As event hosts, we’re often balancing growth, profitability, and purpose—but how do you do it without burnout? In this episode, I sit down with Stephanie Ross, one of our Founding Event Host Community members, to discuss:

• Lessons from attending vs. hosting events—and how both shape your strategy.
• How to grow your event without overcommitting your time & energy.
• The power of sponsorships & collaborations for sustainable event success.
• Why protecting your energy is key—and how to set boundaries while still showing up.

If you’re looking to scale your events, avoid burnout, and stay aligned with your vision, this episode is for you!

Connect with Stephanie:

Come attend the Small Business Sister Circle Summit April 3rd & 4th with me! Use code CATROTEN for 10% off your ticket.

Follow her on IG: @sistercircle.smallbusiness @stephanieleaross

Soul Driven with Steph podcast

📩 Join the Successful Events Insider – Weekly event tips & behind-the-scenes insights.

📅 Get Your Preferred Events Calendar – Your go-to resource for must-attend events. 📲 Follow us on Instagram – @cat.roten & @eventhostcommunity 📍 Join the Event Host Community – Network with event hosts, get expert support & live calls! Use code PODCAST for $97/month.

The event industry is evolving fast—are you keeping up?

In this solo episode, I’m breaking down five major shifts happening in 2025 that every event host and planner should know. From niching down your event to the rise of collaborations and intentional spending, these trends are shaping how we plan, market, and execute events.

Tune in to learn:

• Why niching your event is no longer optional & how to do it right
• The rise of tangible takeaways & why attendees demand more than just inspiration
• How collaborations & sponsorships are becoming essential for event success
• Why attendees are spending more intentionally & how to position your event as a must-attend
• The growing popularity of virtual summits & how to make them impactful

If you’re hosting or planning an event in 2025, this episode is packed with insights to help you stay ahead of industry shifts and create an event that truly resonates.

Interested in reading this Trends instead or also? Find the article I wrote HERE!

📩 Join the Successful Events Insider – Weekly event tips & behind-the-scenes insights.

📅 Get Your Preferred Events Calendar – Your go-to resource for must-attend events. 📲 Follow us on Instagram – @cat.roten & @eventhostcommunity 📍 Join the Event Host Community – Network with event hosts, get expert support & live calls! Use code PODCAST for $97/month.

Are you an event host, an event planner, or both?

In this episode, I break down the key differences between these roles and help you determine which one fits you best. You’ll learn:

• What defines an event host and how hosting impacts your business.
• What an event planner actually does (hint: it’s more than just logistics!).
• How to manage both roles effectively—or decide when to delegate.
• Why hiring a planner or volunteers can protect your energy & event success.

Whether you’re planning your first event or looking to refine your approach, this episode will help you clarify your role and make strategic decisions to execute a successful event with ease.

Resources & Ways to Connect:

📩 Join the Successful Events Insider – Weekly event tips & behind-the-scenes insights.

📅 Get Your Preferred Events Calendar – Your go-to resource for must-attend events. 📲 Follow us on Instagram – @cat.roten & @eventhostcommunity 📍 Join the Event Host Community – Network with event hosts, get expert support & live calls! Use code PODCAST for $97/month.