Packed with behind-the-peel stories, hard-earned lessons, and a few other surprises, Fans First teaches you how to stand out in your marketplace, drive explosive growth, and inspire fanatical loyalty.

Elvis Duran’s nationally syndicated radio program, Elvis Duran and the Morning Show, is America’s most listened-to Top 40 morning show and one of the 10 most listened-to programs in all of radio, heard live by nearly 10 million people every morning. But his success didn’t happen overnight. Elvis spent years navigating the wild world of radio as a DJ for hire, working (and partying) in markets around the country before taking over the morning shift at the legendary Z100 in 1996. Over the last 20 years, he has become one of New York City’s signature voices.

Longtime Jeopardy! host and television icon Alex Trebek reflects on his life and career. The book combines illuminating personal anecdotes with Trebek’s thoughts on a range of topics, including marriage, parenthood, education, success, spirituality, and philanthropy. Trebek also addresses the questions he gets asked most often by Jeopardy! fans, such as what prompted him to shave his signature mustache, his insights on legendary players like Ken Jennings and James Holzhauer, and his opinion of Will Ferrell’s Saturday Night Live impersonation.

A teen idol at 15, an international icon and founder of the Brat Pack at 20, and one of Hollywood's top stars to this day, Rob Lowe chronicles his experiences. Never mean-spirited or salacious, Lowe delivers unexpected glimpses into his successes, disappointments, relationships, and one-of-a-kind encounters with people who shaped our world over the last 25 years. These stories are as entertaining as they are unforgettable.

In Tod is God—so named for a chant the ECW fans created to honor the founder—Gordon chronicles each step of the company's meteoric rise to prominence, as well as the elements that led to his removing himself from the company before its demise. Gordon's former partnership with ECW booker Paul Heyman made for magical TV and in-ring moments. The friendship between Gordon and Heyman, both a blessing and curse, was the once-in-a-lifetime bond responsible for so many of history's greatest teams, bands, and partners.

You Can’t Be Serious is a series of funny, consequential, awkward, and ridiculous stories from Kal Penn’s idiosyncratic life. It’s about being the grandson of Gandhian freedom fighters, and the son of immigrant parents: people who came to this country with very little and went very far—and whose vision of the American dream probably never included their son sliding off an oiled-up naked woman in the raunchy Ryan Reynolds movie Van Wilder…or getting a phone call from Air Force One as Kal flew with the country’s first Black president.

Beth Mead is one of the world's most talented female footballers - Golden Boot winner and Player of the Tournament at the UEFA Euros 2022, Arsenal Player of the Season 2021-22, and nominee for the 2022 Ballon d'Or. But long before this, Beth was just an ordinary kid from Hinderwell, North Yorkshire who wanted to play football.

While most of Postl's adult life has been spent in the wild world of the wrestling industry, his is more than a story of a little person's journey through a world of giants; it's a memoir of elation and anguish, triumph and disappointment, and of how an endlessly positive outlook combined with the unwavering support of family and friends helped a long shot become a success in his industry and a loving, responsible father.

Ernie Johnson, Jr., has been in the game a long time. With one of the most recognized voices in sports broadcasting, he is a tireless perfectionist when it comes to preparing and delivering his commentary. Yet he knows that some of sports' greatest triumphs - and life's greatest rewards - come from those unscripted moments you never anticipated.

On paper, Coach Rob Mendez sounds like any other football coach on any other field across America: passionate, authoritative, knowledgeable. But he’s unlike any other coach you know - in fact, he’s probably unlike any other person you know. Born with an extraordinarily rare condition called tetra-Amelia syndrome, Rob has no arms or legs. He moves with the assistance of a custom-made, motorized wheelchair that he operates with his back and shoulders.

You may know him as an NFL All-Pro or as an elite magician who made the finals of America’s Got Talent. But Jon Dorenbos says that what he does is not who he is. Who he is is someone forced, at the most tender of ages, to coach himself into turning tragedy to triumph. One morning in August 1992, when Jon was 12 years old and living a seemingly idyllic childhood in suburban Seattle, he woke up for baseball camp. His dad waved good-bye. Later that day, Jon heard the news: His father had murdered his mother in the family’s three-car garage.

The world knows Lamar Odom as a two-time NBA world champion who rocketed to uncharted heights of fame thanks to being a member of both the storied Los Angeles Lakers and the ubiquitous Kardashian empire. But who is Lamar, really? Fans have long praised his accessibility and genuine everyman quality - he is a blinding talent who has suffered a series of heartaches, setback, and loss.

For his entire childhood, Jesse Cole dreamed of pitching in the Majors. Now, he has a life in baseball that only he could have imagined: he met the love of his life in the industry; they shaped Savannah, Georgia’s professional team into the league champion Savannah Bananas; and now the Bananas have restyled baseball itself into something all their own: Banana Ball.

Always By My Side traces Jim Nantz's career, from creating his own imaginary TV studio he created as a boy to his college days rooming with future PGA Tour golfers to his chance meeting with NBC Sports producer Don Ohlmeyer that started him on a path that led to a successful CBS network audition at the age of 26. Along the way, he remembers his friendships with such sports royalty as Arnold Palmer, Jack Nicklaus, Tiger Woods, Phil Mickelson, Peyton Manning, Tony Dungy, Tom Brady, Bill Belichick, and Bill Walton.

Marcellus Wiley has never had a problem expressing his opinion, whether it was growing up in Compton with a football tucked under his arm, or going to college at Columbia University, where he learned to survive Advanced Calculus and self-important pseudo-intellectuals. Or making it to the NFL against all odds, where he put together a 10-year career of massive paydays, massive painkillers, and massive sacks of everyone from Steve Young to Peyton Manning. Now, in Never Shut Up, Wiley doesn't hold back as he goes off on everything that's controversial with the game today.