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How to Market a Book: Third Edition
- Books for Writers, Book 2
- Narrated by: Caroline Holroyd
- Length: 6 hrs and 32 mins
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Publisher's summary
Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now?
If you don't know much about marketing, don't worry. We all start with nothing.
I'm Joanna Penn, and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing.
Now I'm a New York Times and USA Today best-selling author of thrillers and non-fiction. My books have sold over 500,000 copies in 83 countries, and I'm an award-winning creative entrepreneur and international speaker, making a multi-six-figure income with my writing.
Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers.
How to Market a Book is for authors who want to sell more books, but it's also for those writers who want to think like an entrepreneur and build a long-term income. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career.
There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer.
It's also about going beyond just the book, because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you can't even imagine yet.
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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Good, but a Little Misleading
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The Daily Stoic
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Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
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Not well made as audio
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Tribe of Mentors
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Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek, shares the ultimate choose-your-own-adventure book - a compilation of tools, tactics, and habits from 130+ of the world's top performers. From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.
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Maybe not a good format for an audio-book version
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Worthy
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Author Jamie Kern Lima's first, instant New York Times bestselling book Believe It, captured her journey of going from Denny's waitress to billion-dollar entrepreneur by learning to believe in herself. And now her second, much-anticipated, upcoming book Worthy, is the playbook for how YOU can believe in YOU! If you've ever struggled with self-doubt, felt like you don't have what it takes...or that who you truly are isn't enough, even if you're really good at hiding it from the world, WORTHY is for you.
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💫 We're so WORTHY! 🦋 Listen - Read - Share 🔆
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Take Control of Your Life
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
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The Creature from Jekyll Island
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This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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Lost confidence in author
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
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The High 5 Habit
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Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
- By Jesse on 10-05-21
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Manifest Now
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Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
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The Ideal Team Player
- How to Recognize and Cultivate the Three Essential Virtues: A Leadership Fable
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In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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Lot of talk about a simple concept
- By Andrea on 09-05-16
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F--k Your Feelings: Master Your Mind, Accomplish Anything and Become a More Significant Human
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95 percent of decisions are based on feelings. Not logic. Not rational thought. Feelings. Can you feel the pull of emotions, hunger, guilt, pain, jealously, depression, and everything else weighing on every decision that you make? Business owners, entrepreneurs, regular people looking to get in shape, anyone with a goal that isn't terrified of tough love - you need to listen to F--k Your Feelings - as soon as possible! In this audiobook you'll learn how to use personal mind control techniques to control the way your brain is wired and much more.
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Science heavy for those of us who want the why
- By Beth T. Irwin on 10-29-18
By: Ryan Munsey
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What listeners say about How to Market a Book: Third Edition
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Mellissa Green
- 09-21-17
Aspired Bookmarketer
What did you love best about How to Market a Book: Third Edition?
The structure was awesome!
What did you like best about this story?
The book was nicely action-oriented.
What does Caroline Holroyd bring to the story that you wouldn’t experience if you just read the book?
Her narration made the book more exciting!
Was this a book you wanted to listen to all in one sitting?
Yes, though I plan to go through it again, and take action on many of the steps if possible.
Any additional comments?
The book was a good length. It was like a complete course.
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2 people found this helpful
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- Aaron S. Wickel
- 11-09-21
Great Information
There was A LOT of information in this book. I’d recommend reading through it to get a feel for the writing market.
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- Kindle Customer
- 07-03-18
Top notch advice from an experienced author.
Great book, great author, plesant voice to listen to. An expert in her field. I will continue to look for great book selling advice from Joanna Penn. Thanks Joanna!
Derek Shawn "new kindle author"
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- User
- 06-06-22
Over selling of the products.
I liked the content and tips but the constant selling of her other services and books kind of ruin the whole experience.
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- Bill W
- 09-17-24
Good basic review
Although a little dated, and a lot ofself-promotion, still useful information for the new self published author.
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- Greg Campion
- 07-19-18
Very informative step-by-step giuide
The tips and advice offers here make for a great and highly accessible audio book. It’s long enough to get the main points across but short enough to maintain your interest. I am writing my second book now and will come back to this book again for a refresh before I launch. Thanks for writing this, Joanna!
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1 person found this helpful
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- Meredith
- 02-02-18
A helpful, encouraging guide
This is more helpful marketing advice than I’ve seen elsewhere, which usually assumes you already have fans, a backlist, and an email list. Joanna Penn also has advice for those just starting out (which is: Here’s what you can do, but remember you’re starting from 0. Don’t expect to sell many copies at first. We all start at 0.)
That may seem discouraging, but it’s actually encouraging to me. When marketing mentors talk about how easy it is, just follow such-and-such exact formula, all I can think is, “Maybe that worked for you. Maybe it works if you’re already well known!” I’m pretty leery of formulas and big promises anyway. But when a big name reminds me that we all start at 0, it really takes the pressure off!
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- TIM DAILEY
- 07-24-18
Fantastic!
Very informative, helpful and motivating! This filled in a lot of the blanks I had and has pushed me to the next step to publishing my book.
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- SKG
- 08-24-17
Awesome audiobook
This is my first audiobook listening pusuit, and I really enjoyed the narration, content, and voice. Thanks Johanna Penn for such good work. I recommend the audiobook to all those who wish be an author entreprenuer.
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- John Mccoy
- 09-24-19
So much to learn! So much to do!
I’d better get busy. First I do need to finish my book! (Ha) Please keep it in mind. Some day...
“Original Thought”(copyright)
by Jackman McCoy.
Cheers! JM
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