This is your The Woman's Career Podcast podcast.
Welcome to The Woman’s Career Podcast. I'm your host, and today we’re talking about a game-changing superpower: networking. Whether you’re in the boardroom or working from your living room, building the right professional connections can open doors you never thought possible. Let’s get right to it—because your time, and your career, are precious.
First, let’s clear up a myth: networking isn’t about being the most outgoing person in the room. Take it from me—I’ve been both the wallflower and the center of attention, and success comes from strategy, not just personality. If you’re an introvert, this is especially for you. Think about Deborah Gray, professor at Central Michigan University, who reminds us that networking is about relationships, not just collecting business cards. Her approach—self-similarity, proximity, and shared activities—is a goldmine for introverts and extroverts alike.
So, where do you start? Prepare. Before you join that next Women in Business group or virtual networking event, craft your elevator pitch. It’s like your career calling card—short, memorable, and uniquely you. Have a few talking points ready, and do your homework on who will be there. If the idea of small talk makes you sweat, remember, small talk is just the appetizer. The main course is finding common ground. Shared interests—like a love for podcasts, books, or even parenting—can spark real connections.
Now, let’s talk about building your ideal network. DDI’s research shows that women benefit most from a blend of networks. There’s the idea network, where you brainstorm and get advice. And the influence network, full of advocates who can help you move ideas forward in your company or community. Some of my most meaningful mentorship has come from these circles, and I found them by simply asking to be a part of projects outside my comfort zone. Volunteering for new assignments, joining boards, or even just grabbing coffee with someone outside your usual workgroup—these small actions pay off.
But here’s the secret sauce: giving before you get. When you offer value first, whether it’s a helpful article, a warm introduction, or a listening ear, you build trust and goodwill. And don’t forget to keep notes. I use a simple spreadsheet—names, shared interests, and follow-up dates—so I remember to reach out and keep those relationships alive.
For introverts, remember—networking is a marathon, not a sprint. Start small. Try sending a note to someone you admire, or joining an online group like Ellevate Network. For extroverts, challenge yourself to listen as much as you speak. Networking success comes from balance—supporting others, staying curious, and being genuine. And always follow up. After a recent Women Leaders Summit, I made it a point to connect on LinkedIn and send a personal message to each new contact. That extra step made all the difference.
Finally, embrace the new rules of networking for women. Our lives and schedules are unique, and so are our approaches. Whether it’s leveraging virtual platforms, attending women-focused events, or simply being a connector—make networking work for you.
Remember, every woman’s journey is different, but we are all stronger together. Keep building, keep connecting, and keep shining. Thanks for joining me on The Woman’s Career Podcast. I’ll see you next time, ready to take your career to the next level.
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