Creative Development

Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it, and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of "category kings".

In this inspiring guide from conscious creativity leader James McCrae, you’ll find a variety of ways to expand your creative life. From visual inspirations to opportunities for creative play, here he shares a flexible set of tools, exercises, rituals, and insights that will awaken your sense of wonder and reclaim the artist within.

Dr. Gay Hendricks broke new ground with his best-selling classic, The Big Leap, which has become an essential resource for coaches, entrepreneurs, executives, and health practitioners around the world. Originally published as The Joy of Genius, The Genius Zone has been updated and expanded throughout, making it the essential next step beyond The Big Leap.

Living a modern life requires juggling a ton of information. But we were never taught how to manage this information effectively so that we can find what we need when we need it. In The PARA Method, Tiago Forte outlines a simple and intuitive four-step system that will help us sort all the information flooding our brains into four major categories—Projects, Areas, Resources, and Archives—allowing us to manage our commitments while achieving our goals and dreams.

Author Scott Dikkers will tell you how to write jokes. He’s a master joke writer, founder of the world’s most popular humor site TheOnion.com, number one New York Times best-selling humor author, professional public speaker, and successful cartoonist. In this definitive joke-writing handbook, he'll teach you comedy writing and how to write a joke with a simple comedy-writing and joke-writing formula you can use right now to write your own jokes.

The Career Manifesto presents an inspiring and refreshingly simple approach to finding your passion and purpose and then jump-starting a dream career to achieve those, by asking three essential questions: What do you want your impact to be? What are the potential pathways that move you toward your purpose? How can you hold yourself accountable for your goals?

When two unrelated things come together, something new springs into existence; they form a third thing, and that becomes a new idea. That’s Crossover Creativity. The more you read, watch, observe, and consume, the more fuel for ideas you have in your brain and the more crossover creativity will happen for you. In this latest collection of stories about creativity in real-life situations, Dave Trott presents examples of crossover creativity in action–as a guide for those who have to generate ideas in advertising, business, sport, or anywhere in the wider world.

If a country's Gross Domestic Product increases each year, but so does the percentage of its people deprived of basic education, health care, and other opportunities, is that country really making progress? If we rely on conventional economic indicators, can we ever grasp how the world's billions of individuals are really managing? In this powerful critique, Martha Nussbaum argues that our dominant theories of development have given us policies that ignore our most basic human needs for dignity and self-respect.

Introducing "Loving an Avoidant Partner," a groundbreaking guide that takes you deep into the enigmatic maze of an avoidant person's inner world like never before. Armed with remarkable insights, you'll decode the guarded secrets and fears of your elusive partner, shattering the barriers that have kept you apart.

For anyone who has ever had trouble staying motivated while trailblazing toward badassery, You Are a Badass Every Day is the companion to keep you fresh, grateful, mighty, and driven. In 100 exercises, reflections, and cues that you can use to immediately realign your mind and keep your focus unwavering, this audio guide will show you how to keep the breakthroughs catalyzed by Sincero’s iconic books You Are a Badass and You Are a Badass at Making Money going.

In every industry, there are companies that take off. They effortlessly hire talented people, attract loyal customers, create cool products and make lots of money. These companies seem to stand out and scale up quickly with support from investors, partners and the media. Sadly, most companies don't perform this way. Most entrepreneurs aren't building anything of value. They work hard, make sacrifices, struggle, dream, plan and strive, but in the end, it doesn't pay off. This audiobook sets out a method for building a business that becomes a valuable asset.

The Family Board Meeting is a carefully designed, easy-to-follow strategy for creating quality time with your children. It takes only a few minutes to plan your first Board Meeting, and it's guaranteed to be a ton of fun for both you and your child!

Have you ever felt like you’re never good enough? Do you feel like everything is your fault? Answering yes to these questions displays the awful side effects of narcissistic abuse. It’s these side effects that hold us back in life, keeping us frozen and insecure. As a therapist and a survivor of abuse myself, I know how you feel. I see you. The good news is that you can overcome limiting and toxic beliefs that were instilled by narcissists.

An essential guide on how to build and run a creative business from ten of the world's most inspiring entrepreneurs, including multi-Grammy winner Nile Rodgers, culinary legend Ruthie Rodgers, and Emmy-winning producer of The Crown, Andy Harries. Their stories, actionable advice, and recommendations will help your business thrive and fuel your life potential. The Creative Entrepreneur is a call to adventure, inviting you to think from the perspective of a mission-driven creative professional.

Small business owners possess a unique advantage, one that Scott Grates has honed to perfection. Forget trying to emulate corporate giants in your small business endeavors. Their conventional marketing tactics won't deliver the consistent results you crave. Instead, leverage your strength-the power of genuine relationships. By fostering authentic connections that yield a continuous flow of referrals, you'll unlock your Infinite Referral Advantage®.

When we’re writing a book, we need inspiration, and we need the “how-to” pieces that we were never taught in school. Start Writing Your Book Today provides both. Over the last 10 years as a writing coach, Morgan has developed a blend of mindset and mechanics to help authors through feeling stuck and into power writing through their books. In this book, Morgan shares her methods with you, so that you can step up and become the writer you know you’re meant to be.

In 2015 Manoush Zomorodi, host of WNYC's popular podcast and radio show Note to Self, led tens of thousands of listeners through an experiment to help them unplug from their devices, get bored, jump-start their creativity, and change their lives. Bored and Brilliant builds on that experiment to show us how to rethink our gadget use to live better and smarter in this new digital ecosystem. In this fascinating new audiobook, Manoush explains the connection between boredom and original thinking.

Wondering how to reconcile your calling with your need to make a living wage, or what to do once your art starts selling, or how to achieve success in your field, or what it even means to be successful? David Nichtern offers his lived, learned experience as an entrepreneur, musician, and Buddhist teacher to first help you figure out what "success" means to you and then show you how to get there. He offers advice on the creative process and principles of business and ethics, and provides mindfulness exercises to help you integrate inspiration and aspiration, vocation, and avocation.

We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

Photographer, entrepreneur, and bestselling author, Chase Jarvis has collaborated with some of the world’s most successful athletes, entrepreneurs, performers, and artists. What’s the secret to a good life? he’s asked them. Is it having enough money in the bank? Chasing the right dream? Surrounding themselves with the right people? What are the secrets not just of success but of fulfillment? In Never Play It Safe, Jarvis reveals the surprising answer: It’s not a new gadget, technique, or life-hack. It’s something much simpler