Creative Business Strategy

Shorten the distance from prospect to customer with this transformative guide to content strategy. Written for new marketers and seasoned professionals, Master Content Strategy shares a proven approach to revenue-generating content marketing that combines human expertise and AI writing tools for content production. This book will show you how to nurture robust consumer relationships and propel your business forward in the digital realm. Plus, you'll get the systems, processes, and trustworthy advice of a career marketer on the front lines of the industry. You and your marketing team will: ...

Think success is all about hustle? Think again. If a flock of baby chicks can influence a robot with nothing but pure focus and desire… imagine what you could do with your fully-developed, problem-solving, business-building human brain. Think It, Build It is not another fluffy mindset book or a repackaged Law of Attraction guide in business-casual clothing. This is intentionality with teeth — science-backed, no-nonsense strategies for entrepreneurs, solopreneurs, and small business owners who are tired of random results and ready to create on purpose.Inside, you'll discover: The bizarre...

The Pink Tie Principle is the ultimate strategy for smashing through any business challenge using master-level creativity. From small start-up businesses to multi-million pound global organisations, this system solves challenges. It has worked every single time, without fail; and I know that, if applied correctly, it always will.

Despite the familiar limitations many User Experience teams face—budget and time constraints, lack of formal authority—UX practitioners are uniquely poised to provide strategic value to product organizations. This case study describes how we developed “Creative Bursts” to prove that our organization could look to its UX team for innovation leadership.

The Five Letter F Word™ brings culture center stage in creating a strategy to allow you to innovate. You gain insight into several key areas that often lead to busy teams not delivering the expected growth. With these insights are tools to define a meaningful strategy, how to prioritize, and how to get things done.

For thousands of years, humanity was ruled by Kings and Queens through bloodlines and rituals. Later governments and social insurgents brought forth unity for democracy and revolutions. Today, humanity distrusts the political forces which govern, and royalty is a dying breed. Yet still, 99.99% of humans are looking for someone, anyone whom they can follow, learn from, be inspired by, and trust in.

Elevate your brand with our cutting-edge Brand Process – the ultimate solution to the common challenge that business leaders face when it comes to effectively communicating their business narratives. Our revolutionary approach doesn't just give you a competitive edge; it unveils the key to helping your customers not only understand but passionately embrace the powerful benefits of your products, ideas, or services. Building a Brand achieves this by equipping you with the tools to master the seven universal narrative elements that resonate with all humans.

This guide will walk you step by step through all the essential phases of developing a results driven marketing plan. The marketing plan is a problem-solving document. Skilled problem solvers recognize that a big problem is usually the combination of several smaller problems. The best approach is to solve each of the smaller problems first, thereby dividing the big problem into manageable pieces. Your marketing plan should take the same approach. It should be a guide on which to base decisions and should ensure that everyone in your organization is working together to achieve the same goals...

This audiobook is a must-have for any Facebook advertising beginner. It gives you confirmed, established steps and secret strategies on how to make mind-blowing adverts using the best advertising platform of our century, Facebook! Facebook advertising gives advertisers boundless choices with regards to how you can target and advance your business over time, which is awesome for you innovative entrepreneurs out there.

Despite what you may hear about Facebook advertisements failing to work, the fact is that all of the top online entrepreneurs and digital marketers use Facebook ads. How, therefore, do you make it work for you? By establishing objectives. Before you launch your first advertising campaign, you need have a clear understanding of your numerous marketing objectives. This will assist you in determining anything from the campaign's objective, to budgeting and bidding.

In You've Got This, two successful creative founders share their secrets for the very first time about what they've learnt in more than 20 years of doing business - all so that you can get ahead. Full of practical advice and easily implementable tips on everything from investing in your personal brand and managing your workload to negotiating a promotion and mastering public speaking, this refreshingly honest and indispensable book will help you reach your creative and earning potential and find career fulfilment, without it sucking the life out of you.

If you are looking to improve the overall quality of the content on your website and you want to improve not only the visitor engagement on your site but also your overall website traffic, this audiobook was written with you in mind. In this audiobook you will find a variety of techniques and methods that you can use to reach your target audience and engage them in ways you have never thought of before.