Episodios

  • Mastering Small Business Sales with Kirsten Carey
    Jun 12 2025

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Kirsten Carey, founder of Evolve Consulting, who has over 30 years of sales experience and is a specialist in helping small business owners become expert closers. Kirsten shares her journey from sales consulting to overcoming significant health challenges, to building successful businesses including wellness centers and health consulting practices. She discusses the importance of small business owners understanding the fundamentals of sales and the common mistakes they make. Kirsten also talks about her unique, human-centered approach to sales and the impact of AI on the industry. Don't miss the actionable advice and insights on how small business owners can thrive even in challenging economic climates.

    00:00 Introduction to the Small Business Podcast

    00:05 Meet Kirsten Carey: Sales Expert and Health Consultant

    01:32 Kirsten's Journey: From Sales to Health and Back

    02:34 The Importance of Sales for Small Business Owners

    04:52 Transitioning Back to Sales Consulting

    06:22 The Role of Small Businesses in the Economy

    08:31 Kirsten's Unique Approach to Sales Consulting

    10:44 Recent Projects and Market Shifts

    15:32 The Impact of AI on Sales and Consulting

    18:32 Lightning Round: Fun and Personal Questions

    21:00 Conclusion and How to Connect with Kirsten

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    22 m
  • Developing Workforce Talent for Business Success w/ JD Walter
    Jun 10 2025

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews JD Walter, President of Waltric, on the challenges and strategies of developing workforce talent. JD shares insights from his 20 years of experience, including his time in the US Navy, on creating effective training programs tailored to meet specific business needs. The discussion covers the importance of human resilience, the role of emotional intelligence, and the critical aspects of technical skill development across all organizational levels. Whether you're a small business owner or a manager, tune in to learn how to retain and nurture your talent to drive business growth.

    00:00 Introduction to Workforce Development Challenges

    00:43 Meet JD Walter: Experience and Insights

    01:27 Lifecycle Approach to Training Programs

    02:31 The Importance of Retaining Talent

    03:12 JD's Journey from Navy to Training Expert

    05:02 Technical vs. Human Skills in Training

    07:25 Challenges of Promoting Technicians to Managers

    10:40 The Process of Workforce Development

    14:21 Future Vision for Waltric

    19:34 Lightning Round: Quick Questions with JD

    22:08 Conclusion and Contact Information

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    24 m
  • Boost Your Business with Expert Digital Marketing Insights
    Jun 5 2025

    In this episode of the Small Business Breakthrough Podcast, we dive deep into digital marketing strategies with Kevin Howell, the founder of 3 29. Kevin shares his journey of 25 years in the agency world, focusing on web development and lead generation. He discusses the challenges and successes of running his own agency and a recent merger that synergized their services. Kevin emphasizes the importance of content strategy, holding agencies accountable, and the impacts of AI on the industry. Learn how to differentiate your business, understand the marketing landscape, and why controlling your entrepreneurial destiny is crucial. Stay tuned for valuable insights and tips on navigating your business growth and marketing strategies.

    00:00 Introduction to the Podcast

    00:33 Meet Kevin Howell: Founder of Three29

    00:54 Kevin's Journey in Digital Marketing

    01:22 Specialties and Services of Three29

    03:24 Challenges and Successes in Entrepreneurship

    04:32 The Big Merger: Insights and Experiences

    14:38 The Future of Digital Marketing

    16:47 Advice for Small Business Owners

    19:14 Lightning Round: Quick Questions with Kevin

    20:51 Conclusion and Final Thoughts

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    22 m
  • Harnessing Fractional C-Suite Expertise: An Interview with Executive's Harry Mumma
    Jun 3 2025

    In this episode, Jason interviews Harry Mumma, founder of Executend, a company specializing in providing fractional C-suite services. Harry shares insights into how his diverse background in finance, IT, and operations benefits small business owners by freeing them from tasks that don't align with their passion. Learn about the importance of strategic planning, effective time management, and why working on your business is crucial for long-term success. Harry also discusses current and future trends in the solopreneur landscape, highlighting the rise of independent, passion-driven businesses. Plus, get inspired by his personal journey and practical tips on maintaining a balanced workload. Don't miss this insightful conversation packed with golden nuggets for every small business owner!

    00:00 Introduction to the Small Business Breakthrough Podcast

    00:32 Meet Harry Mumma: The Fractional C-Suite Expert

    00:59 Harry's Diverse Background and Unique Approach

    02:09 The Inspiration Behind Fractional Services

    03:41 The Importance of Forecasting and Strategic Planning

    07:21 Success Stories and Recent Projects

    09:23 Future Trends in the Industry

    11:31 Work-Life Balance and Time Management

    14:51 Lightning Round: Quick Questions with Harry

    18:07 Conclusion and Final Thoughts

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    19 m
  • The Power of Storytelling in Photography 🖼️ | Interview with Kate Cherry
    May 29 2025

    In this episode of the Small Business podcast series, we dive into the visual side of marketing with Kate Cherry, founder of Kate Cherry Photography. Kate shares her journey, starting from portrait photography in 2011 to focusing on branding photography for small business owners. She discusses the importance of storytelling through imagery, how she builds strong client relationships, and the essential role of psychology in making clients comfortable during photo sessions. Kate also touches on the impact of AI in photography and shares valuable insights on how small business owners can leverage powerful imagery to connect with their audience. Don't miss this insightful conversation packed with wisdom for both photographers and small business owners alike.

    00:00 Introduction to the Small Business Podcast

    00:21 Meet Kate Cherry: A Storyteller Through Photography

    00:43 The Evolution of Kate Cherry Photography

    01:34 The Power of Branding Photography

    03:06 Success Stories and Client Experiences

    07:33 Kate's Unique Approach to Business Photography

    10:11 The Role of AI in Photography

    13:08 Psychology in Photography: Making Clients Comfortable

    16:21 Lightning Round: Fun and Personal Questions

    18:24 Conclusion and Contact Information

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    20 m
  • Tackling Negative Reviews with Gene McCubbin, CEO of Review-ER
    May 27 2025

    Welcome to this week's episode of the Small Business Breakthrough Series. We are delighted to introduce Gene McCubbin, founder and CEO of Review-ER, who has dedicated his career to addressing a critical issue faced by countless small business owners: unhelpful negative reviews. Gene discusses how his new product, Review-ER, helps businesses manage and suppress those detrimental reviews, thereby improving their online reputation. He also shares insights from his extensive experience in the web design and tech industry, the importance of understanding financials and legalities, and his unique perspectives on the entrepreneurial journey. Don't miss this insider's take on a pressing challenge in the small business community and learn how to turn negative feedback into a positive growth opportunity. Tune in for more inspiring stories and practical advice!

    00:00 Introduction to the Small Business Breakthrough Series

    00:44 Introducing Gene McCubbin and Review ER

    00:56 The Problem with Negative Reviews

    02:36 Gene's Journey and Inspiration

    06:53 Challenges and Advice for Entrepreneurs

    08:48 The Importance of Financial Literacy

    12:52 Future of Review Management

    17:14 Lightning Round: Fun and Insights

    20:42 Conclusion and How to Learn More

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    22 m
  • From Basement Startup to Thriving Business: Abby Ashley's Virtual Assistant Success Story
    May 22 2025

    This week, we dive deep into the inspiring journey of Abby Ashley, the founder of The Virtual Savvy. Abby started her own virtual assistant business from the ground up while she was pregnant and turned it into a successful venture that replaced her husband's income. Now, she helps others do the same through her training programs. Hear about her challenges, triumphs, and the valuable lessons she learned along the way. Abby also shares her thoughts on the future of digital courses and entrepreneurship in the age of AI. Don't miss this compelling story of resilience, innovation, and success. Check out The Virtual Savvy for more resources and opportunities!

    00:00 Introduction to the Small Business Breakthrough Series

    00:41 Meet Abby Ashley: Founder of Virtual Savvy

    01:08 Abby's Journey to Becoming a Virtual Assistant

    02:05 Overcoming Initial Challenges and Fears

    04:43 The Importance of Knowing Your 'Why'

    06:32 Client Success Stories and Program Flexibility

    09:35 Proudest Moments and Personal Achievements

    13:38 Future of the Virtual Assistant Industry

    17:38 Lightning Round: Fun and Personal Questions

    20:21 Conclusion and How to Connect with Abby

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    21 m
  • Unlocking Marketing Success with Amanda Garcia of Color Word Creative
    May 20 2025

    In this episode of the Small Business Breakthrough Podcast, host Jason welcomes Amanda Garcia, the founder and CEO of Color Word Creative. Amanda shares her journey of starting her own marketing business, the challenges she faced, and the keys to her success. She emphasizes the importance of using AI tools for efficiency while maintaining the human touch in client relationships. Amanda also recounts some exciting projects, including a successful fundraising campaign for a local food pantry and innovative marketing for a sustainable packaging company. Tune in for valuable insights and actionable advice for small business owners looking to grow their businesses.

    00:00 Introduction to the Small Business Breakthrough Podcast

    00:39 Meet Amanda Garcia: Founder and CEO of Color Word Creative

    01:57 Amanda's Journey: From Nonprofit Storytelling to Marketing

    05:37 Keys to Success in Business

    10:29 Exciting Projects and Initiatives

    15:49 The Future of Marketing: AI and Human Connection

    22:29 Lightning Round: Fun and Insightful Questions

    26:53 Overcoming Obstacles: Amanda's Personal Story

    32:00 Conclusion and How to Connect with Amanda

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    34 m
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