Social Technology

Social media platforms such as Facebook, Twitter, LinkedIn, and Pinterest are changing the way consumers make purchasing decisions...and tapping into these online communities has become a necessary part of any integrated sales strategy. Citing enlightening research and real-world examples, this smart, practical guide presents listeners with a detailed methodology for growing sales and expanding their customer base using social media.

An incisive observer, writer, and participant in today's social movements, Zeynep Tufekci explains in this accessible and compelling book the nuanced trajectories of modern protests - how they form, how they operate differently from past protests, and why they have difficulty persisting in their long-term quests for change.

An eye-opening investigation into how our ever-expanding urban highways accelerated inequality and fractured communities—and a call for a more just, sustainable path forward.

The Republic poses questions that endure: What is justice? What form of community fosters the best possible life for human beings? What is the nature and destiny of the soul? What form of education provides the best leaders for a good republic? What are the various forms of poetry and the other arts, and which ones should be fostered and which ones should be discouraged? How does knowing differ from believing?

Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people struggle to find a starting point when there are so many conflicting views over the best equipment, what launch strategy should be used, even editing. It can even create the illusion that starting a podcast is a daunting, time-consuming process.

Digital Detox: Break Free, Focus More, Live Better Are you always online—but rarely present? Constantly plugged in—but quietly burned out? You’re not alone. In a world wired for distraction, Digital Detox offers a practical and inspiring roadmap back to clarity, creativity, and connection. Whether you're scrolling through social media late at night, overwhelmed by work emails, or watching your kids disappear into their devices, this book delivers the tools you need to unplug from tech—and plug back into life. With personal stories, neuroscience-backed insights, and powerful tools ...

Dive into the enlightening depths of Embracing Neurodiversity in Education - an empowering journey of understanding, embracing, and teaching neurodivergent learners effectively. This remarkable eBook offers a comprehensive guide to everyone involved in the education and growth of neurodivergent children. This resource opens with an exploration of neurodivergence, laying a firm foundation of understanding this concept and the unique ways in which it influences learning. Each chapter subsequently unfolds to address essential aspects of navigating through educational landscapes, unraveling ...

With straightforward and easy-to-understand guidance, this book will help you tackle the social media platform that’s not just for kids. TikTok is a very useful and powerful tool that’s easy to use. Do you own a business and want to increase your customer base? TikTok is one of the best social media platforms for marketing to a wide demographic population.

Though created by humans, our technologies, markets, and institutions often contain an antihuman agenda. Douglas Rushkoff, digital theorist and host of the NPR-One podcast Team Human, reveals the dynamics of this antihuman machinery and invites us to remake these aspects of society in ways that foster our humanity. In 100 aphoristic statements, his manifesto exposes how forces for human connection have turned into ones of isolation and repression.

Gorgias of Leontini, a famous teacher of rhetoric, has come to Athens to recruit students, promising to teach them how to become leaders in politics and business. A group has gathered at Callicles' house to hear Gorgias demonstrate the power of his art. This dialogue blends comic and serious discussion of the best life, providing a penetrating examination of ethics.

We live in the age of disinformation - of organized deception. Spy agencies pour vast resources into hacking, leaking, and forging data, often with the goal of weakening the very foundation of liberal democracy: trust in facts. Thomas Rid, a renowned expert on technology and national security, was one of the first to sound the alarm, even before the 2016 election. But this is not new. The story of modern disinformation begins with the clash between communism and capitalism after the Russian Revolution.

Whitehead presented these three lectures at Princeton University in 1929. Although 85 years have passed, his central thesis and his analysis remain remarkably current. The scientific materialism that Whitehead opposed with such vigor continues to dominate in academic circles, and even now those who question that worldview are often accused of being antiscientific. This is especially true in discussions of the nature of the human mind and its relation to the body (particularly the brain).

Like a thief in the night, artificial intelligence has inserted itself into our lives. It makes important decisions for us every day. Often, we barely notice. As Joe Allen writes in this groundbreaking book, “Transhumanism is the great merger of humankind with the Machine. At this stage in history, it consists of billions using smartphones. Going forward, we’ll be hardwiring our brains to artificial intelligence systems.” With an academic background in both science and theology, Allen confronts the paradox of what he calls “good people constructing a digital abomination.”

In this volume, Steven Johnson explores the history of innovation over centuries, tracing facets of modern life (refrigeration, clocks, and eyeglass lenses, to name a few) from their creation by hobbyists, amateurs, and entrepreneurs to their unintended historical consequences. Filled with surprising stories of accidental genius and brilliant mistakes - from the French publisher who invented the phonograph before Edison but forgot to include playback, to the Hollywood movie star who helped invent the technology behind Wi-Fi and Bluetooth.

The global battle among the three dominant digital powers-the United States, China, and the European Union-is intensifying. All three regimes are racing to regulate tech companies, with each advancing a competing vision for the digital economy while attempting to expand its sphere of influence in the digital world. In Digital Empires, her provocative follow-up to The Brussels Effect, Anu Bradford explores a rivalry that will shape the world in the decades to come.

In 1963, a female student was attending a lecture given by Nobel Prize winner James Watson, then tenured at Harvard. At nineteen, she was struggling to define her future. She had given herself just ten years to fulfill her professional ambitions before starting the family she was expected to have. For women at that time, a future on the usual path of academic science was unimaginable—but during that lecture, young Nancy Hopkins fell in love with the promise of genetics. Confidently believing science to be a pure meritocracy, she embarked on a career.

Artificial intelligence is revolutionizing the modern world. It is ubiquitous-in our homes and offices, in the present and most certainly in the future. Today, we encounter AI as our distant ancestors once encountered fire. If we manage AI well, it will become a force for good, lighting the way to many transformative inventions. If we deploy it thoughtlessly, it will advance beyond our control. As AI policy experts Ben Buchanan and Andrew Imbrie show in The New Fire, few choices are more urgent—or more fascinating—than how we harness this technology and for what purpose.

The Nigerian prince eager to fork over his inheritance, the family friend stranded unexpectedly in Norway, the lonely Russian beauty looking for love...they spam our inboxes with their hapless pleas for help, money, and your social security number. In Dot Con, Veitch finally answers the question: What would happen if you replied?

With roughly 95,000 blogs launched worldwide every 24 hours, making a fledgling site stand out isn't easy. This authoritative audiobook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world.

To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creative minds are doing differently to win customers in today’s crowded marketplace.