The Doula Darcy Podcast

By: Darcy Sauers
  • Summary

  • The Doula Darcy is a Business Coach for Doulas who LOVEs helping doulas master the art of marketing so that they can grow their businesses and help more families. On the podcast, Darcy combines her decade of experience in advertising with 14 years as a doula to empower other doulas with the marketing strategies and mindset shifts they need to attract more clients and create successful, fulfilling doula careers. Whether you're just starting out as a doula or looking to take your doula business to the next level, you're in the right place!
    2024
    Show more Show less
Episodes
  • If You’re Turning Away Doula Clients, It’s Time to Listen to This
    Mar 7 2025

    Doulas, are you turning away clients because you're booked solid?

    It’s a great problem to have… until it starts feeling like those referrals you're passing along are a missed opportunity for you.

    If you’re passing client referrals along to other doulas (without getting anything in return) but can’t imagine starting an agency because it feels too big, too complicated, or just too much—this episode is for you.

    I sit down with Juanita Harris of Southern Charm Doula, who was booked 9+ months out, constantly saying no to new inquiries, and exhausted. She thought running an agency was too much work… until she realized she was already doing half the work for free.

    🎙️ In this episode, Juanita shares:

    ✅ Why she resisted starting an agency for so long
    ✅ The breaking point that made her say, “I have to do this NOW”
    ✅ How she launched her agency in one week—without the overwhelm
    ✅ The biggest myths about starting an agency (and what’s actually true!)
    ✅ How she now supports more families, makes more money, and has more control of her schedule

    If you're feeling stuck, scared, or unsure about taking the next step towards opening a doula agency, this episode will open your eyes to what’s possible.

    🎧 Listen now! And if you need help growing your business, send me a DM—I’d love to chat.


    www.TheDoulaDarcy.com

    www.instagram.com/thedouladarcy

    Show more Show less
    28 mins
  • Boundaries in Doula Work: A Conversation with Allison Coleman of Austin Baby Guru
    Feb 17 2025
    In this episode of the Doula Darcy Podcast, host Doula Darcy, a seasoned business coach for doulas, interviews Allison Coleman of Austin Baby Guru and ABG Doula Training.

    The average doula burns out within 2-5 years. But not Allison Coleman. She's been thriving for 26 years! What’s her secret? Boundaries. Crystal clear, unapologetic boundaries.

    From charging premium rates to setting expectations with clients upfront—Allison shares it all on this week’s podcast episode.

    They discuss Allison's unique approach to running a doula agency with strong boundaries. Alison shares her expertise on setting client expectations, mutual interviews (meaning families have to apply to work with her agency in Austin!), and pricing structures. They also delve into the importance of clear boundaries for sustainable and fulfilling doula careers. The episode emphasizes that having well-defined boundaries enhances both client satisfaction and doula well-being. 00:45 Meet Alison Coleman 01:55 The Importance of Boundaries in Doula Work 03:20 Running a Successful Doula Agency 04:54 Setting Client Expectations and Boundaries 08:53 The Application Process for Clients 16:29 Ensuring a Good Fit: The Interview Process 21:32 Onboarding and Invoicing Process 21:55 Training and Mentorship for Doulas 23:42 Compensation Structure 25:09 Handling Client Issues 26:46 Setting Boundaries with Doulas 30:35 Training Programs and Workshops 33:52 Final Thoughts and Contact Information


    Learn more about ABG Postpartum Doula Training here:
    https://www.abgdoulatraining.com
    Follow Allison Coleman on Instagram:
    https://www.instagram.com/abg_pp_doula_training/
    Show more Show less
    40 mins
  • Authentic Copywriting for Doulas and Success without Sacrifice with Jillian Anderson
    Jan 31 2025

    Are you struggling to find the right words to connect with potential clients? Do you feel like your website and social media posts don’t truly reflect who you are as a doula?

    In this episode, I sit down with Jillian Anderson, an expert copywriter (and former abdominal massage therapist!) who helps entrepreneurs craft compelling, authentic messaging that converts.

    We dive into:

    ✅ Why copywriting is the key to booking more doula clients
    ✅ How to write in a way that sounds like you and feels natural
    ✅ The biggest mistake doulas make in their websites and social media posts
    ✅ The connection between pricing, self-worth, and marketing confidence

    PLUS—Jillian shares how her free birth experience shaped her perspective on postpartum support and why she hired a postpartum doula even after an undisturbed birth.

    If you’re ready to refine your message, attract more clients, and make marketing easier (without the sleazy sales tactics), this episode is for you!

    🔗 Links & Resources:
    📌 Follow Jillian on Instagram → @JillianAAnderson
    📌 Check out Jillian’s podcastThe Vital Mother Podcast

    https://www.jillian-anderson.com/

    📌 Join Success Without Sacrifice with Darcy and get Jillian's eyes on your website as a bonus
    https://douladarcy.com/doula-coach

    Jillian Anderson is a Positioning Expert + Lead Copywriter. She's worked with over 250 clients from across 55 countries and now specializes in High Performance Sales Copy — the kind that sounds like you and sells way better. Originally from northern New Jersey, Jillian now lives in South Carolina with her husband and children.
    Show more Show less
    42 mins

What listeners say about The Doula Darcy Podcast

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.