The First Pencil

By: Kathi Kruse and Mike theCarGuy Correra
  • Summary

  • Kathi Kruse and Mike The Car Guy Correra are best friends, with many many years of retail experience in the car biz. "We decided to get together and talk about the things that are important to us in the auto industry, and hope you’ll come along for the ride. We’ll cover auto industry stuff, dealership profitability, and digital platforms, all with a dose of humor and our love for 80s/90s music. Join us!"

    © 2024 The First Pencil
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Episodes
  • Hey, Have You Heard About Video?
    Nov 27 2024

    👉Sign up for Kathi’s newsletter here👈

    Kathi and Mike are happy that more dealers are talking about the power of video, even if it’s nearly 15 years after we began urging dealers to welcome it.

    Mike’s blog post: Sales Management by C.P.A.

    The Jam: About a Young Idea

    “Modern music, emphasis on Mod. The Who kissed by Motown with a dash of the Clash.”

    The Jam: Beat Surrender

    The Style Council: Long Hot Summers documentary

    Mystify: Michael Hutchence 2019 doc, RIP 11/22/97

    Netflix: Tex Mex Motors

    👉Sign up for Kathi’s newsletter here👈

    Got a question? Email either of us!

    Kathi: kathi@krusecontrolinc.com

    Mike: mikethecarguy@outlook.com


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    4 mins
  • Social Media: ​​Whose Feed Is It Anyway?
    Nov 22 2024

    👉Sign up for Kathi’s newsletter here👈

    Kathi returns from a great Used Car Week conference and shares a few tidbits.

    Then, we spend most of our time discussing this trend of companies forcing their staff to share and promote their employer on their personal social media feeds…without compensation.

    Ed Zitron’s Web Summit Remarks: Ed Zitron - Why Are All Tech Products Now Shit?

    Duran Duran: Duran Duran - EVIL WOMAN (Live from Madison Square Garden)

    Jason Kelce and Stevie Nicks: Jason Kelce and Stevie Nicks have topped the iTunes holiday songs chart

    Ted Turner docuseries: Call Me Ted

    👉Sign up for Kathi’s newsletter here👈

    Got a question? Email either of us!

    Kathi: kathi@krusecontrolinc.com

    Mike: mikethecarguy@outlook.com


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    50 mins
  • This Had to Be Said About Automotive Influencers
    Oct 30 2024

    👉Sign up for Kathi’s newsletter here👈

    Kathi and Mike take a detour from our regular topics to call out hate. Neither of us can stand what we witnessed at Madison Square Garden over the weekend and we feel we must speak up. Both of us were shocked to see a so-called automotive influencer on the stage spewing hate, whether or not he says he wasn’t does not change what we witnessed.

    We’ve crossed a line, folks and it’s time to get back to civility both in our discourse and in how we treat our fellow humans. We are all in this together.

    Music segment:

    Oingo Boingo: Dead Man’s Party

    Oingo Boingo | Live at US Festival ’83 | May 28, 1983

    Podcast recommendation: Politickin' with Gavin Newsom, Marshawn Lynch, and Doug Hendrickson
    An unexpected collaboration: California Governor Gavin Newsom, Super Bowl Champion Marshawn “Beast Mode” Lynch, and their friend and agent Doug Hendrickson are Politickin’.

    Gavin Newsom like you’ve never heard him and Marshawn Lynch exactly how you’d expect him.

    👉Sign up for Kathi’s newsletter here👈

    Got a question? Email either of us!

    Kathi: kathi@krusecontrolinc.com

    Mike: mikethecarguy@outlook.com

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    46 mins

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