Business Problem Solving

An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world.

We have more choices than we realize. In fact, according to positive psychology expert Tal Ben-Shahar, our entire life is made of choices, large and small. It is what we choose moment by moment and day by day - to do, to feel, to experience - that determines how happy and fulfilled we are. Every moment, then, is an opportunity to make a choice that will bring us greater happiness. Ben- Shahar presents 100 such opportunities, some simple, such as whether to frown or smile; others complex....

The New York Times best-selling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and offer a blueprint for an entirely new way to solve problems. The topics range from business to philanthropy to sports to politics, all with the goal of retraining your brain.

Your success depends on how you think. The main difficulty of thinking is confusion, writes Edward de Bono, long recognized as an international authority on conceptual thinking and on the teaching of thinking as a skill. We try to do too much at once. Emotions, information, logic, hope, and creativity all crowd in on us. It is like juggling with too many balls. The solution? De Bono unscrambles the thinking process with his six thinking hats.

Outsmart Every Argument: Learn to Spot Flaws in Thinking with Ease. Made to bring each fallacy to life, this audiobook makes even the trickiest concepts easy to understand and impossible to forget. Ever feel trapped in an argument, knowing something’s off but not having the words to explain why? Tired of losing debates or falling for smooth-talking nonsense? This audiobook is your ultimate solution.

In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behavior. If you want to get people to move, you must first understand the underlying cultural forces that make them tick. Collins uses stories from his own work as an award-winning marketer—from spearheading digital strategy for Beyoncé, to working on Apple and Nike collaborations, to the successful launch of the Brooklyn Nets NBA team—to break down the ways in which culture influences behavior and how listeners can do the same

In this eye-opening book, renowned economist Alex Edmans teaches us how to separate fact from fiction. Using colorful examples—from a wellness guru's tragic but fabricated backstory to the blunders that led to the Deepwater Horizon disaster to the diet that ensnared millions yet hastened its founder's death—Edmans highlights the biases that cause us to mistake statements for facts, facts for data, data for evidence, and evidence for proof.

Cost reduction...productivity improvement...customer retention...these are the promises of the Six Sigma quality management system. The Six Sigma Way reveals how GE, Motorola, and numerous other companies are successfully using Six Sigma to fine-tune products and processes, improve performance, and increase profits. Now you can hear the road map for implementing Six Sigma in your manufacturing or service organization.

Why is the Mona Lisa the most famous painting in the world? Why did Facebook succeed when other social networking sites failed? Did the surge in Iraq really lead to less violence? How much can CEO’s impact the performance of their companies? And does higher pay incentivize people to work hard? If you think the answers to these questions are a matter of common sense, think again.

Aprendiendo de los mejores es el libro más vendido de management de un autor español en los últimos años. Está considerado entre los veinticinco mejores libros de empresa y desarrollo personal a nivel internacional junto a Dale Carnegie, Robert Kiyosaki, Warren Buffett o Napoleon Hill.

Combining cutting-edge research with practical findings, Focus delves into the science of attention in all its varieties, presenting a long overdue discussion of this little-noticed and under-rated mental asset. In an era of unstoppable distractions, Goleman persuasively argues that now more than ever we must learn to sharpen focus if we are to survive in a complex world.

The extensively revised and updated edition of Steven Landsburg's hugely popular book, The Armchair Economist - "a delightful compendium of quotidian examples illustrating important economic and financial theories" (The Journal of Finance). In this revised and updated edition of Steven Landsburg's hugely popular book, he applies economic theory to today's most pressing concerns, answering a diverse range of daring questions, such as: why are seat belts deadly, why do celebrity endorsements sell products, and many more.

When it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef calls a "soldier" mindset. From tribalism and wishful thinking, to rationalizing in our personal lives and everything in between, we are driven to defend the ideas we most want to believe - and shoot down those we don't.

From Mike Michalowicz, the author of Profit First, Clockwork, and The Pumpkin Plan, comes the ultimate diagnostic tool for every entrepreneur.... The biggest problem entrepreneurs have is that they don't know what their biggest problem is. If you find yourself trapped between stagnating sales, staff turnover, and unhappy customers, what do you fix first? Every issue seems urgent—but there's no way to address all of them at once. The result? A business that continues to go in endless circles putting out urgent fires and prioritizing the wrong things.

Why does your weather app say “there’s a 10 percent chance of rain” instead of “it will be sunny”? In large part, this is due to the insight of award-winning physicist Tim Palmer, who pioneered the introduction of uncertainty into weather and climate prediction. Now, he wants to apply it to how we study everything else.

Discover the practical, fail-proof tools that will help you to fine-tune your leadership skills, solidify respect among your workforce, and ensure your company's lasting success.

Red Teaming is a revolutionary new way to make critical and contrarian thinking part of the planning process of any organization, allowing companies to stress test their strategies, flush out hidden threats and missed opportunities, and avoid being sandbagged by competitors.

Whether you're 20, 40, 60 or older, many of us are still looking for an answer to that perennial question: 'what do I want to be when I grow up?' In Designing Your Life, Silicon Valley design innovators Bill Burnett and Dave Evans use their expertise to help you work out what you want - and how to get it. Their phenomenally successful Life Design course has been tried and tested by thousands of people, from students to midcareer professionals to retirees contemplating whole new futures.

As an enthusiastic participant in the Maker Movement, Mick Ebeling has found countless ways to create simple new do-it-yourself technologies. But Ebeling has always dreamed big and soon realized that by ignoring that little voice of doubt in his head, his hobby could have the potential to actually help people surmount seemingly impossible odds. From crafting prosthetics for a young Sudanese boy who lost his hands in a bombing to a machine that allowed a paralyzed artist to draw again, Ebeling soon saw that nothing is actually impossible.

Money is not enough to make you happy. We’re constantly told that money is the shortcut to a good life, the only type of wealth worth pursuing. But what would it mean to lead a truly wealthy life? It may involve money, but in the end, it will be defined by everything else. In The 5 Types of Wealth, Sahil Bloom offers a transformative guide, full of practical steps and actionable insights, for redesigning your life around five types of wealth: Time, Social, Mental, Physical, and Financial.