Business Social Development

Hands shaking? Mind blank? That familiar dread before speaking to a crowd? You're not alone – 75% of people share that fear. But what if speaking to THOUSANDS could feel as natural, as connecting, or talking to ONE trusted friend? This isn't about some rare, inborn talent. Many legends, from Gandhi to Buffett, battled intense shyness. They didn't avoid the stage; they discovered how to own it, and so can you. This guide provides strategies to conquer fear, connect with your audience, and see public speaking as an opportunity to reach, motivate, and inspire.

Do you wish you could decode people? Do you want a formula for charisma? Do you want to know exactly what to say to your boss, your date or your networking partner? You need to know how people work. As a human behaviour investigator, Vanessa Van Edwards studies the hidden forces that drive our behaviour patterns in her lab - and she's cracked the code. In Captivate she shares a wealth of shortcuts, systems and behaviour hacks derived from her research, to help you take charge of interactions at work and at home.

Taking a brass tacks approach to communication, How to Have Confidence and Power in Dealing with People explains how to interact with others as they really are, not as you would like them to be. The goal is to get what you want from them successfully - be it cooperation, goodwill, love or security.

"Introverts can't thrive in business communication" — wrong! The Introvert's Guide to Successful Business Conversations proves that introverts can succeed in the corporate world without pretending to be extroverts. This book will transform your career, even if you've always been the quietest voice in the room.

Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere - in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That's why, at their worst, analogies can deceive, manipulate, or mislead us into disaster.

As our ability to pay attention in a world of distractions vanishes, it's no wonder that our ability to be heard and understood - to convey our messages - is also threatened. Whether working with our teams and customers or communicating with our families and friends, it is increasingly difficult to break through the digital devices that get in the way of communication.

Authors Imran Rashid and Soren Kenner have sparked an international debate by revealing the "mind hacks" Facebook, Apple, Google, and Instagram use to get you and your children hooked on their products. In Offline, they deliver an eye-opening, research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work reveals how digital devices change individuals and communities for better and worse.

This powerful 3-in-1 audiobook bundle brings together three of Ian Tuhovsky’s bestselling guides on communication, people skills, and emotional connection. Whether you're trying to improve your relationships, lead with confidence, or simply be understood better, this bundle delivers practical, no-nonsense advice you can apply right away.

Our noisy world has trained us to think that those who get in the last word win, when in fact it’s those who know how to stay silent who really hold the power. STFU is a book that unlocks this power and will change your life, freeing you to focus on what matters. Lyons combines leading behavioral science with actionable advice on how to communicate with intent, think critically, and open your mind and ears to the world around you. Talk less, get more. That’s what STFU is all about.

Integrity. It is more than simple honesty. It's the key to success. A person with integrity has the, often rare, ability to pull everything together, to make it all happen no matter how challenging the circumstances.

From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation.

The time-tested secrets taught in this book include Cicero's three-step strategy for moving an audience to action and Honest Abe's Shameless Trick for lowering an audience's expectations. And it's also replete with contemporary techniques such as politicians' use of code language to appeal to specific groups and an eye-opening assortment of persuasive tricks, including Stalin's Timing Secret and the Yoda Technique. Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments, this audiobook is for you.

Based on thirty years of research among forty thousand people in sixty countries, Wharton Business School Professor and Pulitzer Prize winner Stuart Diamond shows in this unique and revolutionary book how emotional intelligence, perceptions, cultural diversity and collaboration produce four times as much value as old-school, conflictive, power, leverage and logic.

In Getting Past No, William Ury of Harvard Law School’s Program on Negotiation and author of Possible, offers a proven breakthrough strategy for turning adversaries into negotiating partners.

Most of us want our lives to have meaning and purpose, but too often we don’t know where to start. Each of us has unique gifts, talents, and perspectives that the world needs right now. We just have to find the courage to realize what they are. Flip the Tables is for people who have been told that they cannot change the world, even though they know otherwise. Alencia Johnson shares her personal stories—from working through insecurities and overcoming adversity, to advocating for women’s rights at Planned Parenthood, and advising on presidential campaigns.

Why are certain people so incredibly great at what they do? Most of us think we know the answer - but we’re almost always wrong. That’s important, because if we’re wrong on this crucial question, then we have zero chance of getting significantly better at anything we care about. Happily, the real source of great performance is no longer a mystery. Bringing together extensive scientific research, best-selling author Geoff Colvin shows where we go wrong and what actually makes world-class performers so remarkable.

When slighted, misunderstood, cut-in-front-of, annoyed, taken advantage of, or treated rudely, most people avoid their bosses, ignore co-workers, change hairdressers, complain to friends, shout and pound their fists. They often miss the most positive, effective alternative of all: confronting positively. Now, for everyone who was never taught, or never realized, that between "bully" and "wimp" is a range of behavior that is positive, dignified, and effective for dealing with life's bothersome situations.

The book draws its inspiration from stoicism, the ancient Greek philosophy of enduring pain or adversity with perseverance and resilience. Stoics focus on the things they can control, let go of everything else, and turn every new obstacle into an opportunity to get better, stronger, tougher. As Marcus Aurelius put it nearly 2000 years ago: “The impediment to action advances action. What stands in the way becomes the way.”

In Atlas of the Heart, Brown takes us on a journey through 87 of the emotions and experiences that define what it means to be human. As she maps the necessary skills and an actionable framework for meaningful connection, she gives us the language and tools to access a universe of new choices and second chances - a universe where we can share and steward the stories of our bravest and most heartbreaking moments with one another in a way that builds connection.

En esta Píldora sobre Storytelling, se analiza una conferencia de Steve Jobs y de su mano vamos a descubrir cómo podemos utilizar el arte de contar historias para hacer más atractiva: una conferencia, un producto, una empresa, un curriculum, una clase, etc. Está demostrado que las historias llaman la atención, generan un gran índice de recuerdo y acercan a la persona que la transmite y la que la recibe. Es una de las herramientas que más nos puede ayudar a conseguir nuestros objetivos de comunicación.