Self Marketing

No pre-pandemic strategy is effective anymore. Alan Weiss has developed an original, new approach to strategy which thus far has certified over 100 people globally, delivering this approach to scores of firms of all types in four countries.

The best bookseller is the author. You know your book better than anyone, and no one has as much riding on its success. You don’t need a large publishing house backing you to execute a successful book signing. Because of these book signings, authors can get their books into outlets that might not otherwise carry their titles. As an added benefit, you get to meet the people who buy your book. This is your target audience. These are the same people who will recommend your book to their friends and buy your next book. If your book is inspirational or educational in nature, you may even ...

You’ve got an offer ready to roll, and now you’re excited to get some traffic and start making sales. But now comes the hard part, TRAFFIC. The key to a good traffic strategy is to create a plan and then take consistent steps to make that plan happen. And with that in mind...... Here's Here's what's covered Inside: The Traffic Checklist: 20 Things to Do To Promote Any Offer How To Get Traffic From Multiple Sources From One Piece Of Content The Traffic Campaign Worksheet: Getting The Right People To See The Right Offer Optimization Outlines: Using Strategic Content For Search Clicks ...

Crack the code of job interviews with "Interview Mastery" – your complete guide to owning the recruitment process and securing your dream job. This eloquently written eBook equips you with vital tools, insights, and strategies to navigate the complex labyrinth of the job market with ease. "Interview Mastery" opens with a comprehensive understanding of the volatile job market, helping you to identify potential opportunities and industries that resonate with your career path. It then helps you to turn the lens inward with a keen self-evaluation chapter, guiding you in uncovering your ...

In this revealing business advice book, the magic of the World Famous Pike Place Fish Market proves a dynamic example of what a group of people can create when they are aligned and living a powerful vision. Here for the first time, owner John Yokoyama explains in his own words just how he transformed his business into a workplace that is renowned worldwide.

Most people think of Walt Disney primarily as a visionary, but he was also a highly skilled marketer. In this unique book, maverick marketer Andrew Lock guides you through 17 success secrets from Walt and explains how your business can apply them to follow Walt Disney’s way. You’ll discover valuable lessons in sales, marketing, and customer service, as well as how to create memorable experiences that will cause customers to return to you, over and over again.

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

During a tough economy, when traditional publishers are tightening their belts and accepting fewer authors, printing less books and spending less on promoting books they've already printed, a writer's dream of becoming a published author doesn't have to end--or even be put on hold. Unpublished and published authors alike learn valuable tips to successfully and profitably self-publish and market books from the updated second edition of The Economical Guide to Self-Publishing: How to Produce and Market Your Book On a Budget written by 24-year veteran publisher Linda F. Radke, owner of Story ...

Are you sick and tired of the same old motivation books? This is the Anti-Motivational book. The truth hurts... But it hurts soooo good. Read this book and you'll understand the title better. YES, I'm asking you to judge a book by it's cover. What else do you have to go on until you read it?? Do you ever wonder what's holding you back? Is it your mindset? Is it your situation? Is it the very people who love you? This book goes over the important aspects of doing life your own way and not letting the "noise" distract you or tear you down. The most successful people in the world were probably...

Book Marketing Made Easy Are you a self-published author struggling to navigate the complex world of book marketing? Look no further. "Unlock Your Book’s Potential" is your essential guide to unleashing your book on the World. In this comprehensive guide, we break down the daunting world of marketing into manageable, actionable steps. From understanding the fundamentals of book marketing to defining your target audience and crafting a compelling story brand, we cover it all in simple, jargon-free language. Learn how to create an effective marketing strategy, harness the power of social ...

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

Fish! Sticks employs the same kind of easy-to-use story that was used in Fish! to illustrate its three main commitments for continued success: Find IT, Live IT, Coach IT, where the "IT" is each employee's own personal vision, found within the overall vision for the business. Chock full of easy-to-grasp examples, this book provides advice that is concrete and can produce immediate improvements in employee morale, customer satisfaction, and productivity, both for the short and long-term.

Unlock the Power of Instagram and Reels to Grow Your Author Platform, Build a Loyal Community, and Sell More Books Are you ready to transform your Instagram presence from scattered and stagnant to strategic and thriving? In a rapidly evolving digital landscape, mastering Instagram is no longer optional for authors who want to reach new readers and foster meaningful engagement. Mastering Instagram & Reels for Authors: Building an Engaged Book Community is your comprehensive, up-to-date guide to leveraging every facet of Instagram for long-term publishing success. Inside this actionable ...

Amazon KDP Unlocked: Publish, Promote, Profit 🚀 Discover powerful promotion strategies to boost visibility and climb the Amazon rankings. 💰 Turn your writing into income with proven techniques for generating sustainable royalties. 📈 Master marketing tactics using email lists, ads, reviews, and social media to grow your audience. 📦 Includes insider tips and real-world examples from successful indie authors. 🧭 Avoid common pitfalls and take the guesswork out of publishing with a clear, practical roadmap. 🔓 Unlock the full potential of Amazon KDP and turn your passion into a ...

In an impatient world of infobesity, people don't want more information - they want to be intrigued and they want to be intrigued fast. After all, goldfish have longer attention spans than humans - nine seconds to our eight. So, right now, people want to know, "How is this relevant and useful to me? Why are you worth my valuable time, mind, and dime?" Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million.

You've poured your heart into writing a book. Now learn how to get it into the hands of readers. You've written a great book. You know it has the potential to change lives. But how do you actually get people to read it? Traditional publishing seems impossible, and the advice for self-published authors feels overwhelming and ineffective. Bestselling author David Kadavy reveals the exact strategies he's used to sell over 100,000 copies of his self-published nonfiction books. Discover the four M's of a book idea that sells. Craft an irresistible sales blurb that converts browsers into buyers. ...

Influencers have always deployed the power of hype to get what they want. But never in history have people been so susceptible to propaganda and persuasion as they are now. Hype truly runs our world. Imagine if you could generate and leverage hype for positive purposes - like legitimate business success, helping people, or effecting positive change in your community. Michael F. Schein teaches you how.

The Hypnotic Salesman is the culmination of over a decade of research into why some people seem to be able to sell anything to anyone and in doing so attract into their lives absolutely anything they desire. On this short audio course you will learn truly amazing persuasion skills and techniques to get what you want, everyday and with anyone.Learn about the power of emotional trigger words, and how you can make people feel not just listen.

Be Elite NOW ! In today's competitive business world, it's more important than ever to stand out from the crowd. Whether you're a business owner, manager, or entrepreneur, you need to find ways to distinguish yourself from your competitors and make a lasting impression on your customers and clients. Being elite in business is not just about having a prestigious title or a high net worth. It's about having a mindset that sets you apart from your competition and propels you towards success.

Here's a brilliant parable for everyone who wants to lead a fuller, happier life. Millions of business people have already used the best-selling FISH! books to improve the way they work. Now, the authors turn their attention to life's daily personal challenges, helping listeners deal with them simply and effectively. By applying the FISH! principles of Play, Make Their Day, Choose Your Attitude, and Be Present, FISH! For Life shows readers how to confront life's issues and to reach their full potential.