Science Methodology

Scientifically proven methods to create connection with anyone you meet. This is your blueprint for social success.

Exploring Jung’s concept of the Shadow, the unconscious parts of our self that contradict the image of the self we hope to project, Why Good People Do Bad Things guides you through all the ways in which many of our seemingly unexplainable behaviors are manifestations of the Shadow. In addition to its presence in our personal lives, Hollis looks at the larger picture of the Shadow at work in our culture. Accepting and examining the Shadow as part of one’s self, Hollis suggests, is the first step toward wholeness.

Are you living the life you thought you always wanted but feel that something is still missing? Do you think you should be happier than you are, considering all that you have? Have you achieved your professional or personal goals but still feel racked with insecurities, anxiety, or depression...and can't figure out why? Psychiatrist Anna Yusim knows just how you feel. Not only has she struggled with these feelings herself, but she has also worked with patients who have expressed the same bewildering concern.

The conventional view of grieving - encapsulated by the famous five stages of grief: denial, anger, bargaining, depression, and acceptance - is defined by a mourning process that we can only hope to accept and endure. In The Other Side of Sadness, psychologist and emotions expert George Bonanno argues otherwise. Our inborn emotions - anger and denial, but also relief and joy - help us deal effectively with loss. To expect or require only grief-stricken behavior from the bereaved does them harm.

The classic book that shaped the field of public relations and modern media. In his seminal work, Edward Bernays, the pioneering mind behind modern public relations, unravels the intricate mechanisms of mass persuasion and the subtle art of influencing public opinion. First published in 1928, this original edition remains a critical text for understanding the foundations and ethical implications of propaganda.

This book has compiled four months of practice. You can learn the basics of this fascinating art with ease and detail through this book. The reason is that people have been left unaware of the secrets of ancient practices, Because of that, Tantra is popular among people, but People are feel that shouldn't be done. But in truth, the Tantra is to practice or practices. It means the means of learning a thing. But when Western culture became aware of these things, they misinterpreted it as a misunderstanding, because they had misunderstood it, without knowing the realities of the underlying ...

Strengthening, calming, and stabilizing the mind is the essential first step in accomplishing nearly any goal. Growing up American with a Tibetan twist, Sakyong Mipham talks to Westerners as no one can: in idiomatic English with stories and wisdom from American culture and the great Buddhist teachers. Turning the Mind Into an Ally makes it possible for anyone to achieve peace and clarity in their lives.

Bruno Bettelheim was one of the great child psychologists of the twentieth century and perhaps none of his books has been more influential than this revelatory study of fairy tales and their universal importance in understanding childhood development. Analyzing a wide range of traditional stories, Bettelheim shows how the fantastical, sometimes cruel, but always deeply significant narrative strands of the classic fairy tales can aid in our greatest human task, that of finding meaning for one's life.

We're alive in a time of worst-case scenarios: The weather has gone uncanny. Our old postwar alliances are crumbling. Everywhere you look there's an omen, a joke whose punchline is the end of the world. How is a person supposed to live in the shadow of such a grim future? What does it mean to have children - nothing if not an act of hope? What might it be like to live through the worst? And what on Earth is anybody doing about it? Dublin-based writer Mark O'Connell is consumed by these questions - and, as the father of two young children himself, he finds them increasingly urgent.

Jacques Lacan was one of the most important psychoanalysts ever to have lived. Building upon the work of Sigmund Freud, he sought to refine Freudian insights with the use of linguistics and mathematics, arguing that "the structure of unconscious is like a language." He is widely misunderstood and often unfairly dismissed as impenetrable. In this clear, wide-ranging primer, Lionel Bailly demonstrates how Lacan’s ideas are still vitally relevant to contemporary issues of mental health treatment. Including coverage of developments in Lacanian psychoanalysis since his death, this is the perfect introduction to the great modern theorist.

Are you struggling to guide the children in your life to become kind, responsible, respectful, and successful people? Do you want to avoid coercive methods and instead use effective, evidence-based, respectful guidance techniques? Responding effectively to a child's challenging behaviors is an art informed by science. Like artists need to learn techniques before creating masterpieces, parents, teachers, and therapists can develop their skills to help children thrive.

In this thoughtful and brilliant new book, the internationally best-selling author of Happy considers the value of friction in our lives. In chapters revealing his own moments of anger and prejudice, anxiety and shyness, loneliness and loss, Derren Brown examines the means to a more rewarding life, be it saving yourself from small talk or navigating middle age.

In Man for Himself, Erich Fromm examines the confusion of modern women and men who, because they lack faith in any principle by which life ought to be guided, become the helpless prey forces both within and without. From the broad, interdisciplinary perspective that marks Fromm's distinguished oeuvre, he shows that psychology cannot divorce itself from the problems of philosophy and ethics, and that human nature cannot be understood without understanding the values and moral conflicts that confront us all.

To the colonized, the term 'research' is conflated with European colonialism; the ways in which academic research has been implicated in the throes of imperialism remains a painful memory. This essential volume explores intersections of imperialism and research—specifically, the ways in which imperialism is embedded in disciplines of knowledge and tradition as 'regimes of truth.

Psychologists Dr Miguel Farias and Catherine Wikholm explore the human ambition for personal change and its possible illusions, with a focus on yoga and meditation. They examine the psychological and biological evidence, from early research on transcendental meditation to recent brain-imaging studies on mindfulness. They also include personal accounts from practitioners, as well as recounting their own experiences of testing the effects of meditation and yoga on incarcerated criminals.

Viktor Frankl is known to millions of listeners as a psychotherapist who has transcended his field in his search for answers to the ultimate questions of life, death, and suffering. Man's Search for Ultimate Meaning explores the sometimes unconscious basic human desire for inspiration or revelation and illustrates how life can offer profound meaning at every turn.

Blunt, shocking, and sometimes profane, this exciting audiobook blasts self-help and feel-good remedies to expose the lies with which we imprison ourselves. It talks straight, hard, and true to the heart of the human condition, pulling no punches. It gives us simple yet revolutionary tools to break out of our minds and into a direct and immediate perception of exactly where we are - then shows us how we can together create a world that works for everyone.

Anthony Stevens argues that Jung's visionary powers and profound spirituality have helped many to find an alternative set of values to the arid materialism prevailing Western society.

Why is the genome of a salamander 40 times larger than that of a human? Why does the avocado tree produce a million flowers and only a hundred fruits? Why, in short, is there so much waste in nature? In this lively and wide-ranging meditation on the curious accidents and unexpected detours on the path of life, Daniel Milo argues that we ask these questions because we’ve embraced a faulty conception of how evolution - and human society - really works.

Research is anchored by assumptions. How do we complete research—and why? This book—The Three Monkeys of Research—explores epistemology, ontology and methodology. Tara Brabazon explores how ideas become knowledge, and how arguments are verified, believed and disseminated to scholars, stakeholders and citizens.