Science Business

After advising hundreds of contractors for fifteen years, author Chad Prinkey knows it comes down to having the right systems and culture in place across your business. In his book Well Built, Prinkey lays out the roadmap for contractors to make meaningful upgrades in how they operate, strategize, manage teams, win new business, and deliver for customers. You'll learn the step-by-step process contractors can use to join the top 2% and gain durable competitive advantages that increase profits for the long haul.

For decades, technology encouraged people to squander their time and intellect as passive consumers. Today, technology has finally caught up with human potential. In Cognitive Surplus, Internet guru Clay Shirky forecasts the thrilling changes we will all enjoy as new digital technology puts our untapped resources of talent and goodwill to use at last.

From the author of Steve Jobs, this is the astonishingly intimate story of Elon Musk, the most fascinating and controversial innovator of our era—a rule-breaking visionary who helped to lead the world into the era of electric vehicles, private space exploration, and artificial intelligence. Oh, and took over Twitter. For two years, Isaacson shadowed Musk, attended his meetings, walked his factories with him, and spent hours interviewing him, his family, friends, coworkers, and adversaries. The result is the revealing inside story, filled with amazing tales of triumphs and turmoil.

According to the Leisure Studies Department at the University of Iowa, true leisure is “that place in which we realize our humanity.” If that’s true, argues Brigid Schulte, then we're doing dangerously little realizing of our humanity. In Overwhelmed, Schulte, a staff writer for The Washington Post, asks: Are our brains, our partners, our culture, and our bosses making it impossible for us to experience anything but “contaminated time”?

In this brilliant and original audiobook, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

Unlock the transformative potential of generative AI for your enterprise with "Understanding Generative AI for Business Leaders." This indispensable guide simplifies the complex world of AI, offering a beginner-friendly introduction and practical strategies for effective and ethical integration.

This is the book that launched William F. Buckley, Jr.'s career. As a young, recent Yale graduate, he took on Yale's professional and administrative staffs, citing their hypocritical diversion from the tenets on which the institution was built. Yale was founded on the belief that God exists, and thus that virtue and individualism represent immutable cornerstones of education. However, when Buckley wrote this scathing expose, the institution had made an about face.

What if you knew the science behind the magic - a science so predictive and powerful that you could transform your organization? What if you could use cutting-edge psychology to unlock people's innate desires to innovate, experiment, and adapt? In Primed to Perform, Neel Doshi and Lindsay McGregor show you how to do just that. The result: higher sales, more loyal customers, and more passionate employees.

What does it take to get the job done? How do you get the men in your unit to do what you say? To follow you into battle and shoot to kill? How do you build the confidence that spurs men on to do their jobs, to stand by their leaders and each other? Find the answers to these questions and more, in this classic for those who have to get the job done---military or not.

Why is the Mona Lisa the most famous painting in the world? Why did Facebook succeed when other social networking sites failed? Did the surge in Iraq really lead to less violence? How much can CEO’s impact the performance of their companies? And does higher pay incentivize people to work hard? If you think the answers to these questions are a matter of common sense, think again.

Before cell phones that fit in the palm of your hand and slim laptops that fit snugly into briefcases, computers were like strange, alien vending machines. They had cryptic switches, punch cards, and pages of encoded output. But in 1975, a young engineering wizard named Steve Wozniak had an idea: What if you combined computer circuitry with a regular typewriter keyboard and a video screen?

Award-winning executive and journalist Shari Dunn combines deep research with enlightening interviews and anecdotes from across the broad spectrum of her career to uncover the history of Competency Checking, how it manifests in the workplace, and what can be done to change it. Competency checking, Dunn argues, continues to be practiced consciously and unconsciously and is the key reason why Black people and other people of color are underrepresented in so many industries and why there continues to be a revolving door of Black talent even after the hiring surges of 2020.

Learn what makes the African American market unique, why marketers should care, and how you can effectively connect with black Americans. Drawing on her wealth of experience and ongoing research and consulting on the African American market, Pepper shares with listeners her thoughtful insights on this influential segment.

In her refreshing and forthright voice, Anne-Marie Slaughter returns with her vision for what true equality between men and women really means and how we can get there. She uncovers the missing piece of the puzzle, presenting a new focus that can reunite the women's movement and provide a common banner under which both men and women can advance and thrive.

Are you still treating AI like a novelty—or are you ready to make it your most powerful business ally? In AI ChatGPT: Prompt Engineering Secrets, Maxwell Cyberstein doesn’t just show you how to talk to artificial intelligence. He teaches you how to think with it, build with it, and grow with it—whether you’re an entrepreneur, marketer, freelancer, or simply someone looking to save time and create with more clarity. This is not another dry tech manual.

Did you ever want to start 3D printing but think it might be too difficult to learn? Do you feel that the subject matter is overly technical and possibly out of reach? Or do you believe that it would be just too complicated to even get started? We know the struggle very well and understand how you feel. In this book, we will help you to overcome all of these obstacles and more. Not only do we offer a brief history of how 3D printing came to be, we will help guide all prospective hobbyist on how to get started from scratch.

Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed.

The, Art, Science and Business of Aromatherapy is a complete guide to aromatherapy written by an industry insider, Kayla Fioravanti. It is packed with uncommon essential oil information that makes this book a must have for essential oil enthusiasts, candle makers, soap makers and cosmetic manufacturers of any level or experience. Inside, you will find something for everyone, whether you have just discovered aromatherapy or have been in the industry for years. Kayla discovered aromatherapy in 1998 and has been in the aromatherapy industry as an aromatherapist, supplier, educator, speaker, ...

Tribalism is our most misunderstood buzzword. We’ve all heard pundits bemoan its rise, and it’s been blamed for everything from political polarization to workplace discrimination. But as acclaimed cultural psychologist and Columbia professor Michael Morris argues, our tribal instincts are humanity’s secret weapon.

In her first book, How to Do Nothing, Jenny Odell wrote about the importance of disconnecting from the “attention economy” to spend time in quiet contemplation. But how can we reclaim our time? In order to answer this seemingly simple question, Odell took a deep dive into the fundamental structure of our society and found that the clock we live by was built for profit, not people. This is why our lives, even in leisure, have come to seem like a series of moments to be bought, sold, and processed ever more efficiently.