Social Technology

For most of human history, the rules of power were clear: power was something to be seized and then jealously guarded. This "old power" was out of reach for the vast majority of people. But our ubiquitous connectivity makes possible a different kind of power. "New power" is made by many. It is open, participatory, and peer-driven. It works like a current, not a currency--and it is most forceful when it surges. The battle between old and new power is determining who governs us, how we work, and even how we think and feel. New Power shines fresh light on the cultural phenomena of our day, from #BlackLivesMatter to the Ice Bucket Challenge to Airbnb, uncovering the new power forces that made them huge. Drawing on examples from business, activism, and pop culture, as well as the study of organizations like Lego, NASA, Reddit, and TED, Heimans and Timms explain how to build new power and channel it successfully. They also explore the dark side of these forces: the way ISIS has co-opted new power to monstrous ends, and the rise of the alt-right's "intensity machine."

Advertising, as one of the components of marketing, is a very crucial aspect of any business. According to Hootsuite, Facebook has 2.91 billion monthly active users and is the most used online social network worldwide. Whether you want to build brand awareness, gain a loyal following, or boost your sales, Facebook advertising will definitely help you achieve your business goals…but only if you know the right strategies. Get ready to reach thousands or even millions of your ideal customers through Facebook ads and grow your business exponentially. Start equipping yourself today!

Socrates is on trial for his life. He is charged with impiety and corrupting young people. He presents his own defense, explaining why he has devoted his life to challenging the most powerful and important people in the Greek world. The reason is that rich and famous politicians, priests, poets, and a host of others pretend to know what is good, true, holy, and beautiful, but when Socrates questions them, they are shown to be foolish rather than wise.

Podcasting is the expressional medium with therapeutic value which has grown exponentially over the last few years - did you know the number of Americans who are weekly podcast listeners over the last seven years has tripled? Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people often struggle to find a starting point.

On July 22, 2009, a special meeting was held with 24 leading scientists at the National Institutes of Health to discuss early findings that a newly discovered retrovirus was linked to chronic fatigue syndrome (CFS), prostate cancer, lymphoma, and eventually neurodevelopmental disorders in children. When Dr. Judy Mikovits finished her presentation the room was silent for a moment, then one of the scientists said, "Oh my God!" The resulting investigation would be like no other in science.

Every time we Google something, Facebook someone, or just carry a phone, we create data. Yet, we do not benefit from this wealth of information as much as we should. Andreas Weigend - an advisor to Alibaba, BMW, Hyatt, MasterCard, and Lufthansa, among others - wants to change that. In Data for the People, he proposes six basic data rights that we all need to make better decisions. Big data is here to stay. The time has come to shift the balance of power back to the individual.

Your small business need not remain small. Reach more customers, tap into larger markets, and achieve optimal results with this audio guide on social media marketing! Almost everyone you know has at least one social media account. You’re living in a cave if you don’t have one or don’t at least know what it is. People from all walks of life use social media to either connect with loved ones and friends, be updated with current events, or entertain themselves with various content.

People are now exposed to more information than ever before, provided both by technology and by increasing access to every level of education. These societal gains, however, have also helped fuel a surge in narcissistic and misguided intellectual egalitarianism that has crippled informed debates on any number of issues. Today, everyone knows everything and all voices demand to be taken with equal seriousness, and any claim to the contrary is dismissed as undemocratic elitism.

Who Owns the Future? is a visionary reckoning with the effects network technologies have had on our economy. Lanier asserts that the rise of digital networks led our economy into recession and decimated the middle class. Now, as technology flattens more and more industries - from media to medicine to manufacturing - we are facing even greater challenges to employment and personal wealth. But there is an alternative to allowing technology to own our future....

Over the past two generations, U.S. leaders deregulated big business on the faith that it would yield a better economy and a freer society. But the opposite happened. Americans lost stable, well-paying jobs, Wall Street dominated industry to the detriment of the middle class and local communities, and corporations began to subject us to total surveillance, even dictating what we are, and aren’t, allowed to think. The corporate titans and mega-donors who aligned themselves with this vision knew exactly what they were getting: perfect conditions for what Sohrab Ahmari calls “private tyranny”.

Clarke and Knake take us inside quantum-computing labs racing to develop cyber superweapons; bring us into the boardrooms of the many firms that have been hacked and the few that have not; and walk us through the corridors of the US intelligence community with officials working to defend America's elections from foreign malice. With a focus on solutions over scaremongering, they make a compelling case for "cyber resilience" - building systems that can resist most attacks, raising the costs on cyber criminals and the autocrats who often lurk behind them, and avoiding...overreaction.

In this practical guide to successful grantseeking, Alan Silver draws on 30 years of experience to help listeners formulate strategies for winning grants for individuals, nonprofits, and agencies. Concisely written and easy to follow, How to Win Grants demonstrates a three-stage grant development model distilled into 101 actionable strategies, arranged in order of execution and supplemented by helpful checklists

Artificial intelligence is revolutionizing the modern world. It is ubiquitous-in our homes and offices, in the present and most certainly in the future. Today, we encounter AI as our distant ancestors once encountered fire. If we manage AI well, it will become a force for good, lighting the way to many transformative inventions. If we deploy it thoughtlessly, it will advance beyond our control. As AI policy experts Ben Buchanan and Andrew Imbrie show in The New Fire, few choices are more urgent—or more fascinating—than how we harness this technology and for what purpose.

Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring entrepreneur, own a business or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start.

Recent years have seen a revival of the heated culture wars of the 1990s, but this time its battleground is the Internet. On one side the alt-right ranges from the once obscure neo-reactionary and white separatist movements, to geeky subcultures like 4chan, to more mainstream manifestations such as the Trump-supporting gay libertarian Milo Yiannopolous. On the other side, struggle sessions and virtue signaling lurk behind a therapeutic language of trigger warnings and safe spaces. The feminist side of the online culture wars has its equally geeky subcultures.

Nothing is harder to do these days than nothing. But in a world where our value is determined by our 24/7 data productivity...doing nothing may be our most important form of resistance. So argues artist and critic Jenny Odell in this field guide to doing nothing (at least as capitalism defines it). Odell sees our attention as the most precious - and overdrawn - resource we have.

The dramatic story of an improbable gang of self-proclaimed “degenerates” who made WallStreetBets into a cultural movement that moved from the fringes of the internet to the center of Wall Street, upending the global financial markets and changing how an entire generation thinks about money, investing, and themselves.

The best five books on anonymity in existence! Want to surf the web anonymously? Cloak yourself in shadow on the Deep Web or The Hidden Wiki? I will show you how to become a ghost in the machine - leaving no tracks back to your ISP - whether on the Deep Web or regular Internet. This audiobook covers it all: encrypting your files, securing your PC, masking your Online footsteps with Tor, VPNs, Freenet, and bitcoins, and all while giving you peace of mind with total 100 percent anonymity.

Gorgias of Leontini, a famous teacher of rhetoric, has come to Athens to recruit students, promising to teach them how to become leaders in politics and business. A group has gathered at Callicles' house to hear Gorgias demonstrate the power of his art. This dialogue blends comic and serious discussion of the best life, providing a penetrating examination of ethics.

We are entering a new technological age in which artificial intelligence and immersive media will transform society at all levels, mediating our lives by altering what we see, hear, and experience. If managed well, this could unleash a new age of abundance. If managed poorly, this technological revolution could easily go astray, compromising our privacy, autonomy, agency, and humanity. Two industry veterans provide a data-driven debate on whether the new world we're creating will be a technological utopia or an AI-powered dystopia and give guidance on how to aim for the best future we can.