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See, Solve, Scale

By: Professor Danny Warshay
Narrated by: Professor Danny Warshay
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Publisher's summary

Inspired by Brown University's beloved course—The Entrepreneurial Process—Danny Warshay's See, Solve, Scale is a proven and paradigm-shifting method to unlocking the power of entrepreneurship.

The Entrepreneurial Process, one of Brown University's highest-rated courses, has empowered thousands of students to start their own ventures. You might assume these ventures started because the founders were born entrepreneurs. You might assume that these folks had technical or finance degrees, or worked at fancy consulting firms, or had some other specialised knowledge. Yet that isn't the case. Entrepreneurship is not a spirit or a gift. It is a process that anyone can learn and that anyone can use to turn a problem into a solution with impact.

In See, Solve, Scale, Danny Warshay, the creator of the Entrepreneurial Process course and founding executive director of Brown's Center for Entrepreneurship, shares the same set of tools with aspiring entrepreneurs around the world. He overturns the common misconception that entrepreneurship is a hard-wired trait or the sole province of high-flying MBAs, and provides a proven method to identify consequential problems and an accessible process anyone can learn, master and apply to solve them.

Combining real-world experience backed by surprising research-based insights, See, Solve, Scale guides the listener through forming a successful start-up team and through the three steps of the process: find and validate a problem, develop an initial small-scale solution and scale a long-term solution. It also details 11 common errors of judgement that entrepreneurs make when they rely on their intuition and provides instruction for how to avoid them.

Leveraging Warshay's own entrepreneurship successes and his 15 years of experience teaching liberal arts students, See, Solve, Scale debunks common myths about entrepreneurship and empowers everyone, especially those who other entrepreneurship books have ignored and left behind. Its lasting message: anyone can take a world-changing idea from conception to breakthrough entrepreneurial success.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2022 Professor Danny Warshay (P)2022 Hachette Audio UK
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