Your brand is more than just a logo or a pretty website—it’s the soul of your business.

But how do you make sure your visual identity truly reflects your purpose?

In this episode I'm joined by Katie Mont, a brand designer who specializes in helping mission-driven business owners connect their purpose with their visual identity.

Katie discusses her journey from aspiring artist to entrepreneur, battling fibromyalgia, and her experience in corporate social responsibility. Throughout the conversation, she emphasizes the importance of aligning brand visuals with core values, providing practical advice on how to start and refresh a brand. The episode also touches upon overcoming limiting beliefs and the significance of social and environmental responsibility in business.

Katie shares tips on conducting a brand audit and the necessity of consistency and purpose in branding to build meaningful and lasting client relationships.

Find Katie, read up on her current projects, join her newsletter and download her super helpful Brand Checklist at KatieMont.com!

Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com.

Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance.

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