Handmade & Beyond Podcast

By: LL - Etsy & Handmade Business Coach
  • Summary

  • I help other people start, build, and grow their handmade and Etsy businesses so that they can make extra money pursuing their passion. I am a real seller that makes their entire living off Etsy and my handmade business. I teach others how to do the same.
    All content is copyright of Handmade & Beyond
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Episodes
  • This makes Etsy much harder! Stop doing this!
    Feb 4 2025

    Learn to make more 💰 on Etsy with less time! Get support, community & training to overcome roadblocks & reach your goals using my $540K framework! 🚀https://www.skool.com/etsygamesvip/about

    Struggling to get sales on Etsy? Your listing title could be the reason why! In this video, I break down the 5 biggest mistakes Etsy sellers make with their listing titles—and how to fix them fast to boost your traffic and sales.

    🔹 What You’ll Learn in This Episode:

    Why your first keywords matter most and how to pick the right ones

    The danger of low-traffic keywords (and how to find high-demand alternatives)

    How ultra-niche keywords can hurt your visibility (and what to do instead)

    Why broad keywords don’t always work (and when to use them strategically)

    The importance of using all 140 characters in your title for max reach

    Why filler words and unnecessary info kill your SEO (and what to replace them with)

    I also share a real Etsy seller case study where we fixed a poor keyword strategy and increased search volume from 300 to nearly 100,000 monthly searches! If you’re serious about getting more views, traffic, and sales, this is a must-watch.

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    15 mins
  • Are Etsy Ads Worth It in 2025? A Complete Seller Guide
    Jan 28 2025

    Get the full ads training with an interactive ads spreadsheet along with tons of other resources to help you grow your Etsy business here: 🚀https://www.skool.com/etsygamesvip/about

    In this video, I’m sharing the ultimate guide to Etsy Ads—everything you need to know to decide if they’re right for your business. Whether you’ve wasted money on ads in the past or you’re just starting out, I’ll break it all down so you can avoid costly mistakes and maximize your return on investment. Here’s what I’ll cover:

    • What Etsy Ads are and how they work.

    • The difference between Etsy Ads and Offsite Ads.

    • How to budget effectively for Etsy Ads.

    • Step-by-step instructions for setting up your first ad campaign.

    • How to choose the right listings to advertise.

    • The secrets to improving ad performance over time.

    • Why new shops should hold off on ads—and when it’s the right time to start.

    • Realistic expectations: Can Etsy Ads boost your business?

    Stick around for my tips on organic growth and how ads fit into the bigger picture of your shop’s success. If you’re ready to use Etsy Ads strategically, this guide will give you everything you need to succeed!

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    14 mins
  • Etsy Success: Focus on This, Forget the Rest
    Jan 21 2025

    Learn to make more 💰 on Etsy with less time! Get support, community & training to overcome roadblocks & reach your goals using my $540K framework! 🚀https://www.skool.com/etsygamesvip/about

    💻Try Alura For Free Here: https://www.alura.io/?via=LLETSY

    📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess

    🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart

    In this video, I’m diving deep into how Etsy sellers—whether you’re just starting, slightly established, or a veteran—should spend their time for maximum results. Most Etsy sellers struggle because they focus on the wrong tasks, which holds them back from the traffic, sales, and growth they want. I break down exactly how to allocate your time strategically at every stage of your Etsy journey to see success sooner.

    Here’s what we’ll cover:

    For New Sellers: Learn why 90% of your time should be on creating new listings, mastering SEO, and improving product photos to drive traffic and sales.

    For Established Sellers: Shift to a 75/25 split, focusing on listing consistency, fixing underperforming listings, and refining your shop.

    For Veteran Sellers: Spend 60% of your time on listings and dedicate more energy to improving your shop, scaling marketing efforts, and driving external traffic if desired.

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    9 mins

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