Book Marketing Tips and Author Success Podcast

By: Author Marketing Experts
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  • Summary

  • Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and take that next step toward a more successful, long-term book marketing plan!

    © 2025 Book Marketing Tips and Author Success Podcast
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Episodes
  • The Sneaky Ways Authors Sabotage Their Own Success

    The Sneaky Ways Authors Sabotage Their Own Success
    Feb 21 2025

    Success as an author isn’t just about writing a great book—it’s about making smart marketing and business decisions. But what if you’re unknowingly getting in your own way? In this eye-opening episode, we’re unpacking the sneaky ways authors sabotage their own success, from marketing missteps to mindset traps that hold you back. You’ll discover the subtle mistakes that could be costing you book sales, visibility, and career momentum—plus, we’ll share actionable strategies to help you course-correct before it’s too late. Don’t let self-sabotage derail your success—tune in and take control of your author journey!

    Send us your feedback!

    Check out our new mentorship program that will definitely change your life:

    https://amarketingexpert.com/author-mentorship/

    Help promote the podcast and earn free swag:

    If you're willing to put our podcast player widget on your website we'd love to send you free book swag, and you can earn a free coaching session!

    Email us at info@amarketingexpert.com for more information.

    Buy Penny's new book, The Amazon Author Formula

    FREE BONUS

    Leave a review and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email. Can't leave one on your podcast platform? Just email us your review and we'll put it on our website: info@amarketingexpert.com.

    Check out our podcast page and learn more about the team: www.amarketingexpert.com/author-podcast
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    53 mins
  • Don't Give Up on Your Book: When to Push and How to Pivot

    Don't Give Up on Your Book: When to Push and How to Pivot
    Feb 14 2025

    Every author hits a point where they wonder: Should I just give up? If your book isn’t selling, your marketing efforts feel like a dead end, and hope seems lost—don’t throw in the towel just yet. In this episode, we’re digging into the real deal-breakers that can make or break a book’s success, but more importantly, we’re exploring powerful ways to turn things around.

    Sometimes, it’s not about giving up—it’s about making the right adjustments. From common pitfalls to creative solutions, we’ll help you assess what’s really going on with your book and what steps you can take to salvage its success. Before you walk away, tune in for fresh strategies, a new perspective, and a much-needed reality check on what’s possible for your book’s future.

    Send us your feedback!

    Check out our new mentorship program that will definitely change your life:

    https://amarketingexpert.com/author-mentorship/

    Help promote the podcast and earn free swag:

    If you're willing to put our podcast player widget on your website we'd love to send you free book swag, and you can earn a free coaching session!

    Email us at info@amarketingexpert.com for more information.

    Buy Penny's new book, The Amazon Author Formula

    FREE BONUS

    Leave a review and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email. Can't leave one on your podcast platform? Just email us your review and we'll put it on our website: info@amarketingexpert.com.

    Check out our podcast page and learn more about the team: www.amarketingexpert.com/author-podcast
    Show more Show less
    32 mins
  • Book Marketing Costs: Solid Investment or Waste of Money?

    Book Marketing Costs: Solid Investment or Waste of Money?
    Feb 7 2025

    An investment in book marketing and publicity is an investment in all the hard work you've poured into your book. But why is book marketing so expensive? And are those cheaper, one-off services really worth it? In this episode, we're breaking down the true cost of book marketing—what you’re really paying for, what actually moves the needle on book sales, and whether a big budget always equals big results. Is it a case of "you get what you pay for," or is there more to the story? If you’ve ever wondered whether to spend a little or a lot on marketing—and which options deliver real impact—this deep dive is for you!

    Send us your feedback!

    Check out our new mentorship program that will definitely change your life:

    https://amarketingexpert.com/author-mentorship/

    Help promote the podcast and earn free swag:

    If you're willing to put our podcast player widget on your website we'd love to send you free book swag, and you can earn a free coaching session!

    Email us at info@amarketingexpert.com for more information.

    Buy Penny's new book, The Amazon Author Formula

    FREE BONUS

    Leave a review and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email. Can't leave one on your podcast platform? Just email us your review and we'll put it on our website: info@amarketingexpert.com.

    Check out our podcast page and learn more about the team: www.amarketingexpert.com/author-podcast
    Show more Show less
    31 mins

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Profile Image for kimbereley

Excellent! This podcast is my new best friend!

I love this podcast and these gals really know their stuff.

As someone who has done Book Marketing for the past 7 years, I can vouch for them 100%!

I love that I am learning new things and it's fun listening to them. I like their dynamic together and that it's sprinkled with
a bit of laughter here and there.

For me, it's like talking "shop" with your best friends, people who want the best for you and have the knowledge
and skills to help you achieve your goals.

If you want to get on the road to success as an author I HIGHLY recommend this podcast. It really should have dozens of reviews and fans. A hidden gem.

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  • Overall
    5 out of 5 stars
Profile Image for T. Hartzell

CAN'T MISS Book Marketing Advice!!!

I swear, it's like Penny & Amy have curled up in a corner of my mind, taken notes on all my insecurities, questions, and concerns as a newbie self-publishing author, and they've turned them into podcast episodes! These two ladies are entertaining (their humor is endearing & you really feel like you're hanging out with your besties), passionate, & they REALLY know their stuff! I'm always learning something new and coming away with sage advice in every episode.

Before I found this hidden gem, I was bubbling over with anxiety from what I had learned about book marketing and I felt hopeless. These episodes have helped break apart the different areas of book marketing and made implementing their advice feel doable for a self-publishing author that's willing to put in the work.

So far, two of my favorite take-aways from this podcast have been to not skimp on a good quality cover design & that Goodreads is a viable platform for book marketing that shouldn't be ignored.

Penny and Amy, thank you so much for everything you do to make this podcast happen! Keep 'em coming!

-Rachael

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