Novedades

当番組は、森辺一樹がグローバル・マーケティングを分かりやすく解説するPodcast番組です。 ビジネスパーソンを対象に、アジア新興国を中心としたグローバルビジネスに関する様々なナレッジやノウハウを番組ナビゲーターと共にお届けしております。 新刊はこちら » https://www.amazon.co.jp/dp/449565019X 定期セミナーはこちら » https://spydergrp.com/seminars/ global_vol1195.mp3

Get Noticed! Send a text.In this episode, I share what I’ve been up to lately, including launching my new website and magazine for The Unnoticed Entrepreneur. I talk about how you can now read articles, listen to podcast episodes, and even interact with my digital twin to ask questions. I’ve also updated my YouTube channel to make it more focused. I announce a special series of interviews with entrepreneurs from the NatWest Accelerator program and invite you to let me know what kinds of guests and topics you want to hear about. My goal is to build a more interactive relationship with ...

Go behind the brilliance with Keith Rosser—father, grandfather, husband, and the powerhouse behind Landscape Lighting Pro. With over a decade of lighting up the outdoors and leading a passionate team of 15, Keith shares his journey of growth, grit, and glowing success. Now partnering with a national industry leader, he’s scaling new heights and spreading illumination nationwide. This is more than lighting—it’s legacy.

Welcome to a new half-hour chit-chat about what we love: Video strategies that promise real results for our clients! In this episode, we sat down with Vinny Mwano —digital strategy consultant and creator of the 8-second video formula — to discuss how to capture attention and drive action in today's fast-paced digital world. This was a very insightful conversation. Vinny shares his views and ideas on crafting compelling short-form video content, the importance of understanding your audience, and how to create a communications journey that converts. And he dives into real-world examples and...

In this episode of Brainfluence, host Roger Dooley welcomes back Matt Dixon, founding partner of DCM Insights and co-author of the bestselling "The Challenger Sale." Dixon shares insights from his latest book, The Activator Advantage: What Today's Rainmakers Do Differently, which is rooted in groundbreaking research on how top professionals win and grow client relationships in the increasingly competitive world of professional services. Dixon unpacks the five distinct profiles that partners in fields like law, accounting, and consulting tend to fall into, with a particular focus on the "...

In this episode of the He Said, She Said: Razor Branding Podcast, Jaci and Michael Russo sit down with Daale Carter, Managing Director of energy BBDO and a standout voice in the global advertising world. With a career that started in entertainment law and moved through experiential marketing, strategy, and media, Daale brings a rare blend of experience, empathy, and leadership to the conversation. From her early days producing music events to now leading teams for one of the most respected agencies in the world, Daale shares insights into what makes great brands connect—and why the ...

In this episode, we dive into the "Profit First" mindset; what it is, why it’s hard to implement in the unpredictable cash-hungry world of ecom, and how it’s helped us along the way. From frozen Amex cards to tax surprises, we explore how to manage cash flow when inventory eats your capital, and what it takes to build a business that funds itself - without chasing vanity revenue.📢 Enjoyed the episode?Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.💬 Join the Conversation: • Jack on X:...

📝 Show Notes In this episode of the Growth-Minded Marketing Podcast, hosts Steve Phipps and Annie Laurie Walters explore the “I” in the GUIDE™ Marketing Framework: Inform with Content. They share how smart, strategic content can function like a trustworthy sales team—educating your buyers, answering their questions, and building confidence before a sales call even happens.👋 Missed the previous episodes?This episode is part of our GUIDE™ Marketing Framework series. If you’re just joining us, we recommend starting from the beginning to get the full picture:🎧 Start with ...

Google NotebookLMであなたの学び方が劇的に変わる！移動中のスキル習得や議事録の音声確認など、パーソナルAI「NotebookLM」の活用法を徹底解説。PDFや画像から動画教材を自動生成する新機能「ビデオ要約」はまさに学習革命。情報洪水時代に自分の情報を最大限活かし「知恵」へと昇華させるNotebookLMの可能性とは？Googleの戦略、教育や各業界への影響、そしてAIが最後に問いかける「あなたはどう考えるか」の重要性まで深掘りします。新しい学...

PRWeek toasted the best international work last week at the PRWeek Global Awards in London. Here’s a special behind-the-scenes look at the show with Andy Pharoah, VP of corporate affairs and sustainability at Mars and chair of judges for the awards program. Weber Shandwick was the big winner, taking home six awards from the Jumeirah Carlton Tower, in the heart of Knightsbridge, London.Plus, here’s a recap of the biggest marketing and communications news of the week, including Adam Collins stepping down from the top comms job at Molson Coors, major hires at Eli Lilly and Company and Jeep ...

Pip ist im Zug eingeschlafen. Spotify rudert bei Podcast Hörerzahlen Transparenz zurück. Perplexity Abo Zahlen und Umsatz wurde bekannt. Chinas erneuerbare Energien könnten das Land von CO2-Emissionen befreien. Droht das Deutschlandticket an einem 500-Millionen-Euro-Betrug zu scheitern, weil die Bahnbranche keine gemeinsame Strategie gegen Missbrauch findet? ProSiebenSat.1 überrascht mit der Übernahme der Mehrheit an der Podcast-Schmiede Studio Bummens. Die US-Sanktionen gegen den Chefankläger des Internationalen Strafgerichtshofs werfen Fragen auf. Während die Handelsgespräche ...

いよいよ始まった「MUSIC AWARDS JAPANアワードウィーク」。世界の注目を集められるか。（徳力基彦） - エキスパート - Yahoo!ニュース https://news.yahoo.co.jp/expert/articles/7adaf24f8e8b1e81e1cc57627d9a85f5d9a82501 --- stand.fmでは、この放送にいいね・コメント・レター送信ができます。 https://stand.fm/channels/63d3437e70af05f9d1fa0caa

In der Episode erzählen Paul und Alexandra, wie sie als Geschäftspartner eine internationale Fernsehproduktion führen. Sie teilen Einblicke, wie kulturelle Unterschiede, etwa zwischen der deutschen Direktheit und der lateinamerikanischen Empathie, den Arbeitsalltag beeinflussen. Dabei geht es vor allem um Führung, Vertrauen, Verantwortungsbewusstsein und den Unterschied zwischen „Schuld“ und „Verantwortung“.Ein zentrales Thema der Episode ist der Umgang mit Fehlern im Team: Wie schafft man ein Klima, in dem Mitarbeiter sich sicher fühlen, Verantwortung zu übernehmen, ohne Angst ...

In this episode, John Kotsatos, VP of Sales and Marketing at Meadowood, discusses the comprehensive rebranding process that transformed the community's identity during the COVID-19 pandemic. The conversation highlights the importance of maintaining a connection to the community's rich history while modernizing its image to attract new residents and staff. John shares insights on overcoming resistance to change, the role of storytelling in branding, and the impact of visual identity on community engagement. In this conversation, John discusses the intricate process of rebranding and website ...

En este episodio especial de 2X1 celebramos el Día de las y los Mercadólogos con una selección imperdible de entrevistas y reflexiones que muestran la diversidad, creatividad e impacto del marketing en distintos rincones del mundo.Comenzamos con Raúl Espinosa Licea, especialista en productos de consumo, para hablar sobre branding, hábitos de compra y la conexión emocional con las marcas. Luego, viajamos a Colombia con María Juliana Marín, mejor conocida como Fashionomista, quien nos comparte su visión sobre la moda como lenguaje global, industria estratégica y herramienta de ...

Exactly five years ago, Robert and Peter published the first episode of XChateau! To help us reflect on how the wine market has changed in the last five years, XChateau’s most frequent guests, Amanda McCrossin and Charlie Fu, return to discuss the changes in wine influencing and social media, the wine market upheaval occurring now, wine marketing done right, and wine drinking trends. Detailed Show Notes: Changes to being an influencerAM: did not think TikTok would be big for wine in 2020, built it up in 2021, and created more “snackable content” (<90 sec videos), reaches wider ...

In dieser Episode geht Max auf einen zentralen Punkt ein, der oft übersehen wird – dabei ist er grundlegend für alle, die im Marketing, Copywriting oder in der Selbstständigkeit unterwegs sind: Es gibt nur drei Wege, wie du deinen Kunden wirklich beim Wachsen helfen kannst. Max zeigt dir: Warum Basics wie „mehr Kunden“, „häufigere Käufe“ und „höherer Warenkorb“ auch heute noch entscheidend sind. Diese Folge ist ein Reminder, wie viel Klarheit in einfachen Prinzipien steckt – und warum strategisches Denken der wahre Gamechanger ist.

After 18 years at a major firm, discover how Scott Ashby, owner of Pacific Northwest Family Law, took the leap to build a thriving family law practice from scratch.In this episode of Revenue Roadmap, learn the practical steps he took to transition from corporate clientele to a consumer-focused approach, including hiring the right people and mastering local marketing.Finally, see how Scott continues to expand across Washington with a mission-driven mindset, transforming the lives of families for generations to come.📲 Subscribe Now: Anthony Karls - YouTube 📝Schedule a FREE Family Law ...

Hey everyone, welcome back to TopEnt CelebTea with your host, CeoFortune, only on TopEntNews! Today, we’re diving into a sizzling scoop that’s got the entertainment world buzzing—what exactly did the FEDS uncover in Diddy's hidden cell? 🎤🔍 So, picture this: it’s been a whirlwind week as news dropped that federal agents finally raided Diddy’s secret storage unit—yes, that elusive hidden cell everyone’s been talking about. Speculation has been running wild about what they might have found inside, and trust me, it’s more jaw-dropping than you can imagine. Sources say the ...

Maartje van Krieken from The Chaos Games Consulting talks about 'turning business chaos around"The main topic of their discussion was to provide tips to startups on how to prioritize and increase productivity amidst chaos.Decision-Making Hygiene in StartupsIn the meeting, Mary and Maartje discussed the importance of decision-making hygiene in startups. Maartje emphasized the need for clear decision-making frameworks, such as the Stanford method, to avoid biases and make informed decisions. She also highlighted the importance of understanding stakeholders' decision-making processes and ...