Small Development

Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.

Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."

Because so often when faced with the choice between creating nothing and creating failure, we choose nothing. Another year goes by. The clock goes on ticking. And the world is worse for our absence. It's time to move from stuck to start. This book does the heavy lifting to dismantle all the lies fear uses, move you out of an endless spiral of your own excuses (not to mention other people's opinions), and bring you right up to a threshold of no return—this place where we become people who feel the fear and move forward anyway.

Owning a small business can be challenging enough even in the best of times. And when times get tough - whether the challenges are brought about by pandemics, recessions, or any other volatility, you need every tool sharpened and ready to go. You'll find them all in Your Small Business Boom, with the latest in entrepreneurial thinking from USA Today small-business columnist Steve Strauss. Packed with strategies, ideas, savvy tips, and noteworthy trends, it's an indispensable guide to rebuilding in a post-pandemic world - and thriving when the next crisis hits.

Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.

Crack the Funding Code will show listeners how to find the money, create pitches that attract investors, and then structure fair, ethical deals that will bring them new sources of outside capital and invaluable professional advice. It will give listeners the broader perspective - how funding works, how investors think, and what they need to hear to put their money where your mouth is.

Start a successful business mid-life When you think of someone launching a start-up, the image of a twenty-something techie probably springs to mind. However, Gen Xers and Baby Boomers are just as likely to start businesses and reinvent themselves later in life. Never Too Old to Get Rich is an exciting road map for anyone age 50-plus looking to be their own boss and launch their dream business.

Tailored for small-business owners and entrepreneurs like yourself who are looking for long-term financial planning and wealth management, The Business Owner's Guide to Financial Freedom reveals the secrets behind successfully investing in your business while bypassing Wall Street-influenced financial planners.

It’s so easy to feel overwhelmed by the mixed messages of what it means to live well. Kendra Adachi, the creator of the Lazy Genius movement, invites you to live well by your own definition and equips you to be a genius about what matters and lazy about what doesn’t. Everything from your morning routine to napping without guilt falls into place with Kendra’s 13 Lazy Genius principles.

If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same.

In Launching & Building a Brand for Dummies, Amy Will covers everything from crafting a powerful brand identity and planning that all-important launch to being prepared to scale up as you begin to take off.

From retailers to growers, producers, and suppliers, there's a seemingly never-ending list of startup opportunities in this emerging market. In Start Your Own Cannabis Business, cannabis, biotech, and entrepreneurship reporter Javier Hasse introduces forward-thinking entrepreneurs like you to the industry and shares hard-earned tips and success stories from pioneers and visionaries in the marijuana industry.

One afternoon - after another failed attempt to get motivated to exercise - I (accidentally) started my first mini habit. I initially committed to do one push-up, and it turned into a full workout. I was shocked. This "stupid idea" wasn't supposed to work. I was shocked again when my success with this strategy continued for months (and to this day). I had to consider that maybe I wasn't the problem in those 10 years of mediocre results. Maybe it was my prior strategies that were ineffective, despite being oft-repeated as "the way to change" in countless books.

Using interviews with unconventional entrepreneurs, the author's own wide-ranging experience with weird jobs, and extensive research, 101 Weird Ways to Make Money reveals unusual, sometimes dirty, yet profitable jobs and businesses. Whether you're looking for a job that suits your independent spirit, or want to start a new business, this unique book shows you moneymaking options you haven't considered.

Each year, Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of "sell it—do it, sell it—do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconven­tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.

Are you ready to transform your small business and leverage AI for explosive profits? In today's fast-paced digital world, artificial intelligence—especially ChatGPT—is revolutionizing the way entrepreneurs build, scale, and automate success. Whether you're a startup owner, freelancer, or aspiring entrepreneur, this must-listen guide gives you actionable strategies to turn AI into your ultimate cash machine.

Are you a small business owner overwhelmed by the complexities of taxes, bookkeeping, and financial forecasting? Does managing your business finances keep you up at night? Introducing this unique guide, a game-changer in small business accounting. It offers stress-free strategies for mastering tax compliance, enhancing financial literacy, maximizing profits, and fostering growth through effective bookkeeping.

In a world where meaningful connections are more important than ever, mastering the art of small talk can be a game-changer. "Mastering Small Talk: Building Confidence and Strategies for Engaging Conversations" is your essential guide to transforming those initial, often awkward exchanges into genuine, lasting relationships. Whether you’re navigating social gatherings, professional settings, or networking events, this book provides the tools and techniques to engage in confident and effective small talk.

Your small business need not remain small. Reach more customers, tap into larger markets, and achieve optimal results with this audio guide on social media marketing! Almost everyone you know has at least one social media account. You’re living in a cave if you don’t have one or don’t at least know what it is. People from all walks of life use social media to either connect with loved ones and friends, be updated with current events, or entertain themselves with various content.

A lot of businesspeople talk about innovation, but few companies have achieved the level of truly transformative innovation as brilliantly - or as famously - as the legendary Mayo Clinic. Introducing Think Big, Start Small, Move Fast, the first innovation guide based on the proven, decade-long program that's made Mayo Clinic one of the most respected and successful organizations in the world.