The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

De: Chris Schaeffer Certified Google Ads Specialist
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  • Resumen

  • Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
    © 2025 The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
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Episodios
  • Answering Questions about Google Ads (Episode 459)

    Answering Questions about Google Ads (Episode 459)
    Apr 21 2025

    This week Chris Schaeffer answers questions from listeners about issues on concerning campaigns that mysteriously stop running, brand campaigns, and the on going debate about landing pages. Plus Joey discusses some huge advantages to using Amazon with your Google Ads search campaigns.

    Try Opteo for free for 28 days - https://opteo.com/psp

    Chris Schaeffer - https://www.chrisschaeffer.com

    Joey Bidner - https://www.joeybidner.com

    Watch this episode on YouTube: https://youtu.be/lb4tdrdc_Dk

    Submit a Question - https://www.paidsearchpodcast.com

    Twitter - https://twitter.com/PaidSearchPod
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    39 m
  • I’m Sick of Scammers in Google Ads (Episode 458)

    I’m Sick of Scammers in Google Ads (Episode 458)
    Apr 14 2025

    Someone has to talk about the amount of dishonesty in the PPC world today. This week Chris Schaeffer discusses 4 ways scammers hook you and get you to spend money on worthless traffic. Don't be a victim! Learn how these scams typically go and how to spot it before it happens to you.

    Try Opteo for free for 28 days - https://opteo.com/psp

    Chris Schaeffer - https://www.chrisschaeffer.com

    Watch this episode on YouTube: https://youtu.be/U9Bp3jMmvnc

    Submit a Question - https://www.paidsearchpodcast.com

    Twitter - https://twitter.com/PaidSearchPod
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    30 m
  • YouTube Campaigns Are Changing (Episode 457)

    YouTube Campaigns Are Changing (Episode 457)
    Apr 7 2025

    Changes coming to YouTube video campaigns, let's talk about that! Also a discussion about how to compete with big budgets. Is it even possible for a small budget to succeed in Google Ads? All that and more in this week's Paid Search Podcast episode with Chris Schaeffer.

    Try Opteo for free for 28 days - https://opteo.com/psp

    Chris Schaeffer - https://www.chrisschaeffer.com

    Joey Bidner - https://joeybidner.com

    Watch this episode on YouTube: https://youtu.be/KSTNzbQzPBQ

    Submit a Question - https://www.paidsearchpodcast.com

    Twitter - https://twitter.com/PaidSearchPod
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    37 m
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Lo que los oyentes dicen sobre The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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    5 out of 5 stars
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Enjoyable, Straight Forward, and Easy Listens

I am new to Google ads overall and have had a couple months of not so great performing ads. These 2 guys have helped fix my campaigns in the right direction by listening to their podcasts. I understand Manual CPC is the way to go however being new, I am currently still trying Automated Maximum Conversions however everyday am learning more and more. Tons of negative keywords (over 1.5k), over 200 phrase/exact match keyword and phrases has left me intimidated but these guys are teaching me through the Podcasts and giving me hope. Great Podcasts.

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  • Total
    5 out of 5 stars
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  • Historia
    5 out of 5 stars
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Practical, Insightful, Likable

The title says it all. When you first hear it, it can come off as too much banter and not getting to the point. However, each episode does offer some unique insights from two people with a ton of practical experience and over hundreds of episodes the light hearted banter is what keeps it from being too dry. It's an excellent podcast for paid search users. The more expert you are the harder it is to find new information you've not already thought of, but IMO, this podcast will have something even for the most tenured professionals. That's evident simply because these two guys both have 15+ years in paid search and they don't always agree, but they usually agree on most of what's said and they explain why they hold different points of view when they do.

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