Discover how the CEO of Musosoup, Chris Sharpe, is transforming the music promotion landscape for independent artists and labels by offering affordable PR solutions and fostering meaningful industry connections. Chris shares his journey from gig promoter to innovative publicist, detailing how his dissatisfaction with traditional PR practices led to the creation of Musosoup—a platform designed to democratise music promotion and bridge the gap between artists and the media.

Join us as we explore the diverse tools available to both music creators and emerging journalists, highlighting how these platforms empower artists and bloggers alike. From Spot on Track to Hype Auditor, uncover essential resources that aid in navigating the industry, while understanding the thrill of discovering talent early in their careers. Chris and I delve into the importance of authenticity in content creation, the value of grassroots support, and the necessity of sustainable public relations strategies that benefit everyone involved.

Learn about the art of selecting tastemakers and the collaborative environment Musosoup fosters for bloggers and artists alike. We discuss the significance of presentation in gaining public exposure, the power of building evergreen content, and the role of strategic playlisting. This episode wraps up with a heartfelt appreciation for Musosoup's mission and the influential role it plays in supporting independent music creators. Join us for a conversation filled with insights, inspiration, and practical advice for navigating the dynamic world of music promotion.

Reach out to me !

Websites
www.jonnyamos.com
https://themusicbusinessbuddy.buzzsprout.com

Instagram
https://www.instagram.com/themusicbusinessbuddypodcast/
https://www.instagram.com/jonny_amos/

Email
jonnyamos@me.com

This episode explores essential music marketing strategies for independent artists aiming to elevate their brand and connect with audiences effectively. I briefly discuss funding options before moving onto the importance of enlisting freelancers and highlight the importance of platforms like Tone Den, Unhurd Music and Audiomack to assist artists in their marketing efforts.

• Understanding the importance of funding and art to marketing
• Benefits of freelance collaboration for marketing efforts
• Overview of Tone Den's social media marketing capabilities
• Highlighting the features of Unheard Music as an all-in-one tool
• The role of data in understanding audience trends
• Emphasising the importance of building deeper fan relationships
• A vision for the future of music marketing in an artist-centred ecosystem

Reach out to me !

Websites
www.jonnyamos.com
https://themusicbusinessbuddy.buzzsprout.com

Instagram
https://www.instagram.com/themusicbusinessbuddypodcast/
https://www.instagram.com/jonny_amos/

Email
jonnyamos@me.com

In this episode, I interview Grammy-winning mix engineer James Auwarter, who shares his journey from aspiring musician to industry expert. Emphasising the importance of communication, collaboration, and technical skills, James offers practical advice for emerging artists and producers looking to elevate their work.

• James Auwarter's career path from trumpet to Grammy-winning engineer
• The critical role of effective communication with clients
• Understanding the significance of rough mixes and reference tracks
• Differences in working with independent artists versus major labels
• The evolution and importance of technology in music production
• Advice for emerging producers, songwriters, and artists on building a strong team
• The balance between high-quality gear and budget-conscious choices
• Insight on trial and error in the creative process and finding success in the industry

Reach out to me !

Websites
www.jonnyamos.com
https://themusicbusinessbuddy.buzzsprout.com

Instagram
https://www.instagram.com/themusicbusinessbuddypodcast/
https://www.instagram.com/jonny_amos/

Email
jonnyamos@me.com