length: 7 hrs and 42 mins
- Unabridged
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In the tradition of their number-one blockbuster Why We Want You to Be Rich, the all-star team of best-selling authors Donald Trump and Robert Kiyosaki reunites to teach listeners what it takes to be successful and influential entrepreneurs in Midas Touch. What makes some business owners wildly successful? What separates the entrepreneurs who build businesses from ones who just seem to create more work for themselves? Here are answers.
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Nothing New - But Great Motivational Speakers
- By Chad on 07-02-12
By: Robert T. Kiyosaki, and others
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Small Giants
- Companies That Choose to Be Great Instead of Big, 10th Anniversary Edition
- By: Bo Burlingham
- Narrated by: Bo Burlingham, Sean Pratt
- Length: 10 hrs and 47 mins
- Unabridged
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It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside 14 such remarkable companies.
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fantastic book for small company builders
- By Amazon Customer on 08-01-17
By: Bo Burlingham
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The Only Sales Guide You'll Ever Need
- By: Anthony Iannarino
- Narrated by: Anthony Iannarino
- Length: 5 hrs and 54 mins
- Unabridged
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Anthony Iannarino never set out to become a salesman. He fell into his profession by accident, and now has turned his focus to a question that's been debated for at least a century: Why are a small number of salespeople in any field hugely successful, while the rest are stuck with mediocre results at best? Since then, and for over 25 years, he has read hundreds of books, tested countless strategies, and interviewed dozens of the best salespeople to figure out what sets the extraordinary ones apart from the rest.
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Great read
- By Helpful Review on 10-12-17
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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
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Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
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Start with Why
- How Great Leaders Inspire Everyone to Take Action
- By: Simon Sinek
- Narrated by: Simon Sinek
- Length: 7 hrs and 18 mins
- Unabridged
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The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
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Useless Dribble
- By Chimdi Azubuike on 03-10-18
By: Simon Sinek
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The Pledge
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Need a different Narrarator
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From Impossible to Inevitable
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Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling it, even growing 10 times larger isn't about magic. It's not about privileges, luck, or working harder. There's a template that the world's fastest-growing companies follow to achieve and sustain much, much faster growth.
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Painful to listen!
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People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
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This great audio was originally called The Knack!
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Basically a long overview until chapter 10
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Masterson, a self-made millionaire, draws upon his own experiences to offer a complete program for listeners to reach seven figures within seven years. The author shows readers how to set target nest-egg lifestyles for themselves and then goes into detail on how to increase their income and continue to save for the future to achieve the target.
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save your money; put in the stock market instead
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The Pledge
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Need a different Narrarator
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From Impossible to Inevitable
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Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling it, even growing 10 times larger isn't about magic. It's not about privileges, luck, or working harder. There's a template that the world's fastest-growing companies follow to achieve and sustain much, much faster growth.
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Painful to listen!
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How Leaders Decide
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Whether you're running a small team or an international enterprise, all leaders know the feeling of facing a tough choice. It's impossible to see into the future to predict how our decisions play out, but we can look to the momentous decisions of the past for insights on how profound choices are made. Each decision made by influential figures, from Alfred Nobel and Marie Curie to Martin Luther King, Jr., and The Beatles, has shaped our world - and now they can help you make the decisions that will determine the direction of your organization.
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Great book
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Prospect the Sandler Way
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Prospect the Sandler Way shares 30 core principles for mastering stress-free lead development by phone and over the Internet, in accordance with the selling system developed by David H. Sandler. Includes updated strategies on 21st-century topics like conducting effective online pre-call research, and using LinkedIn to generate referrals.
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Same basic thing as all other Sandler books
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Master Your Destiny
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Are you tired of settling for less than you can be? Do you believe you’re destined to achieve greater things? Are you hungry for more in life? If so, Master Your Destiny is for you. Author and coach, Thibaut Meurisse, wants you to be the hero of your story. In his latest book, you’ll learn a step-by-step method to replace disempowering thought patterns with empowering ones so that you can finally become the person you want to be.
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very motivated from reading this book
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By: Thibaut Meurisse
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Peaceful Discipline
- Story Teaching, Brain Science & Better Behavior
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Using best practices from gentle parenting, improv comedy, and trauma recovery, this peaceful parenting book brings joy back to families. These positive discipline tips can help whether you're raising toddlers, parenting preschoolers, or supporting school-age children with love and respect. Effective for the hypersensitive child and the strong-willed child, this audiobook offers conscious parenting guidance for solving challenges and preventing them in the first place.
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So helpful
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Automatic Wealth for Grads
- And Anyone Else Just Starting Out
- By: Michael Masterson
- Narrated by: Kevin T. Norris
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Self-made millionaire Michael Masterson becomes your personal mentor, drawing upon his own experiences and those of experts in the fields of investing, real estate, and business to offer you a complete program for achieving financial independence in record time. Organized around proven wealth-creating principles, he will show you how to quickly master the powerful money-making skills that will transform you into a dynamic, automatic wealth-builder, no matter what career path you choose.
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opens up your mind
- By Lew F on 04-02-08
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The Power of Regret
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- By: Daniel H. Pink
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Everybody has regrets, Daniel H. Pink explains in The Power of Regret. They’re a universal and healthy part of being human. And understanding how regret works can help us make smarter decisions, perform better at work and school, and bring greater meaning to our lives. Drawing on research in social psychology, neuroscience, and biology, Pink debunks the myth of the “no regrets” philosophy of life.
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Powerful, immediately relevant
- By LEE on 02-08-22
By: Daniel H. Pink
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Success Through a Positive Mental Attitude
- By: Napoleon Hill
- Narrated by: David White
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- Unabridged
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Your mind has a secret invisible talisman. On one side is emblazoned the letters PMA (positive mental attitude) and on the other the letters NMA (negative mental attitude). A positive attitude will naturally attract the good and the beautiful. The negative attitude will rob you of all that makes life worth living.
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Happiness and endless possibilities await
- By Christian on 06-11-09
By: Napoleon Hill
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Ready, Fire, Aim
- Zero to $100 Million in No Time Flat
- By: Michael Masterson
- Narrated by: Sean Pratt
- Length: 12 hrs and 10 mins
- Unabridged
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If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same.
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Something for everyone, and something not
- By David on 06-01-08
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The First 90 Days, Updated and Expanded
- Proven Strategies for Getting Up to Speed Faster and Smarter
- By: Michael Watkins
- Narrated by: Grover Gardner
- Length: 6 hrs and 58 mins
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The world’s most trusted guide for leaders in transition. Transitions are a critical time for leaders. In fact, most agree that moving into a new role is the biggest challenge a manager will face. While transitions offer a chance to start fresh and make needed changes in an organization, they also place leaders in a position of acute vulnerability. Missteps made during the crucial first three months in a new role can jeopardize or even derail your success.
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Missing access to tables and charts
- By Vipul Gautam on 03-25-16
By: Michael Watkins
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Automatic Wealth
- The Six Steps to Financial Independence
- By: Michael Masterson
- Narrated by: Alexandra O'Karma
- Length: 8 hrs and 45 mins
- Unabridged
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The advice and concepts outlined in Automatic Wealth are best suited for those in their 30s-50s who recognize that their current job will never afford them true financial independence. Rather than encourage readers to quit their day jobs today and launch into a new scheme tomorrow, Masterson shows how to turn your skills and experience into significantly more money within seven to 15 years.
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Great book!
- By LL on 01-16-12
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Get Out of Your Own Way
- How to Overcome Any Obstacle in Your Life
- By: Larry Winget
- Narrated by: Larry Winget
- Length: 4 hrs and 19 mins
- Original Recording
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You think you know what you want in life. You've tried to achieve those things. But if you still don't have them, the culprit may be closer than you think. In this perspective-altering program, the world-renowned Pitbull of Personal Development(tm), Larry Winget, exposes the things you are doing right now to unknowingly prevent your own success in the most important areas of your life.
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Was just OK
- By KatieReviewsStuff on 01-30-17
By: Larry Winget
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The Marshmallow Test
- Mastering Self-Control
- By: Walter Mischel
- Narrated by: Alan Alda
- Length: 7 hrs and 54 mins
- Unabridged
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In The Marshmallow Test, Mischel explains how self-control can be mastered and applied to challenges in everyday life - from weight control to quitting smoking, overcoming heartbreak, making major decisions, and planning for retirement. With profound implications for the choices we make in parenting, education, public policy and self-care, The Marshmallow Test will change the way you think about who we are and what we can be.
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Great performance, but lacking in content
- By Hilary - San Francisco on 09-27-14
By: Walter Mischel
What listeners say about The Reluctant Entrepreneur
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Joe
- 07-18-23
Worth listening to
One of the big takeaways was that you don't need to risk everything to become an entrepreneur. in fact the author warns against this by advising you to keep your day job while starting your business.
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- Ethan Stiles
- 09-27-23
Wow.
Extremely easy to understand and lots and lots of information. This is a keeper. Going to read the other book he keeps referencing also. Thank you so much.
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- melvin
- 12-18-23
Another home run by Michael Masterson
Couldn’t recommend the book more. This books continues to provide amazing business advice. This is the 3rd book I’ve read from him in a row
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- Babumoshai
- 08-28-24
Useful advice, easily found elsewhere
A decent book that is a bit too high on tactic. There is a place for such books, but often this feels like a sales funnel for future consulting work by the author.
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