Social Media Decoded

By: Michelle Thames
  • Summary

  • How do I grow my brand on social media? How do I come up with content to post? Can I become an influencer? Is it possible to make money online? Welcome to Social Media Decoded a podcast dedicated to helping creatives, influencers, business owners and entrepreneurs simplify social media and thrive online. Hosted by Michelle Thames a social media strategist, influencer, and owner of Thames Media Solutions. Michelle brings you all the best tips to help you understand social media better. Sharing the best tips like social media strategies, business tips to help you succeed. Michelle shares actionable tips that you can implement and see results. Michelle's strategies have helped her and her clients build multiple six-figure businesses utilizing social media. Michelle also has over 11 years of experience as a content creator and influencer. She has worked with brands such as Lenovo, Dollar Eighty, Toyota, Olay, Subway, Country Financial, and many more. Michelle loves spending her time researching social media and how it affects businesses online and brings a wealth of knowledge to this podcast. Michelle delivers her best social media advice every week, so make sure you bring your pens and notepads because gems will be dropped. She also interviews some of the best experts in the industry bringing you all the secrets to help you grow and succeed on social media. Social Media Decoded is the place for real conversations. Get inspired and take real action! Are you ready to thrive on social media? Tune in!
    © 2024 Social Media Decoded
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Episodes
  • The Evolution of Marketing: What Worked Then vs. What Works Now
    Feb 21 2025

    Marketing is constantly evolving, and what worked a decade ago may no longer be effective in today’s digital landscape. In this episode of Social Media Decoded, marketing strategist and business coach Michelle Thames explores the transformation of marketing over the years, highlighting past trends, current strategies, and future predictions for 2025 and beyond. She dives into the rise of digital marketing, the power of social media, AI-driven personalization, and why adaptability is the key to long-term success.

    Whether you’re an entrepreneur, business owner, or marketer, this episode will help you stay ahead of the curve by understanding what marketing strategies still work, which ones are outdated, and how to future-proof your brand in an ever-changing world.

    What You’ll Learn in This Episode:

    Traditional Marketing Tactics That Worked in the Past – Print ads, direct mail, TV commercials, and sponsorships
    The Digital Marketing Revolution – Social media, influencer marketing, and content-driven strategies
    The Role of Data and Personalization in Today’s Marketing – How AI and automation are reshaping the industry
    Emerging Trends for 2025 and Beyond – What brands need to focus on now to stay competitive
    Real-World Brand Examples – How companies like Nike, Coca-Cola, and Apple have adapted their marketing strategies for long-term success

    Key Takeaways & Actionable Insights:

    📌 Marketing is constantly evolving – Staying ahead requires adaptability and a willingness to embrace new trends.
    📌 Content and community are king – Today’s consumers demand value-driven, authentic content over traditional ads.
    📌 AI and automation are the future – Personalized, data-driven marketing is becoming the standard.
    📌 Visibility matters – The brands that dominate today are those leveraging social media, video content, and influencer partnerships effectively.

    Resources & Links Mentioned in This Episode:

    🔹 Work with Michelle – Need expert marketing guidance? Book a strategy session HERE
    🔹 Follow Michelle on Instagram for daily marketing tips → [@michellelthames]
    🔹 Subscribe to the Podcast so you never miss an episode!

    How to Support the Podcast:

    Subscribe & Leave a Review on Apple Podcasts or Spotify – it helps more entrepreneurs find the show!
    📲 Screenshot this episode & tag [@michellelthames] on Instagram with your biggest takeaway!
    📢 Share this episode with a friend or business owner who needs to stay ahead in marketing.

    🚀 Marketing is evolving—are you ready to adapt? Press play now and learn how to future-proof your business!

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    8 mins
  • The First Steps to Building Your Dream Business in 2025
    Feb 19 2025

    Ready to make 2025 your breakthrough year in business? If you’re tired of feeling stuck, overwhelmed, or unsure of what to do next, this episode is for you!

    In today’s episode, I’m breaking down the first and most important steps to building a thriving, profitable, and aligned business this year. We’ll cover:

    ✅ How to create offers that actually sell (and feel good to promote!)
    ✅ The visibility strategy that ensures your ideal clients find you
    ✅ A simple but powerful way to set goals you’ll actually achieve
    ✅ Why tapping into your existing network can be a game-changer for growth

    💡 Plus, I’ll share how you can get direct, real-time coaching from me via Voxer! If you want personalized strategy, accountability, and expert advice—without the high-ticket coaching price—this is the perfect option for you.

    🎧 Press play now, and let’s start building your dream business together!

    Resources & Links Mentioned:

    💬 Want my coaching in your pocket? Check out more info for my Voxer coaching here →
    📲 DM me “VOXER” on Instagram @michellelthames for more details!

    🔥 If you loved this episode, here’s how you can support the show:

    💖 Subscribe & leave a review on Apple Podcasts or Spotify—it helps more entrepreneurs find the show!
    📸 Screenshot this episode & tag me on Instagram @michellelthames with your biggest takeaway!
    🎙️ Share this episode with a biz bestie who needs to hear it!

    📢 PS: The first quarter of 2025 isn’t over yet! You still have time to make BIG moves—let’s do this together!

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    9 mins
  • Behind the Scenes: How I Helped a Client 3X Their Revenue
    Feb 17 2025

    Want to scale your business and increase revenue, but not sure where to start?

    In this episode of Social Media Decoded, I’m taking you behind the scenes of a real client success story—how we helped a business triple their revenue using a strategic mix of organic marketing, PR, social media, and paid ads.

    If you’re struggling with marketing, feeling stuck in your business, or wondering whether hiring a marketing agency is the right move for you, this episode is a must-listen!

    What You’ll Learn in This Episode: ✔️ The exact strategies we used to 3X a client’s revenue ✔️ Why brand positioning and messaging are crucial for sales ✔️ How PR, influencer marketing, and content strategy build trust ✔️ The power of social media & paid ads to drive consistent leads ✔️ Why working with a marketing agency is a game-changer for growth About Thames Media Solutions We’re the Jane of all trades when it comes to marketing. Our agency helps businesses scale by handling everything from: ✅ Social media management & content strategy Influencer marketing & brand partnerships PR & media outreach Paid advertising (Facebook & Instagram ads) Brand audits & marketing strategy execution

    If you’re ready to take your business to the next level, book a free strategy call today →HERE

    Who This Episode Is For: Business owners who want better marketing results Entrepreneurs feeling stuck in their revenue growth Brands looking for done-for-you marketing services Anyone curious about how a marketing agency can help them scale Resources & Links Mentioned: 🔗 Book a Free Strategy Call – Get expert marketing guidance for your business 🔗 Follow Me on Instagram – Let’s connect!

    📩 Loved this episode? Take a screenshot, share it in your IG Stories, and tag me @michellelthames so I can shout you out!

    🔥 Don’t forget to subscribe & leave a review on Apple Podcasts or Spotify—your support helps more entrepreneurs discover this show! 💖

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    9 mins

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Iam_jujup’s Review

This podcast has truly provided “actionable” advice that I have been able to easily apply on my Instagram, Tik Tok & YouTube accounts. If you want free game on how to grow an authentic community on social media, tune in! If you are willing to learn and apply, this podcast is especially for you!
Also, michelle is super sweet! I personally dm’d her on IG, regarding a question I had. She was actively engaged and responsive. I think that’s a plus to know that she’s a real person and clearly loves what she does!
Thank you Michelle!

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