Episodios

  • Ep 16: How To Network Without Feeling Weird Or Sales
    May 22 2025

    Are you going to all the networking events but still not seeing results?

    You’re not alone. So many mission-driven entrepreneurs tell me they know networking is important—but they either feel drained by it or aren’t sure how to make it work for their unique business.

    I get it—networking used to feel like a chore for me, too. I’d show up, hand out business cards, and leave feeling like I wasted my time. But everything changed when I stopped following the generic rules and started showing up where my people actually hang out.

    In this episode, I’ll show you:
    ✨ The biggest mistake entrepreneurs make with networking (and how to fix it)
    ✨ Why showing up early or staying late can change everything
    ✨ How to use coffee chats strategically—without burning yourself out
    ✨ A genius way to use social media to stay top of mind with new connections

    If you’ve ever wondered how to make networking feel less awkward and more aligned, this one’s for you!

    📣 Watch the full episode here or listen on your favorite podcast platform.
    XO, Sherry, Your Marketing Mentor

    ---
    Episode Summary:
    If you know you should be networking more but hate the idea of wasting time at random events that don’t lead to clients—this episode is your roadmap. I break down how to create a networking strategy that actually works for your unique business, saves time, and builds real relationships (the kind that turn into clients or referrals!).

    ⏱️ Timestamps
    00:00 - Intro: The struggle with networking is real
    00:26 - Why having a marketing mentor helps you choose the right networking path
    01:00 - Go where your clients or referral partners hang out
    02:30 - Endodontist example: niche down your strategy
    04:00 - Pediatrician example: where to find your exact audience
    05:40 - Don’t waste time on generic events
    06:30 - Tip #2: Show up early or stay after
    07:45 - Tip #3: Set up virtual coffee chats (and why Calendly is your friend!)
    09:00 - How to reach out without feeling salesy
    10:30 - Tip #4: Connect with everyone you meet via Facebook or LinkedIn
    11:50 - Why social engagement boosts visibility after the event
    13:00 - How Facebook’s algorithm works in your favor
    14:00 - Final tip: Support others’ business pages and build community
    15:10 - Recap of all networking tips
    15:50 - How to work with Me + Connect on social

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    16 m
  • Ep 15: How MrBeast Built a Billion-Dollar Brand With Personal Branding | Toastmasters Youth Summit 2025
    May 1 2025

    What does MrBeast know about personal branding that most entrepreneurs don’t?

    In this special episode—recorded live from the Toastmasters Youth Summit 2025—I’m sharing the marketing and mindset strategies that helped MrBeast go from a 13-year-old kid with a camera to building a billion-dollar brand. And the best part? These same strategies can work for YOU (no private island giveaways required).

    Whether you’re a content creator, coach, speaker, or small business owner, this episode will help you get clear on your personal brand, attract aligned followers, and build something EPIC online—by being unapologetically you.

    🔥 What you'll learn in this episode:

    • How MrBeast used YouTube to create massive impact and income
    • The personal branding elements that separate influencers from icons
    • Why showing your face (and your flaws) is the real magic
    • The key to staying consistent without being someone you're not
    • How to build trust and visibility by being real, not perfect

    ✨ This talk is full of practical tips, real talk, and a big dose of encouragement—especially for mission-driven entrepreneurs who want to grow a brand that’s both powerful and personal.

    Timestamps:
    00:00 – Welcome + Youth Summit intro
    04:45 – What is personal branding (and why does it matter)?
    06:05 – MrBeast’s early YouTube days
    07:30 – Embracing your “cringey” content phase
    08:15 – How reinvestment fuels real growth
    09:20 – Elements of a magnetic personal brand
    11:30 – Visual branding + being seen
    12:35 – Your vibe, your voice, your edge
    14:10 – Authenticity vs. perfection
    16:00 – Why people buy from imperfect people
    17:45 – Questions to define your personal brand
    19:00 – Turning your story into your superpower

    💻 Want help creating a personal brand that actually feels like you?
    DM me or book a free consult at sherrysutton.com

    📺 Watch the full episode here and don’t forget to subscribe for more real talk on marketing, mindset, and growing a business that matters.

    🎙️ Also available on your favorite podcast platform!

    XO,
    Sherry, Your Marketing Mentor

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    48 m
  • Ep 14: Simple Habits To Make Marketing A Natural Part Of Your Day
    Apr 17 2025

    Does marketing always fall to the bottom of your to-do list—even though you know how important it is for growing your business?

    You're not alone. In this episode of Your Marketing Mentor, I’m sharing simple, doable habits that will help you fit marketing into your routine without stress, burnout, or overthinking.

    If you’ve ever found yourself staring at a blank screen or spending hours scrolling for inspiration (but still not posting anything)… this episode is for you. 🙋‍♀️

    I’ll walk you through small shifts that make a big difference—like starting your day with connection, keeping a running list of content ideas, batching content without the pressure to be perfect, and creating quick, authentic content on the fly (yes, even from the Target parking lot 💁‍♀️).

    💡 Here’s what you’ll learn:

    - How to build marketing into your daily routine

    - My favorite tools for batching and repurposing content

    - The mindset shift that helped me ditch perfection and stay consistent

    - Easy, behind-the-scenes content ideas that don’t take extra time

    - Why quick, imperfect content often outperforms polished posts

    Marketing doesn’t have to be hard. It’s just about showing up consistently, with heart and intention. ❤️

    ✨ Want support creating a marketing strategy that actually works for you (and your life)? Head to https://sherrysutton.com to book a free consult. I’d love to help you simplify your strategy and create a plan that feels natural.

    And don’t forget to subscribe, leave a review, and share this episode with your business besties!

    XO,
    Sherry
    Your Marketing Mentor

    Learn more about me at sherrysutton.com

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    11 m
  • Ep 13: 5 Ways To Grow Your Business With Social Media | NAIFA March 2025
    Apr 3 2025

    Do you feel like social media is more stressful than successful?
    You’re not alone—so many of my clients feel completely overwhelmed when it comes to using social media to grow their business. And honestly? I used to feel the exact same way.

    This talk was part of a special event hosted by NAIFA (the National Association of Insurance and Financial Advisors) in March 2025. It was such an honor to speak to a room full of mission-driven financial pros who are doing incredible work in their communities.

    💖 Special shoutout to Mary Lyons (aka ‪@thewealthwoman‬ ) for inviting me to speak—you're the absolute best and I’m so grateful for the opportunity.

    If you've ever:

    Wondered which platform you should be on

    Felt like you’re talking to no one online

    Posted something and immediately cringed

    Avoided social media because it feels like a time suck...

    Then this training is for you. 🙌

    You’ll walk away knowing: ✅ How to get clear on who your audience really is
    ✅ Where to show up (and where NOT to)
    ✅ Why consistency beats perfection
    ✅ How to build engagement without being weird
    ✅ And how to fall in love with AI as your marketing BFF

    This was one of my favorite talks to give because I know how much this stuff can weigh on business owners. But marketing doesn’t have to feel heavy—and I’m here to show you how to make it fun, effective, and totally you. 💃

    ✨ This presentation was part of the NAIFA March 2025 speaking event.
    Watch now to start building your personal brand with heart—and without the hustle.

    👉 Don’t forget to subscribe for more value-packed episodes just like this.

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    57 m
  • Ep 12: 5 Business Growth Hacks for 2025: The Secret to More Clients & Sales!
    Mar 13 2025

    Struggling to grow your business in 2025? You’re not alone! With the rapid changes in marketing and entrepreneurship, it’s easy to feel overwhelmed. But don’t worry—I’ve got you covered!

    In this episode, I’m breaking down 5 must-know business growth hacks to help you attract more clients, increase visibility, and build a thriving business with less stress. Whether you're a service provider, coach, or small business owner, these strategies will help you market your business in a way that feels authentic, effective, and FUN.

    Here’s what you’ll learn:

    ✅ The #1 mindset shift that will make your marketing feel effortless

    ✅ Why focusing on service (instead of sales) actually leads to MORE revenue

    ✅ How to build real connections with your audience and turn them into loyal customers

    ✅ The secret to staying consistently visible (without burnout or overwhelm)

    ✅ How to make it ridiculously easy for people to buy from you

    ✅ Why AI is your best friend in 2025 (and how to use it without losing your personal touch!)

    👉 If you’re serious about growing your business this year, this episode is a MUST-WATCH!

    💡 Key Takeaways for Entrepreneurs & Small Business Owners

    Growing your business isn’t just about working harder—it’s about working SMARTER. In today’s fast-moving world, visibility, connection, and efficiency are key. That’s why I’m sharing the exact strategies I teach my 1:1 coaching clients to help them scale their businesses without stress.

    Whether you're just starting out or looking to take your business to the next level, these five business growth hacks will give you the clarity and direction you need to make marketing easier—and more effective—than ever before.

    🔥 Don’t forget to LIKE, COMMENT, and SUBSCRIBE for weekly marketing tips!

    📩 Got questions? Drop them in the comments, or DM me on Instagram [@sherrysuttonmarketingmentor] – I love hearing from you!

    🎥 Watch the full episode now and start growing your business with confidence!

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    52 m
  • Ep 11: Marketing Without the Overwhelm (Tips for Entrepreneurs Who Hate Marketing)
    Feb 27 2025

    🎯 Tired of Feeling Overwhelmed by Marketing? Let’s Make It EASY! 🚀

    Marketing your business doesn’t have to be exhausting, time-consuming, or confusing. But let’s be real—it can feel that way, especially when you’re trying to do ALL the things. Instagram, TikTok, email, blogging, YouTube… oh my! 😵‍💫

    But here’s the truth: You don’t have to be everywhere. You just need to be where YOUR audience is.

    In this episode of Your Marketing Mentor, I’m sharing simple, actionable habits to make marketing a natural part of your day—without stress or burnout. ✅ Learn:
    💡 How to choose the right marketing strategies for YOU (not just what everyone else is doing)
    🕒 How to fit marketing into your busy schedule without it taking over your life
    🤖 The AI tools that save time without losing your unique voice
    🙌 Why consistency beats perfection—every time

    🎥 Watch the full episode on YouTube or listen on all podcasting platforms! 🎧 And if you have questions, DM me! Let’s create a marketing strategy that feels authentic, fun, and effective. 🚀

    #MarketingMadeEasy #EntrepreneurLife #MarketingMentor #GrowYourBusiness #MarketingStrategy #MarketingHabits

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    9 m
  • Ep 10: Social Media Content Ideas When You Have No Ideas!
    Feb 20 2025

    Struggling with Social Media Content Ideas? Try These Easy Strategies!

    Ever sat down to create social media content and thought, I have no idea what to post? 😩 You’re not alone! Every entrepreneur hits this creative wall at some point. But the good news? You don’t have to stay stuck!

    In this episode of Your Marketing Mentor, I’m sharing simple, actionable strategies to spark fresh content ideas—whether you're posting on Instagram, Facebook, LinkedIn, or even planning your blog and podcast content. 🎉

    Here’s what you’ll learn:
    ✅ How to generate content ideas effortlessly
    ✅ Creative ways to collaborate for fresh content
    ✅ Why keeping a running idea list is a game-changer
    ✅ How to repurpose old content to save time
    ✅ Using AI tools (like ChatGPT) to beat content block

    🎥 Whether you're a business owner, entrepreneur, or content creator, this episode is packed with marketing tips that will help you post with confidence and ease.

    👉 Watch now and never run out of content ideas again!

    🔗 Subscribe for more marketing tips!
    📩 Need personalized marketing support? Let’s chat! Visit my website to book a call.

    #ContentCreation #SocialMediaMarketing #MarketingMadeEasy #EntrepreneurTips #MarketingMentor #SocialMediaStrategy #ContentPlanning #SmallBusinessMarketing #MarketingCoach #AIForContent

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    14 m
  • Ep 9: Should You Outsource Your Social Media Marketing? Pros & Cons Explained!
    Feb 6 2025

    Should You Outsource Your Social Media Marketing? Pros, Cons & Expert Tips!

    Are you feeling overwhelmed by managing your social media? Do you wonder if outsourcing your social media marketing is the right move for your business? 🤔 You're not alone! Many entrepreneurs struggle with whether to hire a social media manager or keep it in-house. In this episode, we break down everything you need to know about outsourcing your social media marketing—so you can make the best decision for your business.

    🚀 What You'll Learn in This Episode:
    ✅ The Benefits of Outsourcing Social Media Marketing – Save time, leverage expertise, and maintain consistency without doing it all yourself.
    ✅ The Challenges of Outsourcing – The potential loss of your brand voice, the cost factor, and the myth of "set it and forget it."
    ✅ When It’s Time to Outsource – If you’ve outgrown DIY marketing, have a strong brand voice, and are financially ready, outsourcing can be a game-changer.
    ✅ When NOT to Outsource – If you're still defining your brand, have a tight budget, or expect outsourcing to magically fix everything, it might not be the right time.
    ✅ How to Outsource Social Media Effectively – Start small, hire the right person, set clear expectations, and stay involved to keep your messaging authentic.

    📌 Why This Matters:
    Your social media presence is one of your most powerful marketing tools, and outsourcing it isn’t a one-size-fits-all decision. Whether you're a small business owner, entrepreneur, or personal brand, knowing when and how to outsource can save you time, energy, and money—while still keeping your unique voice intact.

    If you’ve been struggling with social media marketing decisions, this episode is for you! 🎯

    💬 Let’s chat! Are you thinking about outsourcing your social media? Drop a comment below and tell me what’s holding you back!

    🔔 Don’t forget to subscribe for more expert marketing advice! If you found this video helpful, give it a thumbs up and share it with a fellow entrepreneur.

    #SocialMediaMarketing #Outsourcing #SocialMediaManager #MarketingStrategy #SmallBusinessMarketing #BrandBuilding #EntrepreneurLife #ContentMarketing #MarketingTips #BusinessGrowth

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    10 m
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