In this episode of the Ingaged Podcast, host Pam Torrey sits down with industry expert Jennifer Lau-Hatcher to unpack how financing is shaping the home improvement landscape in 2025. With a front-row seat to what’s working (and what’s not) across contractor teams nationwide, Jenn breaks down the evolving mindset of homeowners, how top-performing contractors are turning financing into a competitive edge, and why it’s time to move beyond viewing it as “just a payment option.” Whether you’re seeing shifts in customer behavior or wondering how to better position financing in your sales process, this conversation delivers insights you can put to work right away—plus, the one trend Jenn says you can’t ignore this summer.

In this episode of the Ingaged Podcast, host Pam Torrey sits down with CEO Dean Curtis to pull back the curtain on the first-ever Ingage Sales Summer Summit happening June 26. They discuss why now is the perfect time for a virtual event focused on real solutions for home improvement sales teams, who should attend, and how this one-day, high-impact summit stands apart from typical webinars. Hear sneak peeks on can’t-miss sessions from legends like Brian Gottlieb, presentation guru Nick Pacula, and branding expert Patrick Carr—plus get Dean’s advice on what one mindset shift could make all the difference for your business.

https://info.ingage.io/2025-summer-summit-rsvp

In Season 3, Episode 5 of the Ingaged Podcast, host Pam Torrey sits down with Adam Bensman, founder of the Roofing & Solar Reform Alliance (RSRA) and a leading voice in the world of roofing sales. With years of hands-on experience training thousands of sales reps and leaders, Adam brings a wealth of no-nonsense, practical wisdom to the table.

In this episode, we explore:

✅ How Adam got started in roofing and built RSRA

✅ The mindset shifts that separate top performers from the rest

✅ What makes a roofing presentation actually effective

✅ How to get veteran reps to buy into a consistent sales process

✅ Real-world objection handling techniques

✅ Where the roofing sales industry is headed next

✅ One game-changing tip for leaders in 2025

Whether you’re a sales manager, business owner, or a rep looking to close more deals, this episode is packed with high-impact strategies you can start using today.

👉 Subscribe and leave a review to stay updated with future episodes!

🎧 Visit ingage.io to learn more about how you can create, share, and measure better sales presentations.

#SalesTraining #RoofingSales #AdamBensman #RSRA #SalesLeadership #IngagedPodcast

Sales decks aren’t dead—they’re just overdue for a glow-up. In this episode of the Ingaged Podcast, Pam sits down with Nick Pacula from Creative Mind Concepts to talk about what makes a sales presentation truly effective in today’s world.

Nick shares his journey into building killer marketing materials, the most common mistakes companies make with their decks, and how to get even your most old-school reps to buy into using them. Whether you’re pitching at the kitchen table or on a Zoom call, this episode is packed with tips to help your presentations connect, convert and stand out.

Bonus: Nick drops an underrated best practice every sales team should steal.

AI is everywhere—but let’s be honest, most of us are still figuring out what’s hype and what’s actually helpful. In this episode of the InGaged Podcast, Pam sits down with Ben Knaus of Siro to cut through the noise and get real about how AI is transforming sales, marketing, and leadership.

Ben shares smart, actionable advice on building an AI tech stack, knowing who to trust, and how to evaluate whether a tool is truly worth your team’s time (spoiler: it’s not always about the model). We also talk about the flood of VC-backed AI startups vs. business-built solutions—and what’s likely to win out in the end.

If you’re trying to make smarter decisions around AI in 2025 and beyond, this is the episode for you.

We’re welcoming back our first-ever InGaged Podcast guest—Dean Curtis, CEO of Ingage! A lot has changed over the past two years, and in this episode, we’re getting real about leadership, workplace trends, and the evolving role of AI in business. Dean shares insights from his 2024 stay interview with the Ingage team, the tools that have helped him become a better leader, and his take on which AI solutions businesses should actually be using. Plus, we tackle the tricky balance of personalization vs. professionalism in sales and the one trend Dean thinks truly matters this year.

🎧 Tune in for smart insights, honest takes, and a fun conversation on where business is headed in 2025!

As technology continues to reshape the home improvement industry, it’s easy to lose sight of what makes this business personal—connecting with homeowners face-to-face. In this episode of Ingaged, we're chatting with Samantha McGuinness, CEO of Enabled, who shares her expert advice on how to maximize in-person opportunities like home shows, effectively leverage tech tools without losing the human touch, and create a balance between efficiency and personalization to build trust and drive results.

Learn more about Ingage at Ingage.io

Learn more about Enabled at: www.enabledremodeler.com www.facetofacemarketingnetwork.com

About Face-To-Face Marketing The Home Face to Face Marketing Network is our biggest value add for the Home Remodeling Industry this year, as it gives companies access to our systems and best practices, group coaching and a network of likeminded professionals laser focused on Face to Face Marketing. - The Face-to-Face Marketing Network is a strategic initiative within Enabled that focuses on empowering home remodeling companies to build and optimize their in-person lead generation systems.

This network serves as a hub for sharing expertise, tools, and resources that enable businesses to excel in face-to-face marketing channels, such as:

- Home Shows and Events: Leveraging high-traffic events to attract qualified leads through interactive and engaging booth setups.

- Retail Programs: Partnering with retail locations to connect directly with potential customers in their local communities.

- Canvassing: Using door-to-door marketing strategies to reach homeowners in targeted areas with personalized, face-to-face interactions.

- RSVP Events: Hosting exclusive events that drive attendance from pre-qualified prospects, ensuring high conversion rates.

Goals of the Network:

- Boost Revenue: Drive substantial sales at a lower cost per lead compared to digital marketing methods.

- Provide Training and Tools: Equip teams with the knowledge, KPIs, and systems needed to succeed in face-to-face environments.

- Foster Collaboration: Connect professionals within the home remodeling industry to share best practices, success stories, and innovative ideas.

- Champion Excellence: Help companies stand out by executing in-person marketing campaigns with precision and effectiveness.

The Face-to-Face Marketing Network is a cornerstone of Enabled's mission to help businesses achieve consistent and scalable growth through personalized, people-first marketing. It’s not just about generating leads—it’s about building lasting relationships with potential customers in the most effective and human way possible.

In this episode of The Ingage Podcast, we’re thrilled to welcome Jared Krimmel, Vice President of Sales at Ingage. Since joining the team this summer, Jared has already made a remarkable impact, revolutionizing how sales teams achieve success.

Tune in as Jared shares his unique insights into building high-performing sales teams, empowering leaders and creating strategies that drive results. Whether you’re looking to refine your sales process, inspire your team, or take your career to the next level, Jared’s expertise will provide actionable advice you won’t want to miss.

Get ready to be inspired and find your own path to sales success. Let’s dive in!

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