Consumer Behavior

Lista de productos
    • The Customer CEO Business Fable About How to Profit from the Power of Your Customers
    • De: Chuck Wall
    • Narrado por: Don Hagen
    • Duración: 1 h y 37 m
    • Fecha de lanzamiento: 12-10-13
    • Idioma: Inglés
    • 4.5 out of 5 stars 3 calificaciones
    • Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm....

    Precio regular: $6.00

    Se incluye en la membresía Plus
    • The Complete Guide to Creating Customers with Word-of-Mouth
    • De: Jay Baer, Daniel Lemin
    • Narrado por: Jay Baer, Daniel Lemin, Ted Wright
    • Duración: 5 h y 34 m
    • Fecha de lanzamiento: 10-02-18
    • Idioma: Inglés
    • 4.5 out of 5 stars 250 calificaciones
    • Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin....

    Precio regular: $13.50

    • How to Embrace Complaints and Keep Your Customers
    • De: Jay Baer
    • Narrado por: Jay Baer
    • Duración: 5 h y 36 m
    • Fecha de lanzamiento: 03-01-16
    • Idioma: Inglés
    • 4.5 out of 5 stars 238 calificaciones
    • Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels....

    Precio regular: $24.06

    • How to Build a Product That Sells Itself
    • De: Wes Bush
    • Narrado por: Derek Dysart
    • Duración: 4 h y 23 m
    • Fecha de lanzamiento: 10-28-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 297 calificaciones
    • Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers....

    Precio regular: $14.95

    • Shopping Secrets for Smart Women Who Love to Get Something for Nothing
    • De: Kathy Spencer, Samantha Rose
    • Narrado por: Hillary Huber
    • Duración: 7 h y 24 m
    • Fecha de lanzamiento: 03-30-12
    • Idioma: Inglés
    • 4 out of 5 stars 20 calificaciones
    • You've heard of amazing deals, online discounts, outlet shopping-but has anyone showed you how to shop for free? Meet Kathy Spencer-hot, hip mom of four who can whittle a $267.22 grocery bill down to one penny....

    Precio regular: $14.61

    Se incluye en la membresía Plus
    • How the World's Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leaders Get Us to Believe
    • De: Tom Asacker
    • Narrado por: Tom Asacker
    • Duración: 2 h y 2 m
    • Fecha de lanzamiento: 01-31-14
    • Idioma: Inglés
    • 4 out of 5 stars 48 calificaciones
    • In this thought-provoking and entertaining book, Tom Asacker pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior....

    Precio regular: $15.46

    Se incluye en la membresía Plus
  • Precio regular: $19.95

    • Ten Easy Rules to Make Sense of Statistics
    • De: Tim Harford
    • Narrado por: Tim Harford
    • Duración: 10 h y 24 m
    • Fecha de lanzamiento: 02-02-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 752 calificaciones
    • From “one of the great (greatest?) contemporary popular writers on economics” (Tyler Cowen) comes a smart, lively, and encouraging rethinking of how to use statistics....

    Precio regular: $18.00

    • The Tiny Clues That Uncover Huge Trends
    • De: Martin Lindstrom
    • Narrado por: Ricco Fajardo
    • Duración: 8 h y 4 m
    • Fecha de lanzamiento: 02-23-16
    • Idioma: Inglés
    • 4 out of 5 stars 583 calificaciones
    • Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing....

    Precio regular: $19.95

    • The Untold Story of Multi-Level Marketing
    • De: Robert L. FitzPatrick
    • Narrado por: Robert L. FitzPatrick
    • Duración: 12 h y 7 m
    • Fecha de lanzamiento: 12-01-21
    • Idioma: Inglés
    • 5 out of 5 stars 78 calificaciones
    • Ponzinomics by Robert L. FitzPatrick, author of False Profits, is the first comprehensive account of how "multi-level marketing" was created in America, escaped criminal and civil prosecution, and spread all over the world....

    Precio regular: $24.95

    • The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees
    • De: Ben Mezrich
    • Narrado por: Fajer Al-Kaisi
    • Duración: 7 h y 46 m
    • Fecha de lanzamiento: 09-07-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 283 calificaciones
    • Best-selling author Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls on a subreddit called WallStreetBets took down one of the biggest hedge funds on Wall Street....

    Precio regular: $22.49

    • How to Make Your Brand Impossible to Resist
    • De: Sally Hogshead
    • Narrado por: Sally Hogshead
    • Duración: 7 h y 39 m
    • Fecha de lanzamiento: 04-26-16
    • Idioma: Inglés
    • 4.5 out of 5 stars 372 calificaciones
    • A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior....

    Precio regular: $21.59

    • Mastering the New Marketing Mindset for Tomorrow's Consumers
    • De: Raja Rajamannar
    • Narrado por: Josh Childs
    • Duración: 6 h y 12 m
    • Fecha de lanzamiento: 02-09-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 85 calificaciones
    • Raja Rajamannar, chief marketing officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption....

    Precio regular: $19.79

    • Turn Any Sale into Lifelong Loyalty in 100 Days
    • De: Joey Coleman
    • Narrado por: Joey Coleman
    • Duración: 9 h y 28 m
    • Fecha de lanzamiento: 04-03-18
    • Idioma: Inglés
    • 4.5 out of 5 stars 810 calificaciones
    • Coleman's theory of customer loyalty is that it's not about getting the sale: It's about the 100 days after the sale....

    Precio regular: $18.00

    • Brand Building in a Noisy World
    • De: Kai D. Wright
    • Narrado por: Kai D. Wright
    • Duración: 7 h y 55 m
    • Fecha de lanzamiento: 08-13-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 7 calificaciones
    • In Follow the Feeling, strategy advisor Kai D. Wright answers a critical question plaguing entrepreneurs, brand strategists, marketers, and leaders: How do you grow your brand in a noisy world? Find out....

    Precio regular: $17.19

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    • Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
    • De: James Surowiecki
    • Narrado por: Grover Gardner
    • Duración: 9 h y 29 m
    • Fecha de lanzamiento: 05-19-04
    • Idioma: Inglés
    • 4 out of 5 stars 1,288 calificaciones
    • In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....

    Precio regular: $16.16

    • How Stories Go Viral and Drive Major Economic Events
    • De: Robert J. Shiller
    • Narrado por: Susan Osman, Robert J. Shiller - introduction
    • Duración: 11 h y 7 m
    • Fecha de lanzamiento: 10-01-19
    • Idioma: Inglés
    • 4 out of 5 stars 455 calificaciones
    • The stories people tell - about economic confidence or panic, housing booms, the American dream, or Bitcoin - affect economic outcomes. Narrative Economics explains how we can begin to take these stories seriously. It may be Robert Shiller's most important book to date....

    Precio regular: $16.34

    • From Factory to Front Door - Why Everything Has Changed About How and What We Buy
    • De: Christopher Mims
    • Narrado por: James Fouhey
    • Duración: 11 h y 23 m
    • Fecha de lanzamiento: 09-14-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 206 calificaciones
    • Christopher Mims goes deep, far, and wide to uncover how a single product, from creation to delivery, weaves its way from a factory on the other side of the world to our doorstep. Mims asks us to consider the system’s vulnerability and its resilience....

    Precio regular: $24.29

    • The Hidden Forces That Shape Behavior
    • De: Jonah Berger
    • Narrado por: Keith Nobbs
    • Duración: 6 h y 58 m
    • Fecha de lanzamiento: 06-14-16
    • Idioma: Inglés
    • 4.5 out of 5 stars 520 calificaciones
    • Without our realizing it, other people's behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous occasion....

    Precio regular: $14.99

    • How Smart Companies Turn Sustainability into Billion-Dollar Businesses
    • De: E. Freya Williams
    • Narrado por: Kelly Bourquin
    • Duración: 7 h y 6 m
    • Fecha de lanzamiento: 07-24-15
    • Idioma: Inglés
    • 4 out of 5 stars 56 calificaciones
    • Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success....

    Precio regular: $24.06

    Se incluye en la membresía Plus
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