Creative Development

It's become accepted wisdom that established companies can't build and scale new ventures the way startups can—after all, startups are lean and agile, while incumbents are too big, slow, and inflexible. But that's nonsense, and it's time to challenge that idea. Linda Yates, the founder and CEO of Silicon Valley-based Mach49, argues that to thrive, companies can and must harness their power—their ideas, talent, data, cash, resources, channels, and customers—to build a portfolio of game-changing ventures and beat the startups at their own game.

A modern classic cherished by many of the greatest artists of our time, The Gift is a brilliant, life-changing defense of the value of creative labor. Drawing on examples from folklore and literature, history and tribal customs, economics and modern copyright law, Lewis Hyde demonstrates how our society - governed by the marketplace - is poorly equipped to determine the worth of artists’ work.

What if imagination and art are not, as many of us might think, the frosting on life but the fountainhead of human experience? What if our logic and science derive from art forms rather than the other way around? In this trenchant volume, Rollo May helps all of us find those creative impulses that, once liberated, offer new possibilities for achievement. A renowned therapist and inspiring guide, Dr. May draws on his experience to show how we can break out of old patterns in our lives.

The Coffee Bean is an inspiring tale that follows Abe, a young man filled with stress and fear as he faces challenges and pressure at school and home. One day after class, his teacher shares with him the life-changing lesson of the coffee bean, and this powerful message changes the way he thinks, acts, and sees the world. Abe discovers that instead of letting his environment change him for the worse, he can transform any environment he is in for the better.

Esteemed business school professors and renowned marketing consultants Alex Rovira and Fernando Trías de Bes have advised such multinational corporations as Bayer, Mercedes-Benz, Microsoft, Pepsi, and Sony. Written to counter the belief in blind chance, this international best seller is a simple yet profound fable that teaches us to stop waiting for good luck but to start cultivating the conditions that make success possible.

No fictional character is more renowned for his powers of thought and observation than Sherlock Holmes. But is his extraordinary intellect merely a gift of fiction, or can we learn to cultivate these abilities ourselves, to improve our lives at work and at home? We can, says psychologist and journalist Maria Konnikova, and in Mastermind she shows us how. Beginning with the "brain attic", Konnikova unpacks the mental strategies that lead to clearer thinking and deeper insights.

You might think that creativity is some mysterious, rare gift - one that only a few possess. But you’d be wrong. As John Cleese shows in this short, practical, and often amusing guide, it’s a skill that anyone can acquire. Drawing on his lifelong experience as a writer, Cleese shares his insights into the nature of the creative process and offers advice on how to get your own inventive juices flowing. What do you need to do to get yourself in the right frame of mind? When do you know that you’ve come up with an idea that might be worth pursuing?

This is the true story of how—at the age of 39—Laurie Todd got on a yellow brick road and began her hero’s journey. As we embark on a hero’s journey, we are lifted out of our everyday lives into a place where impossible things happen and magical helpers appear. In every mythic journey, there’s a truth that needs to be revealed. To reveal our truth, we must slay the dragon, guess the sphinx’s riddle, find the golden fleece. This is a story about deep feelings. Primal feelings.

The Artist's Way is the seminal book on the subject of creativity. An international best seller, millions have found it to be an invaluable guide to living the artist's life. Still as vital today, or perhaps even more so, than it was when it was first published one decade ago, it is a powerfully provocative and inspiring work.

Creative visualization is a process in which a person uses positive thoughts and expectations to bring about the fulfillment of desired goals or ambition. This process uses the concept of positive thinking and involves the use of all the senses - sight, hearing, touch, taste, and smell. It is a powerful tool that communicates a person's confidence and creates an impact to a person's internal and external environments.

The author of Wishcraft and I Could Do Anything If Only I Knew What It Was..., Barbara Sher became famous for her extraordinary ability to help people define and achieve their goals. What Sher discovered is that some individuals simply cannot, and should not, decide on a single path; they are genetically wired to pursue many areas. Sher calls them “Scanners”—people whose unique type of mind does not zero in on a single interest but rather scans the horizon, eager to explore everything they see.

The Artist’s Way is the seminal book on the subject of creativity. An international best seller, millions of fans have found it to be an invaluable guide to living the artist’s life. Still as vital today - or perhaps even more so - than it was when it was first published one decade ago, it is a powerfully provocative and inspiring work. In a new introduction to the book, Julia Cameron reflects upon the impact of The Artist’s Way and describes the work she has done during the last decade and the new insights into the creative process that she has gained.

Clayton M. Christensen is a professor of business administration at Harvard Business School. Michael E. Raynor is a director at Deloitte Research. Together, they outline an innovative plan that urges businesses to create disruption rather than fleeing from it. Named one of 2003's Best Business Books by Business Week, this book is a Wall Street Journal and New York Times best seller.

The Wisdom of Teams is the definitive work on how to create high-performance teams in any organization. Having sold nearly a half million copies and been translated into more than 15 languages, the authors' clarion call that teams should be the basic unit of organization for most businesses has permanently shaped the way companies reach the highest levels of performance. Wisdom lies in recognizing a team's unique potential to deliver results and in understanding its many benefits.

Writing has been medicine for Nancy Slonim Aronie. At nine months old, her son Dan was diagnosed with diabetes. Then, at twenty-two, he was diagnosed with multiple sclerosis. During the years she and her husband took care of Dan, and when he died at age thirty-eight, Aronie could not find the book she needed. So she wrote her memoir. Over decades of writing and teaching, Aronie has created a set of prompts, directions, and examples that she shares in Memoir as Medicine. Listeners will learn how to write through where they have been and into understanding, healing, and even joy.

Why do some people succeed at change while others fail? It's the way they think! Liminal thinking is a way to create change by understanding, shaping, and reframing beliefs. What beliefs are stopping you right now? You have a choice. You can create the world you want to live in or live in a world created by others. If you are ready to start making changes, listen to this book.

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

For creators, getting that promotion to management is exciting but can also be scary. The skills that made them so successful may not translate to the skill required to be a great manager, and this gets even more complicated when managing other creatives who often don’t thrive under traditional management procedures. Creative Directions is a management masterclass in which you attend lectures and seminars as you learn from some of the best in the business.

This fascinating book draws on Dr. Jandial's broad-spectrum expertise and brings together the best of various fields - surgery, science, brain structure, the conscious mind - all to explain the bigger picture of brain health and rejuvenation. It is a journey into his operating room, around the world on his surgical missions, inside his laboratory, and to the outer edges of neuroscience to reveal the latest brain breakthroughs that are turning science fiction into reality, translating their implications for everyday life.

There can be no doubt about the credentials of Bill George, former Chairman and CEO of Medtronic, who has been named one of Business Week's "Top 25 Managers". In Authentic Leadership, George lays out his plan for improving corporate America's flaws through responsible leadership.