Strategy Development

In this innovative book, Jürgen Salenbacher shares his unique personal coaching method designed to develop creative thinking and innovation. The method, which originated as a career management tool, can be used by anyone who wishes to explore what they have to offer the world. In five succinct chapters, Salenbacher reveals how to use brand positioning methodology to discover where to go next.

Today's established companies must find new ways to reignite their entrepreneurial DNA and jump-start revenues - or risk losing their way. By working with startup companies, says Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, legacy companies can renew themselves: by acquiring new technology and creating new business lines, relearning the need for speed, sparking innovation, and learning from failures.

The only thing standing between most people and more money is knowledge. If you don’t have money, it’s because you don’t understand money. If you don’t understand money, then learn how to understand it. Simple Wealth is about not just making money but saving money and putting that money to work for you. "Money is a great servant but a bad master." Francis Bacon “If you don't find a way to make money while you sleep, you will work until you die.” Warren Buffett Business is all about creating something that people want and then selling it to them at scale. This process involves ...

Get Off the Bench & Into the Game incorporates basketball skills and applies them to life. Franqua “Coach Q” Bedell shares experiences he has encountered throughout his life and coaching career. This book is a Success Strategy Playbook that implements leaderships techniques and helps discover one’s inner strength.

As an innovator in a large company working hard to drive growth and deliver products consumers love, your size is an advantage—one that you can leverage for incredible results. But when it comes to innovation, you can’t rely on big-company strength alone. Between your company’s capabilities and the entrepreneurial ethos underscoring every successful startup lies the sweet spot for disruptive innovation, and the key to unlocking exponential growth.

The Art of War is an ancient Chinese military treatise dating from the fifth century BCE). The work, attributed to the ancient Chinese military strategist Sun Tzu (Sunzi), comprises 13 chapters, each devoted to an aspect of warfare and its application to military tactics and strategy. It contains a detailed analysis of the Chinese military, from weapons and strategy to rank and discipline as well as the importance of intelligence and espionage in war.

In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market. They do this by employing the latest marketing tactics emerging from Silicon Valley and foundational thinking from the Kellogg School of Management.

A quick-and-easy guide to core business and career concepts - no MBA required. The ability to negotiate a deal. Confidence to oversee staff. Complete, accurate monitoring of expenses. In today's business world, these are must-have skills. But all too often, comprehensive business books turn the important details of best practices into tedious listening that would put even a CEO to sleep. From hiring and firing to strategizing and calculating revenues, Negotiating 101 is an easy-to-understand road map of today's complex business world.

A Stage 7 business has between 161-350 employees. While enjoying relative stability, a primary concern for leadership is to ward off stagnation. Stage 7 is known as the Visionary Stage because the leader must devote a significant amount of time and energy to creating and communicating a vision that unites and directs the entire company. This book concisely presents the research-based rules for growth that will guide a business leader through the challenges of running a Stage 7 business. The chapters are based on the unique dimensions of the Stages of Growth methodology, and include an ...

A Stage 5 business has between 58-95 employees. It marks a time of integration for a company as the different departments are brought together by an integrated management team. Profit is a top priority to ensure that enough capital is generated to sustain a larger organization. The organization should exhibit twice as much confidence as caution in support of the focused change needed to install a Leadership Team and continue to pursue new opportunities. The leader needs to primarily guide through collaboration, inspire the team with a grand vision, and build loyalty through comradery. This ...

A Stage 6 business has between 96-160 employees. It marks a time when the company must shift to long-term, strategic planning in order to stay competitive in the marketplace. The considerable growth in the number of employees has many implications for the structure and priorities of the business, affecting everything from leadership style to operations to workplace community. This book concisely presents the research-based rules for growth that will guide a business owner through the challenges of running a Stage 6 business. The chapters are based on the unique dimensions of the Stages of ...

In The Beginners Guide to Content Marketing 2025 we embark on a journey through the latest strategies and techniques to help you harness the power of content marketing in 2025. Whether you're a business owner, marketer, or aspiring content creator, this comprehensive guide will equip you with the knowledge and tools to craft compelling content that captivates your audience and drives results. Here's what you'll learn: Get Started with Content Marketing Audience Preferences for Successful Content Creation The Art of Engaging Content Keyword Research Guide for Content Optimization Developing ...

Here's how you can increase and sustain organic revenue and profit growth, whether you're running an entire company or in your first management job. Over the past seven years, Procter & Gamble has tripled profits; improved organic revenue growth, cash flow, and operating margins; and averaged earnings per share growth of 12 percent. Through eye-opening stories, A. G. Lafley and Ram Charan show how P&G and companies such as Honeywell, Nokia, LEGO, GE, HP, and DuPont have become game-changers.

For any woman who has ever gone to work in the morning and thought "there must be more", branding expert Robin Fisher Roffer reveals the eight surefire steps for developing a unique, personal brand strategy for success by identifying your extraordinary attributes, thinking about your values and passions, and learning how to use them to build a successful and fulfilling professional life.

"Mastering the 14 Qualities: How to Become a Top Sales Manager" is the ultimate guidebook for aspiring and seasoned sales managers alike. Drawing upon two decades of diverse industry experience, Syed, a highly accomplished sales manager, and renowned expert unveils the essential qualities and strategies that drive exceptional sales management success. In this comprehensive and transformative book, you'll delve into the 14 qualities that are crucial for becoming a top-notch sales manager. From the very foundation of building high-performing sales teams, where the power of talent, training, ...

El Arte de la Guerra es un libro sobre tácticas y estrategias militares, escrito por Sun Tzu. La obra muestra la inteligencia y la frescura de los ensayos de Sun Tzu. En ella Sun Tzu explica al detalle los preparativos previos a la guerra: estrategias de engaño, disposición de las tropas en el campo de batalla, armamento necesario, carros de combate, etcétera. Cómo poder llegar a vencer al enemigo sin tener que desempeñarse al enfrentamiento cara a cara.

Lessons & Learnings from a career journey spanning the U.S. Marines, silicon valley, and the executive board room, that will help you accelerate yourself, your business and your career! Oh how todays terminology confounds us. Terms like accurate self-assessment, effectiveness, efficiency, lean, six-sigma, executive presence, leadership-by-example, empathy, DEI, resiliency, balance, etc., can be overwhelming at times, and thus are misused or mis-applied frequently, regardless of how far you've progressed along your career path journey, or what outcomes you have achieved so far. One thing I ...

AI technology has drastically changed the landscape of stock trading, offering traders powerful tools to make informed decisions and maximize profits. Gone are the days of relying solely on gut instincts and outdated data. With AI, you can harness the power of algorithms and machine learning to analyze vast amounts of data in real-time, providing you with valuable insights and precise predictions.

Elevate Your Leadership: Master the Art of Influence and Impact Are you striving to enhance your leadership skills and inspire those around you? Leadership Dynamics by Dale Brown is the definitive guide you've been searching for. This groundbreaking book delves deep into the multifaceted nature of effective leadership. By blending historical insights with contemporary strategies, Dale Brown offers a unique perspective that is invaluable for anyone looking to refine their leadership style—from corporate executives to community leaders. What You'll Discover: Evolution of Leadership: A ...

"Everyone has secrets, and everyone is living a double life to some degree. The world is held up by lies; if everyone's secrets were to all be revealed tomorrow morning, civilization might collapse." To ascend the social hierarchies and achieve great power, you need to optimize and strategize rather than slog and "work hard" for every day of your life. This is counterproductive since it does not guarantee any beneficial results in the end.