Backfired: The Vaping Wars
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Narrated by:
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Leon Neyfakh
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Arielle Pardes
About this listen
When two Stanford graduate students set out to create a new kind of cigarette that wouldn’t kill them, they didn’t foresee all the obstacles that lay ahead — or the powerful forces their invention would unleash. Nearly 10 years after the launch of the JUUL, Backfired: The Vaping Wars asks: Could e-cigarettes have been the solution to one of the world’s most pressing public health problems—or was this technology doomed to introduce a whole new generation to nicotine, and end up perpetuating an intractable addiction?
Backfired is the latest podcast from Prologue Projects, the award-winning team behind Slow Burn, Fiasco, and Think Twice: Michael Jackson. Backfired is a show about the business of unintended consequences—what happens when solving one problem inadvertently leads to a host of new ones?
In this tale of opportunity, addiction, and good intentions gone awry, hosts Leon Neyfakh and Arielle Pardes offer a definitive account of Juul Labs’ rise and fall, as well as the ubiquitous illegal vape market that sprouted up in its wake. Through dozens of original interviews, they gain access to the key players who got swept up—sometimes unwittingly—in the firestorm that reshaped the culture of nicotine.
For a list of books, articles, and documentaries used in the research for this podcast, please visit bit.ly/backfiredbib.
The senior producer of Backfired: The Vaping Wars was Sam Lee. The editor was Kim Gittleson. Producers were Dustin Desoto, Leon Neyfakh, Arielle Pardes, and Katherine Sullivan. The assistant producer was Arlene Arevalo. Sound design by Andrew Parsons. Archival research and fact-checking by Francis Carr. Theme song and score composed by Emma Munger. Audio mix by Erica Huang. Backfired was co-created for Prologue Projects by Kim Gittleson.
©2024 Prologue Projects (P)2024 Audible Originals, LLCAbout the Host
About the Host
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You had to be there
- By 🔥 Phx17 🔥 on 07-26-24
By: Dan Aykroyd
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MOVE: The Untold Story of an American Tragedy
- By: Curtis Bryant, Kevin Arbouet
- Narrated by: Tariq Trotter
- Length: 5 hrs and 19 mins
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This searing audio documentary brings listeners deep inside the unforgettable story of MOVE, gaining unprecedented access to surviving MOVE members, elected officials from the era, eyewitnesses, and historians to create an indelible portrait of an American tragedy.
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Balanced Examination of History
- By James Peacock on 08-14-24
By: Curtis Bryant, and others
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The Exvangelicals
- Loving, Living, and Leaving the White Evangelical Church
- By: Sarah McCammon
- Narrated by: Sarah McCammon
- Length: 8 hrs and 2 mins
- Unabridged
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Growing up in a deeply evangelical family in the Midwest in the ‘80s and ‘90s, Sarah McCammon was strictly taught to fear God, obey him, and not question the faith. Persistently worried that her gay grandfather would go to hell unless she could reach him, or that her Muslim friend would need to be converted, and that she, too, would go to hell if she did not believe fervently enough, McCammon was a rule-follower. But through it all, she was plagued by fears and deep questions as the belief system she'd been carefully taught clashed with her expanding understanding of the outside world.
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Multiple Reasons
- By Meghan Smith on 03-30-24
By: Sarah McCammon
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Coatbridge: The Disappearance of Moira Anderson
- By: Chalk and Blade
- Narrated by: Sandra Brown
- Length: 5 hrs and 1 min
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For decades, Sandra Brown’s life has been intertwined with someone she has never met: an eleven year-old girl named Moira Anderson – who disappeared from their hometown of Coatbridge, Scotland, in 1957. It became one of the oldest cold cases in Scottish history. Sandra lived just around the corner from Moira. She grew up hearing about the missing girl, whose memory haunted the town. But she never imagined that, one day, she would be the one trying to uncover what happened. Or that her search for answers would reveal secrets and lies so close to home.
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Moving Story
- By White-Dobb on 07-05-24
By: Chalk and Blade
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The Debutante
- By: Jon Ronson
- Narrated by: Jon Ronson
- Length: 3 hrs and 11 mins
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Thirty years ago, award-winning journalist Jon Ronson stumbled on the mystery of Carol Howe—a charismatic, wealthy former debutante turned white supremacist spokeswoman turned undercover informant. In 1995, Carol was spying on Oklahoma’s neo-Nazis for the government just when Timothy McVeigh blew up a federal building in Oklahoma City, killing 168 people.
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Interesting but not compelling
- By Gail Jester on 04-15-23
By: Jon Ronson
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Serial Killers: Real and Imagined
- By: Emily Zarka, The Great Courses
- Narrated by: Emily Zarka
- Length: 2 hrs and 56 mins
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Monster stories aren’t just meant to entertain. They’re meant to inform, even educate. Above all, they ask us to question our own humanity. Nowhere is this truer than in stories of serial killers. What are the origins of this monstrous archetype? Why are we so fascinated with such gruesome terror? What do they reveal about our fears and anxieties? Explore these and other questions in Serial Killers: Real and Imagined, where public scholar Emily Zarka looks at the serial-killer trope across history, from murky 17th-century legends to 21st-century true-crime obsessions.
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Good comparison
- By Jill H. Shelley on 09-02-24
By: Emily Zarka, and others
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Darkness Visible
- Earworms
- By: Arvind Ethan David
- Narrated by: Kirsty Yates, Christian McKay, Miranda Richardson, and others
- Length: 38 mins
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It is June 1940. The war against Hitler’s forces is raging. And the tide is turning against the British. In this hour of despair, Prime Minister Winston Churchill receives a mysterious letter from an even more mysterious woman, offering a Faustian bargain and a promise of victory. But if Churchill accepts, will he be condemning his nation’s very soul?
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I was enjoying this until…
- By Anonymous User on 01-14-24
What listeners say about Backfired: The Vaping Wars
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Anonymous User
- 07-14-24
Another Neyfahk Masterpiece
Everything Leon Neyfahk does is so very good. His investigative work on all of his podcasts is first class and this is another example of his journalistic expertise. What struck me most about this particular story was his personal connection to the subject, his willingness to be open about his own addiction and Ariel’s clear-eyed devil’s-advocate contributing all the counter arguments raised in this messy, complicated, yet fascinating topic. Thanks for another informative show.
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2 people found this helpful
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- John Collins
- 06-30-24
All sides.
The information and investigation came at the issue from sides and in the right order. Still so much isn’t known but l understand more than I did before.
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1 person found this helpful
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- Nicole Weiss
- 08-01-24
Mind changing
I plan to send this to all my friends who smoke. I have no plans on becoming a vaper, but it changed my mind and made me look at the industry in a different way.
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1 person found this helpful
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- Zach Mecham
- 07-19-24
Great book, great information
Really interesting story I would recommend it to anyone who asked, worth a listen if you have a subscription
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1 person found this helpful
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- Keith M. Karabin
- 08-12-24
Well researched and earnest
The pair presented a well rounded approach to a complex history and hot issue in a very engaging way.
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1 person found this helpful
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- shila k edwards
- 08-15-24
Addiction to Nicotine…
Quitting smoking cigarettes after 45 years of use was the hardest thing I’ve had to do, but it was the HABIT, not the Nicotine addiction. Nicotine leaves the body in 3-5 days. For me, the rest of it was having the first cup of coffee without a cigarette, no smoking after a meal, no smoking while driving or doing laundry or working on the computer or sitting outside…It was also a way of keeping track of time. For 3-4 years I still found myself reaching for the non-existent pack. On really beautiful, hot summer days I still crave a cigarette. I still love the smell of someone smoking, especially right after they light up but I do not feel the desire to indulge in Nicotine again. Perhaps I am just lucky? But both my parents were Smokers, especially my Dad and I loved the smell of his first cigarette wafting up the stairs along with the smell of fresh coffee (my true addiction).
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- ahw
- 09-05-24
Very informative
The information was given in a way that you can draw your own conclusion based on what angle you looked at it from.
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- L. Tranberg
- 09-23-24
Science around vapiy
I like the topic. Very timely and the information in the podcast is interesting. It's a good review of this daily habit people have acquired.
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- Kathleen
- 06-24-24
Truly EXCELLENT podcast
Lost both of my parents to smoking related lung disease and have always had a negative perception of vaping. This well-researched podcast shows the complexity of this issue. This first episodes had me furious about the targeting of youth (and greed of companies). The research behind health benefits and harms of vaping and discussion of harm reduction efforts in the UK all provided a well rounded picture. WELL worth the listen. Truly excellent job.
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4 people found this helpful
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- kristin
- 06-26-24
Great Info
Great research done on such a complicated subject. I loved the different perspectives from everyone impacted by this industry. I really enjoyed the interviews done on founders of different vape companies.
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3 people found this helpful