Novedades

Do you think brand purpose is a tired idea that never truly had relevance in the world of branding and business? Or do you believe that having a brand purpose—and activating it in everything you do—is the most effective way to run a successful company?On this show, we've heard compelling arguments on both sides of the debate. So today, we're bringing together four thought leaders to discuss and explore one big question: Is brand purpose dead, or more alive than ever?Jim is joined by:Kory Marchisotto, Chief Marketing Officer of e.l.f. Beauty and President of Keys Soulcare. Kory previously ...

Want more tips and tricks? (⁠click here⁠)Hello, After going over the report and reading my YouTube In-Stream Ad series, we can honestly point out that basically the most effective ad type is the In-Stream type, however this may not always be the case. It does on average have the lowest price points and the highest ROI...However, because it gives the video viewer the option to skip the ad before the 30 second point, you may end up with uncompleted views. And that is not a real big issue since you don’t have to pay for views until they’ve reached 30 seconds (or the completed ad) but you ...

You’ve probably been warned against performance based pay. James has built a multi-million-dollar income stream on that model, and he'd do it again.

Why Should Someone Choose You Over Everyone Else? When customers look at you and your competitors, why are you the obvious choice to do business with? You know your company is better, but your customers can’t tell the difference. There should be no question in your customer’s mind that you are their best choice. By far. Not a good option—the only option. Your company doesn’t have a marketing problem. You have a marketing differentiation problem. In medieval times, alchemy was the search for how to turn (boring) lead into (valuable) gold. While that was a useless effort, Eric Keiles ...

How do you stand the f*ck out, like, for real? I became obsessed with this question. Everyone preaches standing out is critical, yet practical guidance is nowhere—not in business books, podcasts, or marketing courses. It's like being told to draw an owl without ever seeing one.

The Brand Gap is the first audiobook to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this audiobook shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives.

Powerful email & SMS marketing - without the insane cost.That’s why I use Omnisend. It does everything I need to grow - and more.Start scaling smart with Omnisend here: https://your.omnisend.com/codiesanchez30 In this episode, Codie and Lewis delve into the intricate relationship individuals have with money. They touch on practical strategies for setting financial goals, mapping out plans, and monetizing hidden skills. They also discuss the importance of financial education in fostering a healthy relationship with wealth. To get help scaling your business to the next level, you can reach ...

Top performers have figured out a radical new approach that is redefining what it means to be a "rainmaker" in today's professional services market. Drawing on a comprehensive, quantitative study of nearly 3,000 partners, The Activator Advantage identifies the five types of partners found across the professional services landscape and shows how only one of them—the Activator—drives consistent growth.

Hast du genug von dem immer gleichen Ratschlag „Arbeite hart, schufte rund um die Uhr"? Dafür hat doch keiner Zeit! Nebenjob KI hilft dir, bessere Ergebnisse zu erzielen und effizienter zu arbeiten. Denn mal ehrlich: Wer immer noch manuell arbeitet, verschenkt Geld (und Zeit). Dieses Buch ist nicht einfach nur eine langweilige Liste von Nebenbeschäftigungen mit oberflächlichen Ratschlägen.

Collaboration is the cornerstone of small business success! In this dynamic panel discussion, Thomas Ballard, The Groundwater Guy, joins a diverse group of industry experts to explore the strategies and tools that drive effective partnerships. Together, they’ll share real-world examples of overcoming challenges, fostering innovation and leveraging each other’s strengths to achieve shared goals. This live-streamed session invites you to engage in the conversation, gain actionable insights and ask your pressing questions in real-time. Following the panel, a private, recorded Q&A session will...

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If you wanna be the best... And you wanna beat the rest... _______________'s what you need. (but do you REALLY want to be a record breaker?)

Join us for an engaging live conversation with The Jason Hodge, a seasoned media architect, livestream producer and content strategist, as he unveils the secrets to creating profitable storytelling strategies. From crafting compelling narratives to distributing your message across multiple platforms, Jason shares his expertise in media architecture and content repurposing. In this introductory interview, we'll dive into the art of storytelling as a powerful tool for business growth. Discover how to extract, optimize, and syndicate your stories for maximum impact, and learn how to turn your ...

Need a step-by-step plan for your event launch? In this session, we’re diving deep into the exact blueprint for planning and setting up a successful virtual event. You’ll get expert insights on the practical aspects of event execution, from choosing the right platform to creating a seamless experience for your attendees. 🔹 What We’ll Cover: ✅ Step-by-step guide to planning a virtual event ✅ Choosing the right platform & tech tools ✅ Crafting an engaging event agenda ✅ Speaker management & audience interaction strategies ✅ How to create a seamless registration & onboarding ...

🎧 اپیزود: جک دوشفت TN – کنترل موازی، قدرت مضاعفتوی این قسمت از پادکست پنوکُر، می‌ریم سراغ یکی از خاص‌ترین جک‌های پنوماتیک که برای کارهای دقیق، هماهنگ و مستحکم طراحی شده: جک دوشفت TNاین جک با داشتن دو شفت موازی، پایداری حرکت بیشتری داره و مخصوص کاربردهایی طراحی شده که نیاز به هدایت بدون لقی، تکرارپذیری بالا و قدرت جانبی ...

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Il "Buy Now, Pay Later" (BNPL) rappresenta una forma di finanziamento a breve termine che consente ai consumatori di effettuare acquisti immediati e di saldarne il costo attraverso una serie di rate future, spesso senza interessi. Questo modello si configura come una soluzione vantaggiosa sia per i clienti, che beneficiano di una maggiore flessibilità finanziaria, sia per i venditori, che registrano un aumento dei tassi di conversione e del valore medio del carrello. Nel contesto specifico dei pagamenti alberghieri, il BNPL si sta affermando come un elemento di svolta, offrendo agli ospiti la...

„Logo? Mach ich mal eben mit Canva” – kommt Dir das bekannt vor? In dieser Folge rechne ich schonungslos vor, was ein DIY-Logo WIRKLICH kostet. Und das sind ist nicht 12,99 Euro.In dieser Folge erfährst du:• Warum die meisten DIY-Logos zur Kostenfalle werden• Zwei Praxisbeispiele: Wie das falsche Logo Kunden vertreibt• Die ECHTE Rechnung: 10.000 Euro Schaden vs. 2.200 Euro Investment• 5 Warnsignale, dass Dein Logo Dich Geld kostet• Wann DIY okay ist und wann du unbedingt einen Profi brauchstKeine Lotusblüten, keine Beschönigungen – nur ehrliche Zahlen und konkrete ...

Tu veux des revenus passifs… mais tu continues de poster sans stratégie, sans tunnel, sans système. Résultat ? Tu t’épuises à créer du contenu sans retour.Dans cet épisode, je t’explique pourquoi poster tous les jours n’est pas une stratégie, mais une prison invisible — et ce qu’il faut mettre en place pour que ton business tourne (vraiment) sans toi.💡 Tu vas apprendre :🔁 Pourquoi publier du contenu sans tunnel, c’est comme cuisiner sans jamais servir ton plat📉 Ce que le boom des formations MRR (Droits de reventes inclus) en 2024 dit de ce que tu dois mettre en ...