What in the World

By: BBC World Service
  • Summary

  • Helping you make sense of what’s happening in your world. Big stories, small stories and everything in between. Understand more, feel better. Five days a week, Monday to Friday.

    (C) BBC 2025
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Episodes
  • Are AI influencers the future of social media?
    Feb 17 2025

    Artificial intelligence is becoming a normal part of our everyday lives and some people think it will even replace people’s jobs. One industry that’s worried about this may surprise you: content creation. AI influencers are getting more popular online with hundreds of thousands of people following their (AI-generated) lives. They’re dishing out makeup tips, assisting with health advice and showing off their happy families. But can they ever replace real-world, human influencers?

    Jacqui Wakefield from the BBC’s disinformation team tells us about this trend. And, Sheri Al-Akhras from BBC Arabic describes her meeting with a famous AI family.

    Instagram: @bbcwhatintheworld Email: whatintheworld@bbc.co.uk WhatsApp: +44 0330 12 33 22 6 Presenter: Hannah Gelbart Producers: William Lee Adams, Emilia Jansson and Emily Horler Editor: Verity Wilde

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    13 mins
  • What’s the point of meme coins?
    Feb 14 2025

    President Trump, the Pygmy hippo Moo Deng and the Central African Republic all have meme coins - but what are meme coins and how can you spend them? BBC reporter Nathalia Jimenez answers all our questions including why would anyone buy them and what a “pump and dump” means.

    And we hear from the BBC’s Collins Nabiswa, who explains why President Touadéra of the Central African Republic has launched the meme coin $CAR and how successful it’s been so far.

    Instagram: @bbcwhatintheworld Email: whatintheworld@bbc.co.uk WhatsApp: +44 0330 12 33 22 6 Presenter: William Lee Adams Producers: Josh Jenkins and Julia Ross-Roy Editor: Verity Wilde

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    13 mins
  • Skincare trends: Are they causing harm to young people?
    Feb 13 2025

    It’s not uncommon to see advice online on how to get beautiful glossy skin and what trendy skincare products can help achieve it. But some of the best-selling products contain ingredients like exfoliating acids or retinol that can cause damage if used incorrectly. Dermatologists are worried about the increasing number of children trying expensive serums, cleansers and creams promoted on social media that are not suitable for their age.

    BBC Health reporter Annabel Rackham explains the health concerns around under 18s using anti-ageing products, and just how influential skincare content is online. We also hear from Blancah Catherine, a beauty content creator from South Africa, about how trends are driving young people’s interest in beauty products.

    Plus, Dr Carol Cheng, a paediatric dermatologist at the University of California, explains what common anti-ageing ingredients like vitamin C, retinoids and hyaluronic acid actually do to our skin, and who should and shouldn’t be using them.

    Instagram: @bbcwhatintheworld Email: whatintheworld@bbc.co.uk WhatsApp: +44 0330 12 33 22 6 Presenter: Hannah Gelbart Producers: Benita Barden and Zofia Louise Video Journalist: Beatrice Guzzardi Editor: Julia Ross-Roy

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    14 mins

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