How can podcast creators use a start-up mindset to design and grow a sustainable show?

Ryan Devlin is the host of The Struggle Climbing Show, a popular podcast in the rock climbing community that set itself apart from other shows from the very beginning.

Ryan shares how he planned for podcast success using a business mindset, including:

1. Creatively structuring a show to differentiate it

2. How to be strategic with relationships for marketing

3. Keeping revenue in mind from the launch

Want to connect with Ryan and other podcasters who knows what you're going through?

Join our free Podcasters' Collective: a virtual community for podcast creators to learn and network.

Apply at wildpoppycreativeco.com/community

Music by Kris Hampton. Find more resources at wildpoppycreativeco.com.

Overwhelmed by the treadmill of creating and sharing content to promote your podcast?

Listen to hear thoughts on:

1. Defining the the specific goal of each type of content

2. How to identify your primary form of content and where you should repurpose it

3. Why you need to create structure in order to be consistent with content

4. When to take a pause and go back to content basics

Then, if you want to find podcast brand partners in 2025...

Join the Brand Partnerships Accelerator in January!

Have you tried to pitch brands, but it doesn't lead anywhere? Already worked with brands, but it didn't feel natural or worth it?

We're stoked to open our January cohort of the Brand Partnerships Accelerator. This four week program helps you get organized, learn how to pitch (or pitch better), start getting out there in front of brands, and take meaningful steps toward your next brand partnership.

Let's make 2025 your era of awesome brand partners. Go to wildpoppycreativeco.com/brands to get in.

Music by Kris Hampton.

There's a difference between a podcast listener and a superfan.

Superfans will spread their love of your show to others, engage with whatever hype you put out, and tell you what they think.

We share three simple but impactful ways you can create a culture of superfans around your podcast.

Plus, a BIG FUN ANNOUNCEMENT!:

We have a brand-new program starting January 2025 for podcasters who want to work with brand partners in the next year.

The Brand Partnerships Accelerator is a four-week, interactive program for creators who want to make money from their show and design a win-win-win relationship for themselves, their listeners, and a brand.

You’ll take your first steps toward building a meaningful relationship with a partner.

Learn more or grab your spot at wildpoppycreativeco.com/brand.

Music by Kris Hampton.