• Aileen Casmano: Say Goodbye to Fear, Uncertainty, and Doubt in our marketing messaging

  • Jan 29 2025
  • Length: 50 mins
  • Podcast

Aileen Casmano: Say Goodbye to Fear, Uncertainty, and Doubt in our marketing messaging

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  • Summary

  • Let's stop using Fear, Uncertainty, and Doubt in our marketing messaging.

    Aileen Casmano, Demand Gen Director at Blink Ops, is back for a different marketing message as she discusses hardships, mental pain, and adversity during a lengthly lay-off.

    This week on Tea Time with Tech Marketing Leaders the thoughtful Aileen Casmano is back! She was a guest many moons ago where she spilled the tea on the importance of frankly... FUDDING OFF – meaning to stop using Fear, Uncertainty, and Doubt in our marketing messaging.

    She's back and we're diving into the importance of mental health, framing, and positive self-talk.

    Did you miss the first time Aileen spilled the tea? Stop by our website to have a listen: https://mkgmarketinginc.com/podcasts/marketing-leaders/cybersecurity-marketers-stop-using-fud/

    Connect with Aileen on LinkedIn: https://www.linkedin.com/in/aileencasmano/
    Check out Blink Ops: https://www.blinkops.com/

    Learn why MKG Marketing is a great fit for your cybersecurity business: https://mkgmarketinginc.com/case-studies/
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