Backable
The Surprising Truth Behind What Makes People Take a Chance on You
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Narrated by:
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Suneel Gupta
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Carlye Adler
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Landon Woodson
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Natalie Naudus
About this listen
A groundbreaking book that boldly claims the key to success in business is not talent, connections, or ideas, but the ability to persuade people to take a chance on potential.
No one ever makes it alone. But how come some people can get investors to believe in their ideas while others - sometimes with even better ideas - fall flat? What is it about certain people that make us want to take a bet on them? What is it that makes them backable? As it turns out, it's not what you think. Backability is not driven by having the best experience, the finest pedigree, or the most innovative ideas. In fact, many highly successful people are backed long before they are qualified. We tend to view these people as lucky. But the decision to back them is neither an accident nor a mistake and rarely the result of good luck.
Drawing from his own business experience, countless interviews with some of tech's biggest innovators, and compelling case studies of classic success stories like Howard Schultz and Elon Musk, Gupta breaks down the six qualities of backable people who get others to take a bet on them. Backable pulls back the curtain on the illusive X factor that some people just seem to have and instead offers concrete tools like crafting the right pitch and appropriately scaling a project's vision. Anyone from aspiring entrepreneurs to start-up stars can master these skills and jump-start their next big idea.
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Critic reviews
“The most successful people aren’t just brilliant...they’re backable. This is the quality I look for most in leaders I recruit and entrepreneurs I fund - now I have a great name for it and a playbook for what it takes. Whether you want to get ahead inside a company or build a start-up from the ground up, this fascinating book is a must-read.” (Reid Hoffman, co-founder of Linkedin)
“This book is truly brave. I felt like I was sitting with Suneel as he unveiled secret steps that anyone can take to stand out and achieve their dreams.” (Reshma Saujani, founder and CEO of Girls Who Code, best-selling author of Brave Not Perfect)
"Backable provides a super-readable and actionable look at how to make your ideas take flight. Whether you're pitching a brand-new startup or an idea for your company's next product, you'll find a wealth of insights and stories throughout." (Mike Krieger, co-founder of Instagram)
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Dig deep and you will find the most compelling argument for working together: Happiness. In business there are always unique individual achievers, but pull down the veil and you'll often find someone alongside them. Michael Eisner does just that in Working Together. Using his own collaboration with Frank Wells at Disney as a launching point for examining other famously successful partnerships, Eisner offers us an intimate and deeply personal look at some of the most rewarding business partnerships.
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Interesting to see what all partners had in common
- By Amazon Customer on 06-01-13
By: Michael D. Eisner, and others
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Often Wrong, Never in Doubt
- Unleash the Business Rebel Within
- By: Donny Deutsch, Peter Knobler
- Narrated by: Peter Knobler
- Length: 5 hrs and 13 mins
- Abridged
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Often Wrong, Never in Doubt is an inspirational book from one of America's most colorful and exciting entrepreneurs. Donny Deutsch lays out the core principles that propelled him to create tremendous wealth, build a huge and influential business, and become a national personality.
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Deutsch is cool!
- By Michael on 10-27-05
By: Donny Deutsch, and others
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Dream Year
- Make the Leap from a Job You Hate to a Life You Love
- By: Ben Arment
- Narrated by: Sean Pratt
- Length: 7 hrs and 42 mins
- Unabridged
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What if someone could guide you, step-by-step, as you identify, plan, and launch your dream career - in just one year. That's what Ben Arment does in his transformative coaching class, which has helped hundreds of people reinvent their lives to enjoy greater enthusiasm and fulfillment while also making a living. Now he's sharing his best insights, advice, and inspiring true stories in Dream Year. You'll find out how people just like you are discovering (or rediscovering) what they were truly born to do, then following a proven process to make it real.
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Motivational!
- By ajanicad on 03-21-15
By: Ben Arment
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Total Focus
- Making Better Decisions Under Pressure
- By: Brandon Webb, John David Mann
- Narrated by: Johnathan McClain, Brandon Webb
- Length: 7 hrs and 38 mins
- Unabridged
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Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane.
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Biography/ sales pitch.
- By Dennis on 01-10-18
By: Brandon Webb, and others
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Hustle
- The Power to Charge Your Life with Money, Meaning, and Momentum
- By: Patrick Vlaskovits, Neil Patel, Jonas Koffler
- Narrated by: Brian Sutherland
- Length: 8 hrs and 43 mins
- Unabridged
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Too often we feel like underdogs fighting a system that stacks the odds against us. We work hard, follow the rules, and dream of a better life. But these days, working harder doesn't always lead to fulfillment. In fact, according to Gallup research, nearly 90% of people feel disconnected from their jobs. So how do you break free from the drudgery and achieve more success on your own terms? You hustle.
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Brian Sutherland can narrate ALL MY BOOKS
- By Debbie Tudor on 08-18-19
By: Patrick Vlaskovits, and others
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Superbosses
- How Exceptional Leaders Master the Flow of Talent
- By: Sydney Finkelstein
- Narrated by: Mel Foster
- Length: 8 hrs and 31 mins
- Unabridged
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After meeting chef Alice Waters at her legendary restaurant, Chez Panisse, Sydney Finkelstein got to thinking about the dozens of chefs who had come from her establishment to open their own restaurants and gain notoriety as some of the country's most creative culinary figures. Waters, he found, had spawned a family tree of geniuses. Could this pattern exist in other industries?
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Interesting, but not helpful
- By Ben on 03-12-16
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The Mackay MBA of Selling in The Real World
- By: Harvey Mackay
- Narrated by: Tim Wheeler
- Length: 8 hrs and 34 mins
- Unabridged
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Harvey Mackay is a legend - his bestsellers Swim with the Sharks Without Being Eaten Alive and Beware the Naked Man Who Offers You His Shirt were named by the New York Times as two of the most inspirational business books of all time. Now he’s back with the sum total of decades of sales know-how - teaching go-getters how to make the sale and hit the numbers, day in and day out. His advice is rooted in road-tested, real-world experiences and include tips on the Web, LinkedIn, and Facebook. The human touch is still the most important tool a salesperson has.
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Empty rah-rah
- By Eric on 12-12-11
By: Harvey Mackay
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Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 14 hrs and 53 mins
- Unabridged
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In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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The Reality of Reality Check
- By Ben on 08-18-09
By: Guy Kawasaki
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Coloring Outside the Lines
- Business Thoughts on Creativity, Marketing, and Sales
- By: Jeff Tobe
- Narrated by: Jeff Tobe
- Length: 2 hrs and 48 mins
- Unabridged
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This audio from creativity guru Jeff Tobe is an unusually charming collection of warm, funny, and instructive business tales. It provides numerous examples of street-smart sales tactics, exemplary customer service, and outside-the-lines marketing. The audio program encourages anyone with an entrepreneurial spirit by providing story after story of creative ideas and inspiration. In Coloring Outside the Lines: Business Thoughts on Creativity, Marketing, and Sales, Jeff Tobe shows that when you compete head-on in business you are just agreeing to play by the same old rules.
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Hilarious and Charming, yet still Authentic
- By Michael Beyer on 02-09-23
By: Jeff Tobe
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Alibaba's World
- How a Remarkable Chinese Company Is Changing the Face of Global Business
- By: Porter Erisman
- Narrated by: George Newbern
- Length: 6 hrs and 5 mins
- Unabridged
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In September 2014, a Chinese company that most Americans had never heard of held the largest IPO in history - bigger than Google, Facebook, and Twitter combined. Alibaba, now the world's largest ecommerce company, mostly escaped Western notice for over 10 years, while building a customer base larger than Amazon's and handling the bulk of ecommerce transactions in China. How did it happen? And what was it like to be along for such a revolutionary ride?
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Not bad
- By Daniel on 09-12-15
By: Porter Erisman
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The Intelligent Entrepreneur
- By: Bill Murphy Jr.
- Narrated by: Fred Berman, L. J. Ganser
- Length: 12 hrs and 35 mins
- Unabridged
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In 1998, three Harvard Business School graduates - two men and one woman - turned down six-figure salaries at big corporations, bet on themselves, and launched their own new companies. By their 10-year reunion, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs and left their mark on the world. The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders did it.
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Terrible waste $ and a lot of time
- By David on 01-23-11
By: Bill Murphy Jr.
What listeners say about Backable
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- ROVAN DSOUZA
- 06-10-21
Must read
Interesting & informative . Liked the style of the author. Must read for all age group to understand startups.
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2 people found this helpful
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- T. Dulaney
- 07-19-22
Great Insights on raising capital!
Love the story and contextual messages that bring clarity and an insiders perspective on how venture capital companies see you as an entrepreneur.
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- Rick G.
- 01-15-22
Essential read for those who've tried and failed
Once in a while you pick up a book that, as you read or listen to it, epiphanies synaesthetically bloom before your mind's eye and your thinking just evolves in real time, leaving you mentally energized with a newfound sense of purpose. The author not only makes a compelling logical case but also paves a clear emotional runway to hook and enlighten readers.
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- Lester
- 11-25-22
People Back People With Conviction
Enjoyed Backed because it is an important reminder ... the secrets of success is always hidden in plain sight
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- WillTalksBiz
- 09-10-22
Good Read
A good read for anyone thinking about starting a business: I recommend this book if you are in business and planning to start or scale a business.
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- Eniw Trop
- 08-30-22
short and sweet
insightful and not cliche. author did a pretty good job with the narration. nice appendices.
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- Daniel K Jackson
- 01-15-22
Great book
If you have to pitch anything to anyone, you should read this very helpful book.
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2 people found this helpful
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- Neil Greer
- 01-12-22
Innovation Masterpiece
Thank you for this book. I use it in my business and give it to startups I fund.
Progress in new ideas is only made at the intersection of boldness and vulnerability. Love it!
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1 person found this helpful
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- Amazon Customer
- 06-12-21
absolute must read
what a gem! this book provides i valuable insight for anyone with an idea.
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- Demetri
- 08-24-21
Applicable to All!
The concepts in this book can help everyone! As I was halfway through I shared this book with someone I know who's been trying to get into film school at USC.
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