Social Marketing

The latest edition of Instagram for Business for Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for creating content that deliver super-engaged customers.

Not sure what to post on social media? Struggling to come up with fresh content ideas? This audiobook can help! Turning social likes into real cash takes time, consistency, and laser-focused strategy. But finely tuned tactics are only half the battle. The other half? Creating content that your audience will absolutely love.

Is Social Media Working for You or are You Working for It? Effective use of social media is more about mindset than tactics. Marketers like to talk about strategy and tactics. I’m more of a behaviorist. What do you want people to do? Do you want them to like your brand? Do you want to sell them your thing? Your service? If your mindset isn’t right, social media won’t work. It’s that simple. This book covers the qualities and benefits of a social mindset. You’ll learn the overarching mentality required for your small business to succeed on social -- by being a real person in a ...

DO YOU EVER FEEL LIKE YOU’RE MISSING SOMETHING, A KEY PIECE TO DIRECT SALES SUCCESS? Are you not seeing results when you follow the advice of industry leaders, company training, and even your well-meaning mentors? Maybe you’ve been wrestling with your own doubts and fears. Perhaps you’ve lost your initial spark, sitting stagnant instead of growing toward your goals. Maybe you’ve created the vision board and taken action, but it still feels like something is missing. In this honest and action-oriented guide, Katy Ursta, a successful direct seller with over eleven years of network ...

Urban planning is a craft learned through practice. Planners make rapid decisions that have an immediate impact on the ground - the width of streets, the minimum size of land parcels, the heights of buildings. The language they use to describe their objectives is qualitative - “sustainable,” “livable,” “resilient” - often with no link to measurable outcomes. Urban economics, on the other hand, is a quantitative science, based on theories, models, and empirical evidence largely developed in academic settings.

The dramatic story of an improbable gang of self-proclaimed “degenerates” who made WallStreetBets into a cultural movement that moved from the fringes of the internet to the center of Wall Street, upending the global financial markets and changing how an entire generation thinks about money, investing, and themselves.

From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars.

If you have ideas, thoughts, opinions, expertise - or you just like to talk - you can be a podcaster. Anyone who has anything to say about anything can find like-minded, or just curious, listeners. The size and scope of your audience is unlimited. And your audience is out there!

Are you a Financial Planner, IFA, Financial Adviser or Wealth Manager looking to attract a few more of your Ideal Clients this year? Lead generation for professional financial advisers used to be simple! But it's got complicated, confusing and chaotic because many of the traditional, reliable approaches of networking, web listings, seminars, Facebook & social media and automatic referrals either don’t work or are rapidly running out of steam. What's more, many of these old-school lead generation tactics now only produce leads that are unreliable and unpredicatble in quality. But ...

You have started your own candle business; everything is going well...you’ve nailed down the perfect recipe and your candles are ready to sell. Then disappointment looms. No one, except family and friends, buys your candles. You never anticipated putting so much time and effort for no sales. Here’s the problem: If you don’t market your business properly, no one will buy from you, simply because they don’t know you exist. But with an array of digital and offline marketing strategies, you could exponentially increase your sales every month.

One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab”. You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all. Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking.

50 Things to Know About SEO for E-Commerce, by Mehreen Khan, offers an approach to the tips that can help you optimize your e-commerce website on your own without the help of experts.

Unlock the full potential of your track with Marketing Your Track, the essential guide to mastering the art of local marketing. This transformative eBook provides you with everything you need to highlight your track's unique identity and reach new heights in your marketing efforts. Begin your journey by defining your brand's personality and crafting a compelling unique selling proposition that sets your track apart. Dive into the fundamentals of grassroots marketing, uncover effective local advertising channels, and learn to create advertisements that captivate and convert. Discover the ...

Now Anyone Can Learn How To Create Massively Profitable Ads On Youtube In Just A Few Minutes! Download Our Report Now And Discover: Uncover the secrets to using YouTube ads to boost your business like nothing you've ever seen! Find out which ad formats are most effective and offer the best balance between traffic and cost! Discover the easiest ways to get started using YouTube ads, even if you have no idea where to start, and even if you are a complete beginner to buying ads online! Learn about the little-known methods for using YouTube ads to accomplish multiple purposes for your business!...

One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again.

Who is killing America? Is it really Donald Trump and a GOP filled with white supremacists? In this audiobook, Dinesh D’Souza makes the provocative case that Democrats are the ones killing America by turning it into a massive nanny state modeled on the Southern plantation system. Death of a Nation's bracing alternative vision of American history explains the Democratic Party's dark past, reinterprets the roles of figures like Van Buren, FDR, and LBJ, and exposes the hidden truth that racism comes not from Trump or the conservative right but rather from Democrats.

I have taken many students from feeling confused and doubtful to clear and confident. One of my students got working with me shortly after starting his podcast. Within his first six months, he had over 30,000 downloads! In Podcasting Marketing, you'll discover how to organically grow your subscribers in the thousands; how to use social media to grow your listeners on autopilot through positive ecosystems; 11 tricks to skyrocket engagement in your community; how to optimize your podcast for growth with analytics; and more.

What if you knew how to sell on the subconscious level? What if you knew the tactics and techniques that allowed you to penetrate through your customer’s conscious faculty and reach them on a deep and influential level? What if you knew exactly how to produce the emotional reaction that would cause them to buy? What if you knew how to read your customer’s body language so well that you could lead them to the decision you wanted, with ease? Listen to find out more.

An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world.

What do today’s young influencers know, that you don’t? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people. It’s amazing what you can learn about yourself when you start creating instead of consuming. You never know how creative you are until you consistently come up with new ideas and produce great content.