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A Technique for Producing Ideas
- Narrated by: Rowan Hawthorne
- Length: 45 mins
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Publisher's summary
James Webb Young (1886-1973) was an advertising executive who became the first chairman of the Advertising Council. The basic argument of A Technique for Producing Ideas is quite simple: Ideas emerge from new combinations of old elements; a creative person is someone who can discern relationships between such elements and find new ways of combining them. So, one learns as much as you can about the specific thing you are working on, then switch off and do something else. When an idea emerges, one refines, revises, and develops the idea until it works for the intended purpose. Another important principle involved in creativity is that the ability to bring old elements into new combinations depends to a large extent on the capacity to see relationships between facts. Every fact has relationships and similarities to others and forms a link in a chain of knowledge.
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How "Aha!" really happens....When do you get your best ideas? You probably answer "At night" or "In the shower" or "Stuck in traffic". You get a flash of insight. Things come together in your mind. You connect the dots. You say to yourself, "Aha! I see what to do." Brain science now reveals how these flashes of insight happen. It's a special form of intuition. We call it strategic intuition, because it gives you an idea for action - a strategy. This new book by William Duggan is the first full treatment of strategic intuition.
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Stratigic Intuition
- By Amazon Customer on 12-17-08
By: Bill Duggan
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Confident Decision Making
- How to Make the Right Choice Every Time
- By: Roger Dawson
- Narrated by: Roger Dawson
- Length: 5 hrs and 51 mins
- Original Recording
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Every businessperson has to make decisions. Here's how to make them quickly, correctly and confidently.
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Excellent Practical Book
- By Amazon Customer on 12-24-14
By: Roger Dawson
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The Law and the Word
- By: Thomas Troward
- Narrated by: Tony Cousins
- Length: 5 hrs and 50 mins
- Unabridged
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Written in 1917, The Law and the Word is a hard-to-find work by Judge Thomas Troward, a pioneer in mental science. Troward's writings and lectures greatly influenced Ernest Holmes, the founder of Religious Science and writer of The Science of Mind.
This book was one of the first to combine thought energy, scientific reasoning and testing, and creative power, and to see the interconnection of the three.
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Fingernails on a blackboard....
- By Tammy on 07-27-13
By: Thomas Troward
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Discovering Your Soul's Purpose
- Finding Your Path in Life, Work, and Personal Mission the Edgar Cayce Way, Second Edition
- By: Mark Thurston PhD
- Narrated by: Richard Harries
- Length: 9 hrs and 6 mins
- Unabridged
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The medical clairvoyant Edgar Cayce (1877-1945) left the world a wealth of clairvoyant readings on everything from health and spirituality to psychology and past lives. Now the most significant teacher of Cayce's teachings, Mark Thurston, updates and revises his classic book, Discovering Your Soul's Purpose, to help you use the Cayce teachings in the 21st century to find greater purpose in your relationships, career, and overall mission in life.
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"Cayce colored Parachute"
- By Dave on 07-23-17
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The Art of Fiction
- By: Ayn Rand
- Narrated by: Marguerite Gavin
- Length: 6 hrs and 50 mins
- Unabridged
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Ayn Rand discusses how a writer combines abstract ideas with concrete action and description to achieve a unity of theme, plot, characterization, and style, the four essential elements of fiction. Here, too, are Rand's illuminating analyses of passages from famous writers, rewrites of scenes from her own works, and fascinating rules for building dramatic plots and characters with depth.
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Get Stein on Writing
- By Lois on 12-04-09
By: Ayn Rand
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About Behaviorism
- By: B.F. Skinner
- Narrated by: Matthew Josdal
- Length: 8 hrs and 56 mins
- Unabridged
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About Behaviorism is about the controversial philosophy known as behaviorism, written by its leading exponent.
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Refreshing and concise
- By Autumn and Sam on 07-30-22
By: B.F. Skinner
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Grow Rich While You Sleep
- By: Ben Sweetland
- Narrated by: Jim Killavey
- Length: 7 hrs and 11 mins
- Abridged
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Ben Sweetland was widely known for his syndicated column, The Marriage Clinic, and for his many books, including I WILL, and I CAN. He was active on the West Coast as a consulting psychologist, and was much sought after as a lecturerthroughout the United States. Here's what he had to say about this extraordinary book."95% of all human problems stem from a negative mind. This figure includes such traits as timidity,domestic discord, business failure, bad memory, tenseness, unhappiness, worry, etc. You can do something about it... while you sleep!
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Very good book
- By Malinda on 07-19-15
By: Ben Sweetland
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The Path to Personal Power
- By: Napoleon Hill
- Narrated by: Sean Pratt
- Length: 7 hrs and 26 mins
- Unabridged
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This true lost manuscript from the "grandfather of self-help", Napoleon Hill, provides timeless wisdom on how to attain a more successful and wealthy life using simple principles. Napoleon Hill first wrote The Path to Personal Power in 1941, intending it as a handbook for people lifting themselves out of the Great Depression. But upon the bombing of Pearl Harbor and America's entrance into World War II, these lessons were put aside and largely forgotten - until today.
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Great information by Napoleon Hill - Well narrated by Sean Pratt
- By M. Dillon on 03-11-18
By: Napoleon Hill
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Accidental Genius
- Using Writing to Generate Your Best Ideas, Insight and Content
- By: Mark Levy
- Narrated by: Bronson Pinchot
- Length: 4 hrs and 27 mins
- Unabridged
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When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....
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Great Ideas
- By Amazon Customer on 12-31-10
By: Mark Levy
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A Most Elegant Equation
- Euler’s Formula and the Beauty of Mathematics
- By: David Stipp
- Narrated by: Sean Pratt
- Length: 5 hrs and 2 mins
- Unabridged
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Bertrand Russell wrote that mathematics can exalt "as surely as poetry". This is especially true of one equation: ei(pi) + 1 = 0, the brainchild of Leonhard Euler, the Mozart of mathematics. More than two centuries after Euler's death, it is still regarded as a conceptual diamond of unsurpassed beauty. Called Euler's identity, or God's equation, it includes just five numbers but represents an astonishing revelation of hidden connections.
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Good treatment of the subject
- By Kindle Customer on 04-09-18
By: David Stipp
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Frank Ramsey
- A Sheer Excess of Powers
- By: Cheryl Misak
- Narrated by: Liam Gerrard
- Length: 19 hrs and 55 mins
- Unabridged
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When he died in 1930 aged 26, Frank Ramsey had already invented one branch of mathematics and two branches of economics, laying the foundations for decision theory and game theory. Keynes deferred to him; he was the only philosopher whom Wittgenstein treated as an equal. Had he lived he might have been recognized as the most brilliant thinker of the century. This amiable shambling bear of a man was an ardent socialist, a believer in free love, and an intimate of the Bloomsbury set. For the first time Cheryl Misak tells the full story of his extraordinary life.
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Great biography, not appropriate as an audiobook
- By Scott on 06-18-24
By: Cheryl Misak
What listeners say about A Technique for Producing Ideas
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- AP DAVID
- 01-03-23
This is what you’re looking for.
Please Don’t buy self help stuff. This is all you need, read over and over.
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- Jinny
- 12-24-20
Beware: Terrible Narration by Rowan Hawthorne
The narration is awful. Rowan Hawthorne’s awkward inflections and misplaced pauses makes this agonizing to listen to — she gets in the way of the concepts. Total waste of time and money.
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1 person found this helpful
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- Robin
- 04-29-23
Waste of 45 minutes
Save yourself credits/money and time. This is total waste of time to listen to
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