Design Strategy

WHY IMPLEMENT CORE VALUES IN YOUR BUSINESS 1. Improved Decision-Making 2. Cohesive Company Culture 3. Meaningful Employee Satisfaction and Engagement 4. Maintain Strong Business Ethic 5. Build Customer Credibility and Loyalty 6. Create Competitive Advantage 7. Strategic Alignment with Mission and Vision 8. Encourage Innovation and Creativity 9. Effective and Consistent Leadership 10. Positive Reputation RESULT: a more purpose-driven, ethical, and successful organization.

One of the greatest challenges that marketing and branding professionals face today is to capture and to retain the attention of customers. The modern customer receives a constant stream of information from various digital platforms and print applications. Hence, one of the key objectives of any marketing or brand strategy is to ensure meaningful and sustained engagement with the attention deprived customer. Preconscious Marketing is a book that attempts to explore how brands can influence the consumer at a deeper level. The book takes a holistic perspective to understand the various facets...

In God’s Image—or in Satan’s? Did you know that the current technologies praised in the media—like genetic engineering, cryogenics, nanotechnology, and artificial intelligence—are driven by demonic designs? That current advancements are actually taking us further away from God’s original design? Scientists and futurists push to enhance mankind into a post-human race with man-made superpowers. But this is treacherous ground, following in the devil’s own footsteps. We’ve forgotten that our Creator’s desire is to transform us from a fallen creation into a new creation with ...

Despite how much is written about strategy, and money spent on it, reports of chronic failures persist. Two causes dominate. Strategy is still not fully defined, and strategy practice is still largely based on a planned view of the world. Change and innovation, however, are not wholly planned but emerge from the myriad interactions of the players involved—some by design, many not. This science of complex adaptive systems must be the bedrock on which strategy is built.

Digital Strategy: The Art of Digital Brand Design.

Why are some products and services so much better received than others? And how do some organisations manage to create these superior solutions time and time again? Because they ask not only what to make, but how to make it. Written for leaders, managers and creators, The Right How delves into the fundamental question of how to strategically design products, services and touchpoints that make a company stand out and achieve the highest levels of success.

Tap into the growth potential of the fastest growing asset class of all time! Since the inception of Bitcoin, this market leader has generated an average annual return of 230 percent according to Messari researcher Roberto Talamas. Contrast this with US large cap stocks, which have offered returns of 14 percent over the same time period.

Every time a pile of clutter catches your attention or gets in your way (or trips you or embarrasses you or angers you), you think to yourself, "I have to go through this...but not now, because I'm too fill-in-the-blank (tired, busy, etc.)." That intention is as far as the organizing actually gets, and the cycle just begins again. Frustrating, isn't it? What if I told you that busting through the never-ending sequence of procrastination and perpetual heaps of clutter was not only possible, but with the strategies in this audiobook, almost painless?

Welcome to the world of Battle Bots! Do you love robots? Are you fascinated by the thrill of battle? Then you won't want to miss Battle Bots Unleashed, the ultimate guide to one of the most exciting and adrenaline-fueled contests on the planet. From spinning blades to flamethrowers, Battle Bots uses the most advanced technology to push the limits of what is possible in robot design and combat. With this eBook, you'll get an inside look at the past, present, and future of these incredible machines. Starting with a brief history that covers the evolution of Battle Bots from Robot Wars to the ...

This book comprises four books to help you on your path to success.

Despite the familiar limitations many User Experience teams face—budget and time constraints, lack of formal authority—UX practitioners are uniquely poised to provide strategic value to product organizations. This case study describes how we developed “Creative Bursts” to prove that our organization could look to its UX team for innovation leadership.

If you've ever tried to use search engine optimization but failed to get the web traffic your content deserves, then you know that learning SEO is confusing if not outright daunting. Where to start? Now take Facebook: A colossal entity with over one billion daily users interacting with each other and checking their newsfeed constantly - any smart digital entrepreneur will recognize the utmost importance of effectively using Facebook - the most powerful form of social media - to their advantage.

Deliver Service That Feels Like Magic (Even Without a Five-Star Budget) The Hospitality Mindset isn’t a book about better customer service—it’s a blueprint for unforgettable client experiences that create loyalty, spark referrals, and make your business impossible to ignore. Drawing on the behind-the-scenes brilliance of world-class hotels, airlines, and restaurants, Kevin Shirley reveals the small but mighty principles that transform everyday business interactions into emotional moments worth remembering—and sharing. Whether you're a solopreneur, coach, consultant, or creative, ...

What’s the big deal about pricing and price theory, you might be wondering? Some businesses set prices on the basis of a gut feeling while others take the underlying demand curve into account, but their strategies fall apart the minute the demand curve shifts or if the market’s dynamics change. Indeed, in today’s disruptive world such an occurrence is exceedingly common. Therefore, prices should be dynamic so as to adjust not only to market conditions but also to customer segments. Dynamic pricing is a form of price personalization or price discrimination. The truth is that price ...

It has never been harder to see what's happening around us, interpret information efficiently, and develop strategies that are executed in a successful way. This is partly down to the speed of change and also down to the mindset about change that is common amongst large and small companies. To them, change is seen as the enemy. This book proposes a role reversal and gives people a brand new methodology as a practical guide in how to use change as a fueling mechanism to generate outstanding business success.

“5 Ways to Boost Online Presence & Attract Customers Today” is a no‑fluff playbook for resource‑strapped entrepreneurs who need results before their coffee gets cold. After a whip‑smart introduction that shames “maybe later” procrastination, author Tom Brooks distills digital success into five non‑negotiables. Brooks reminds readers that every 60 seconds 6 million people shop online and a competitor wins because their site loaded 0.8 seconds faster. Chapter 1 fixes the foundation—site speed, mobile‑first layouts, Google Core Web Vitals, and crystal‑clear value ...